Top Social Media Case Studies of 2012

The Realtime Report

What were the most popular social media case studies in 2012? User backlash was aimed at both Toyota and Twitter, which had verified multiple accounts used in the campaign (via LocalResponse technology). What did you think were the most interesting case studies of 2012?

The Top #Nifty50 Women in Technology on Twitter for 2012

Webbiquity SMM

A year ago, the #Nifty50 honored 50 remarkable men and women on Twitter. We’re proud to acknowledge these 50 women from 41 different organizations as the top #Nifty50 women of technology on Twitter for 2012. She’s a rock star on Twitter and also speaks French.

Trending Sources

79 Remarkable Social Media Marketing Facts and Statistics for 2012

Webbiquity SMM

Find the answers to those questions and many, many more in this collection of 72 fascinating social media marketing facts and stats for 2012. The average midsize or large company (1000 employees or more) has 178 “social media assets” (Twitter handles, employee blogs, etc.)–yet

8 Marketing Trends to Implement in Your 2012 Marketing Plan

yMarketingMatters

So here are my 8 marketing trends to implement in your 2012 marketing plan. I think these marketing trends are a must for your SMB this year, following how the landscape “ended” in 2011 and are going to be very powerful in 2012. This will be even more prevalent in 2012.

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Social Networking Stats: Twitter & Politics In 2012, #RLTM Scoreboard

The Realtime Report

Twitter: over 500 million users. Twitter & Politics: A 2012 Recap. On Tuesday, Twitter released a recap of the past year – 2012: Year on Twitter. It was a big year for Twitter and politics, particularly in the US.

20 Social Media Blogs You Should Read in 2012

Pamorama

Here’s a list (in alphabetical order) of some great social media blogs to read in 2012. His expertise helps business and personal brands with digital social media marketing, including how to use blogs, Twitter, Facebook, LinkedIn, YouTube, and SEO to improve reach and engagement.

Jack Dorsey’s Speech at Disrupt 2012 [Full Video]

Idaconcpts

“We probably need to change the name of this conference,” Twitter and Square co-founder Jack Dorsey said on September 10, 2012 from the stage of TechCrunch Disrupt in San Francisco.

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87 More Vital Social Media Marketing Facts and Stats for 2012

Webbiquity SMM

48% of these consumers responded to a retailer’s offer posted on Facebook or Twitter. Twitter is about in the middle (55% of users age 35 or older) while 65% of Facebook users are over 35 (didn’t this start with college students?) 66% use Facebook while 54% utilize Twitter.

February 2012: Ottawa’s Twitter top 20

Sherrilynne Starkie

After a brief absence (December and January) the Ottawa Twitter top 20 makes its return. I started doing these tables over a year ago to illustrate how being popular (Grader) on Twitter doesn’t necessarily mean you have influence (TweetLevel). Perhaps people are just getting better at using Twitter to build influence? More likely, it’s about how the two tools are now evaluating Twitter users. Twitter Popularity ( Grader ).

U.S. Election 2012 & Social Media: 5 Must-Reads

Firebelly

8 Big Social Media Takeaways from the 2012 Election Campaign. It is with that point that this set of social media takeaways from the 2012 election begins. When you take public discourse and run it through the Twitter spaghetti maker, how does it look? Election Day in the U.S.

Interactive Social Media: Add Your Favorite Tune of 2012

The Realtime Report

Have you shared your favorite song of 2012? To participate, Facebook and Twitter users can go to this link and share their favorite 2012 tune, adding to a “blank canvas” that will eventually make up the mosaic.

US Mobile Ad Spending Will Top $4 Billion in 2012

The Realtime Report

Mobile advertising spending will total more than $4 billion by the end of 2012, according to eMarketer estimates. The third quarter of 2012 saw a 574% jump in mobile ad spending for the automotive industry year-over-year.

Social Commerce IQ 2012 [Report]

Mindjumpers

Data from the report was gathered during the period from August to October this year, where 475 companies based on the 2012 Internet Retailer Top 500 and Second 500 were involved. Facebook is the most preferred platform to share products (63 %), followed by Twitter (25%) and Pinterest (22%).

Social Media In 2012: The Good, The Bad & The Ugly (5 Must-Reads)

Firebelly

2012 was an exciting year in the social media space. From the Nielsen Social Media Report for 2012. 8 Big Social Media Disasters of 2012. Here are eight disasters from 2012…. 100 Fascinating Social Media Statistics and Figures From 2012.

24 of the Best Google+ Guides, Tips, Rants and Raves of 2012

Webbiquity SMM

Don’t Be Evil” Tool — Backed By Facebook & Twitter — Shows Google’s “Search Plus Your World” Can Go Beyond Google+ by Search Engine Land. Will Google+ be a “Facebook killer” or just Google’s next failed social network?

23 (More) of the Best Social Media Guides, Tips and Resources of 2012

Webbiquity SMM

What’s the best time of day to post updates on Twitter or Facebook? Find the answers to those questions and many more here in almost two dozen of the best social media guides, tips, tools, insights and rants of 2012.

Ottawa’s Twitter top 20 for 2012

Sherrilynne Starkie

Sherrilynne’s Ottawa Twitter top 20 lists used to feature on this blog monthly. This list was compiled using Twitter Grader. So readers, please feel free to let us know if you agree with Grader’s assessment of Ottawa’s Twitter Elite and if not vote on who you think should be included. Ottawa's top tweeters for 2012. Ottawa’s Twitter top 20 March 2010. How to Find Your People on Twitter.

How Brands Used Twitter in 2012

Mindjumpers

Twitter is definitely a platform that will survive on the long run, constantly growing in terms of increased user base as well as brands joining in order to engage with their audiences. Here are some of the most important conclusions from the report: Brands Twitter activity.

March 2012: Ottawa’s Twitter top 20

Sherrilynne Starkie

The tables below are meant to illustrate how being popular (Grader) on Twitter doesn’t necessarily mean you have influence (TweetLevel). Here’s how the Twitter top 20 is compiled: Only real humans are included (no brands, no publishers etc). Twitter Popularity ( Grader ). Twitter Influence ( TweetLevel ). Related posts: February 2012: Ottawa’s Twitter top 20. November 2011: Ottawa’s Twitter top 20.

33 (of the) Best Social Media Guides, Tips and Resoures of 2012 So Far

Webbiquity SMM

Find the answers to those questions and many more here in almost three dozen of the best social media tips, how-to guides, lists and reports of 2012 so far.

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20 More of the Best Twitter Tips, Tactics and Tools of 2012

Webbiquity SMM

As the fourth-largest social network, and the fastest growing in 2012 , Twitter has emerged as a serious platform for business professionals to share breaking news, promote thought-leadership content, and engage with customers, prospects, peers and industry influencers.

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The Biggest Social Media Mistakes & Disasters of 2012

Firebelly

Learn about some of the biggest ones brands made in 2012 (as well as lessons learned) in these must-reads. 11 Biggest Social Media Disasters of 2012. Lessons Learned: The Top 10 Twitter Mistakes of 2012. Lessons from 2012’s Social Media Disasters.

Nominate Your Favorite Technology Twitterer(s) for the 2012 #Nifty50 Awards

Webbiquity SMM

A year ago, Cheryl Burgess and I published the first #Nifty 50 award winners, starting with the #Nifty50 Women of Twitter on this blog in May 2011 and followed by the #Nifty50 Men of Twitter published on Cheryl’s Blue Focus Marketing blog in June.

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The State of Social Media Marketing in 2012 [Study]

Pamorama

Marketers continue to question the value they get from Facebook, Twitter, and other social networking sites. Many don’t know any more about how to measure engagement and what benefits it offers brands than when social media marketing first took off a few years ago. Even though current thinking dictates that social media outreach is essential [.]. Social Media

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Top 12 Social Media Insights for Nonprofits in 2012

Pamorama

Blackbaud, NTEN, and Common Knowledge have released their fourth annual Nonprofit Social Network Benchmark Report, a yearly analysis of how nonprofits are using social media platforms like Twitter and Facebook. Facebook Infographics Marketing Nonprofit Social Media TwitterThis year’s report highlights 12 key social media insights for nonprofits that are intended to help the sector become more effective at using social media [.].

Realtime Olympics: 60% of London 2012 Visits Came Via Mobile; Facebook Was 2nd Highest Traffic Source

The Realtime Report

A new compilation of stats from the 2012 Olympic Games reveals that 60% of visits to the official London 2012 Games website and apps came from mobile devices. million social media followers across Twitter, Facebook, Google+, Foursquare.

20 Awesome Facts About LinkedIn – 2012 Edition

Shift Digital

One of my most popular blog posts over at Social Media for Law Firms is 20 Awesome Facts About Twitter2012 Edition so I decided to pen another similar post focused on the social media platform for business, LinkedIn. 20 Awesome Facts About LinkedIn – 2012 Edition.

Facebook LinkedIn Twitter in 2013

Ari Herzog

Of the three largest social networking sites in the United States, I plan to use Facebook the most, LinkedIn the second-most, and Twitter the least. Twitter in 2013. Curated lists were used a lot in 2012 and will be leveraged much more frequently to categorize people and observe trends.

Twitter Shifts Position: Now Claims PeopleBrowsr Suit Is A Federal Antitrust Case

The Realtime Report

Last week, PeopleBrowsr, a social analytics company, won a temporary restraining order preventing Twitter from terminating its long-standing access to the full firehose. This week, however, Twitter has changed its position.

28 (of the) Best Twitter Tips, Tools and Tactics of 2012 (So Far)

Webbiquity SMM

Twitter isn’t just for the birds anymore. According to recent social media research , Twitter now has more than 165 million users, and is attracting nearly a million new users each day. Twitterers collectively post a billion tweets every three days. How can you stand out among all the chirping, build your Twitter presence, grow your following, and get your content promoted? Twitter Tips for Newbies. How to Grow Your Twitter Following.

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Top 5 Social Media Fails of 2012

Shift Digital

Here are the top 5 social media fails of 2012. ” Thousands of people took to Facebook and Twitter to voice their criticism over the tacky ad. London Olympics 2012 Banned Brands. The London Olympic 2012 were an exciting time for fans all over the world.

Study: The Global Social Media Check-Up 2012

Mindjumpers

The Global Social Media Check-Up 2012 specifically looks into how these companies use Twitter, Facebook, YouTube, Google+ and Pinterest. In this blog post I put focus the findings related to Twitter and Facebook. Twitter dominates the picture. Twitter accounts.

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Thou Shalt Not Auto-Direct Message On Twitter

SocMed Sean

Basically, some Twitter marketing software like SocialOomph and TweetAdder allow you to set up canned, automated welcome messages that are immediately sent to a new follower once you have followed them and they follow back.

PeopleBrowsr v. Twitter: The Arguments On Each Side — And What’s At Stake

The Realtime Report

Yesterday, a San Francisco court gave PeopleBrowsr, an provider of Twitter analytics services, a temporary restraining order against Twitter. The court ruling forces Twitter to maintains PeopleBrowsr’s full access to Twitter’s firehose of data.

Best Twitter Tips, Tools and Tactics of 2011

Webbiquity SMM

Twitter’s 200 million users collectively tap out a billion tweets per week. Nearly 3/4 of active Twitter users are bloggers. Twitter users are twice as likely to purchase from companies they follow than are Facebook users. How can Twitter to used to support SEO efforts?

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What Twitter’s Rate Limit Changes Mean to You

Janet Fouts

Twitter recently announced new rate limits on how many “hits” to the API it will allow. Twitter is changing the number of times the application can do that from 350 per hour to 60. Twitter prefers you use their website to access it.

Social Networking Stats: Twitter Sees 1 Billion Tweets Every 2.5 Days, #RLTM Scoreboard

The Realtime Report

Twitter: over 500 million users. Twitter Sees 1 Billion Tweets Every 2.5 In a recent talk at the University of Michigan , Twitter CEO Dick Costolo promised that Twitter users will be able to download a full archive of their tweets before the end of 2012.

Social Media Ostriches – The Corporate Hypocrisy Of Blocking Employee Access To Facebook and Twitter

SocMed Sean

Every time I hear of companies blocking Blogging Sites, Facebook, Twitter, and other Social Media sites, it makes me wonder what curmudgeon or poorly informed leader is calling the shots and what experience drove them to make the decision.

Social Media Stats [Infographic]

Mindjumpers

Twitter now has 100 million active users and LinkedIn has over 64 million users in North America alone. A few interesting take outs for social media statistics in 2012 : Facebook Statistics 2012: An average Facebook user has 130 friends and likes 80 pages.

The Best Free Tools for Twitter Analytics

Adam Sherk

What are the best free tools for analyzing a Twitter profile? During a social media audit I like to run a company’s Twitter profiles through some basic analysis tools to set benchmarks and compare them to competitors. Twitter Web Analytics. Twitter Counter.