Mindjumpers

JUNE 25, 2012

Tweet Cannes Lions International Festival of Creativity 2012 was held last week and was the 59th annual festival. Direct Lions: Small Businesses Gets An Official Day by Crispin Porter + Bogusky for American Express. Cyber Lions: Nike+ FuelBand by R/GA for Nike+. Film Craft Lions: Bear by Betc for Canal+.

Film 168

Film Small Business Curation Mobile 168

yMarketingMatters

APRIL 15, 2013

Smartphones and tablets are becoming a paramount marketing consideration, and skyrocketing mobile use has critical implications for business. Mobile marketing should definately be an integral part of your overall marketing strategy. An impressive increase from 35% in 2011 and 44% in 2012. 13% are 18 to 24.

Mobile 231

Mobile Smart Phone Marketing Adwords 231

Convince & Convert

MAY 15, 2012

If there’s anything I’ve learned throughout this crazy ride of working in digital marketing, it’s that reading all the blog posts ever written, staying up-to-date on all the latest news, and watching all the how-to YouTube videos you can find is still not enough. May 24, 2012, Columbus, Ohio. Ohio Growth Summit.

Conference 131

Conference Eventful Small Business Hubspot 131

Janet Fouts

JANUARY 3, 2012

Maddie Grant threw down a glove challenging a number of people to participate in a meme answering the question “ How are you going to change the world in 2012 ?” The idea is that a small, relatively insignificant act can created marked and sometimes unexpected change. ” It’s a great question.

Meme 112

Meme Training Small Business Social Media 112

Small Business Mavericks

MARCH 6, 2012

If your business has an online presence then you are now in a very competitive market. Unlike traditional bricks and mortar businesses, an online presence has to compete with a much wider range of entities.

Cost 173

Cost Strategy Forums Compete 173

Small Business Mavericks

AUGUST 1, 2013

Television usage has remained the same since 2012. So what does all of this mean for the small business owner? In a word, it means you need to start thinking about your mobile marketing message today. There are plenty of ways for small business owners to get on board with mobile marketing.

Mobile 105

Mobile SMS Small Business Marketing 105

Kikolani

APRIL 12, 2012

Last month, I received an all-expense paid invite to the Channel Partners Conference & Expo in Las Vegas from Time Warner Cable Business Class (who I never realized offered web hosting and an array of other services for small businesses ). The primary industries of attendees are certainly not blogging or online marketing.

Conference 113

Conference Wireless Hosting Blogger 113

Mindjumpers

JUNE 8, 2012

The case recently won the Blue Award, the best possible, at Facebook Studio Award 2012. This is what American Express saw in failure rate of small businesses, which had increased with 40 percent from 2007 to 2010. American Express also provided 10,000 small businesses with free advertising on Facebook to promote the day.

CSR 237

CSR Small Business Case Study Communities 237

Social Media Strategies Summit

NOVEMBER 12, 2020

Adrian Domocos is a marketer with 10+ years of experience in both large (multinational) and smaller companies (startups). The SMSsummit team was able to chat with Adrian about his experience building out the Hot in Social Media blog and what advice he has for other marketers interested in building out their own blog.

Social Media 246

Social Media Startup Resources SEO 246

Ignite Social Media

AUGUST 31, 2020

But current events have made our team wonder what impact new changes will have for social media marketers. This is not to be confused with Facebook Shops , announced earlier, that are designed to help small businesses sell online, just as Instagram Shopping does. Let’s jump right in. Subscribe to Social You Should Know.

Trends 180

Trends Facebook Instagram Privacy 180

yMarketingMatters

APRIL 15, 2013

Smartphones and tablets are becoming a paramount marketing consideration, and skyrocketing mobile use has critical implications for business. Mobile marketing should definitely be an integral part of your overall marketing strategy. An impressive increase from 35% in 2011 and 44% in 2012. 13% are 18 to 24.

Mobile 100

Mobile Smart Phone Marketing Adwords 100

Webbiquity SMM

JANUARY 19, 2016

Most businesses now use social media for marketing and those efforts are expected to continue to increase, yet many marketers and top executives alike find the business value difficult to quantify. 46% of B2B marketers say they’re not sure whether any social channels have generated revenue for their businesses.

Social Media 100

Social Media Marketing Survey Metrics 100

Small Business Mavericks

AUGUST 20, 2011

E-mail marketing , after twenty years and counting, is still one of the most powerful and effective means of marketing a small business online. Here are 5 reasons you should be using e-mail for marketing in 2011 and 2012. Use a double opt-in process and your marketing will be ten times more effective.

Marketing 107

Marketing Small Business Cost Reputation 107

The Realtime Report

DECEMBER 27, 2012

This is a guest post by Evy Wilkins, VP of Marketing at Traackr. If 2012 was the year influencer marketing emerged on the social media marketing scene, 2013 will bring more structure, best practices and better frameworks for leveraging online influencers across marketing initiatives.

Influencer 195

Influencer Products Marketing How To 195

Convince & Convert

JUNE 4, 2013

Last year, I shared the importance of taking conversations offline to grow your business and suggested some great events to help make that happen in 2012. Check out these 4 marketing conferences you can’t miss this year: Ohio Growth Summit. Gini and Paul Evans made 2012 absolutely stellar. Content Marketing World.

Eventful 127

Eventful Social Media Conference Forums 127

Writtent Blog

JULY 10, 2013

Mobile isn’t just a trend, it’s a total revolution in the way consumers interface with technology and businesses. It’s no exaggeration to say that smartphones and tablets are the biggest thing to hit marketing since the internet appeared. Revenue from mobile content will reach $40 billion in 2012, and $65 billion by 2016.

Statistics 108

Statistics Mobile comScore Marketing 108

Small Business Mavericks

AUGUST 7, 2013

marketers reveals that the No. 1 reason cited for a content marketing strategy is lead generation. In fact, 44% of respondents in 2013 cited lead generation as most important as opposed to 16% in 2012. When you consider the number of companies that have a content marketing strategy of any kind, these are odd numbers.

Survey 98

Survey Small Business Strategy Company 98

The Realtime Report

APRIL 16, 2014

Yet back in 2010 (a simpler time for both sites, pre-IPO’s), both sites were generally untapped when it came to ad revenue and mass appeal for small businesses. We have to take into consideration, however, that Mark Zuckerberg never intended Facebook to represent some sort of immaculate business model. Image via Flickr.

Twitter 187

Twitter Small Business Facebook Cause marketing 187

Small Business Mavericks

NOVEMBER 30, 2011

The Google Knol home page links to a company called Annotum , which will be the new name of Knol pages starting in May 2012. But it makes me wonder whether the new face of Knol – Annotum – will provide any value to the average small business owner. It appears that Annotum will be powered by WordPress.com.

Google 161

Google Open Source Small Business Industry 161

Small Business Mavericks

OCTOBER 23, 2012

Have You Started Your Online Christmas Marketing Yet? These numbers mean three things for businesses – online and offline: If you haven’t built an online presence yet, then you’d better start thinking of marketing your business online and presenting consumers with buying options on your website.

Retail 98

Retail Buy Report Strategy 98

Kikolani

DECEMBER 27, 2011

As 2011 comes to an end, I thought I would share my 10 favorite list posts for anyone ready to learn more about analytics, conversions, email marketing, engagement, link building, keyword research, social media, starting their own business, usability testing, and WordPress. Unlock Your Marketing Genius to Make Money Online.

Resources 166

Resources Domain Name WordPress Marketing 166

yMarketingMatters

JANUARY 23, 2013

Over the past few years, research has continued to prove the benefits of email marketing for business: Low costs, high conversion rates and detailed tracking are all notable features. Jupiter Research reports effective email marketing campaigns can produce nine times the revenues and 18 times the profits of broadcast mailings.

Tips 216

Tips Smart Phone Marketing Mobile 216

Techipedia: Tamar Weinberg

DECEMBER 27, 2011

Although these changes helped increase traffic and rankings to many large corporations such as YouTube and eBay, it hurt a large majority of small businesses. However, many small businesses lost visibility and traffic while many larger businesses, such as FoxNews.com, benefitted from the change. Like this post?

Google 176

Google Small Business Engineering Guidelines 176

Idaconcpts

AUGUST 7, 2012

In July 2012, I was asked by Bloomberg Businessweek my opinion about the Twitter partnership with American Express to promote Twitter Ads to small businesses. She started advertising on Twitter in May 2012 and was pleased with the results she got. What’s your main market? Coordinator at Details Made Simple.

Small Business 124

Small Business Advertising Project Course 124

Buffer Social

AUGUST 16, 2023

and our commitment to keep up with market rates when it comes to how we pay our team. For us, that’s a rewarding indication we’ve stayed true to our mission and strategy to support small businesses. Marketing Our Marketing budget includes costs for advertising (i.e.,

Price 70

Price Buy Insurance Cost 70

Mindjumpers

MARCH 20, 2013

As images are becoming more and more prominent in social media marketing, Pinterest has quickly become an increasingly popular choice of platform among brands. Pinterest has announced the release of a new set of tools to help brands analyse the effectiveness of their content marketing and social engagement on the platform. Get started.

Analytics 167

Analytics Brands Overview Small Business 167

Later

JANUARY 1, 2020

Wondering what the big Instagram marketing trends of 2020 will be? It’s a new decade, and Instagram is no longer just a social platform, but also an economic engine for small and big brands alike. But will it be enough to compete with marketers’ attention towards TikTok? So what does this all of this mean for you, dear marketer?

Trends 87

Trends Instagram Marketing Influencer 87

Waxing UnLyrical

JUNE 12, 2013

Marketing, word-of-mouth, and online commentary are just a few examples. Back in October 2012, I wrote a post with a similar theme to this piece entitled Tell Marketing: The Customer Experience Begins With Them. Obviously, marketing has its own objectives — to drive new customers, to establish awareness, etc.

Film 258

Film Metrics Flickr Loyalty 258

Small Business Mavericks

JANUARY 22, 2012

There is one trend in society that smart marketers are starting to use to their advantage. So how are marketers using this to advantage? That was a novel way to connect two social media platforms for marketing purposes. That trend? The prominent use of cell phone cameras.

Social Media 110

Social Media Fashion Instagram Trends 110

yMarketingMatters

JANUARY 23, 2013

Over the past few years, research has continued to prove the benefits of e-mail marketing for business: low costs, high conversion rates and detailed tracking are all notable features. Jupiter Research reports effective email marketing campaigns can produce nine times the revenues and 18 times the profits of broadcast mailings.

Tips 178

Tips Smart Phone Marketing Mobile 178

Small Business Mavericks

JUNE 26, 2013

If you’ve been involved in search for five years or more, then you know that it is continuing to evolve and that search is constantly creating new opportunities for businesses, entrepreneurs, and search marketers. Since June 13, 2012, there have been 1,930 new gTLD applications. And that’s not all.

Domain Name 98

Domain Name Small Business Applications Engineering 98

Writtent Blog

FEBRUARY 12, 2014

Content marketing moves incredibly fast. So fast that just a decade ago, most of us had never heard of it – today, the tactic is used by 93% of marketers. We’ve curated 59 of the most powerful content marketing stats from the latest, high-quality research reports. 44% of marketers have a documented content strategy.

Content 110

Content B2B Hubspot Marketing 110

Small Business Mavericks

FEBRUARY 20, 2013

While small businesses aren’t quite in the same category as Inc 500 companies, there are a few things the small- and medium-sized businesses can learn from their larger counterparts. I’d suggest where to put your online marketing energies might be one of them. What happened? As an outgrowth of No.

LinkedIn 87

LinkedIn Facebook Loyalty Small Business 87

The Social Media Incubator

NOVEMBER 12, 2013

In what is becoming one of the most talked about Google algorithm updates since Google Penguin (2012) and perhaps the most comprehensive update since Caffeine (2010), Hummingbird is supposed to affect 90% of searches. That aside, however, the question on the table is this: What does Hummingbird mean to search and content marketers?

SEO 130

SEO Engineering Google Small Business 130

Firebelly

JUNE 3, 2013

AllFacebook Expo 2012 attendees – the smartest man in social media, Brian Carter, along with an uber-cool crew of Adryenn Ashley, Hyla Molander, Caroline Love and others. The event is filled with topnotch speakers and provides up-to-the-minute information that will help you and your organization succeed in Facebook Marketing.

Conference 216

Conference Hotels Education Meeting 216

Small Business Mavericks

JANUARY 18, 2016

And the author is talking specifically about social media, but many book authors (and business owners) write blog posts then share the through social media as a part of their overall marketing strategy, so I’m going to lump blogging and social media here into one heap. It’s 2012. Does Blogging/Social Media Work?

Marketing 70

Marketing Conference Social Media Questions 70

Firebelly

DECEMBER 23, 2011

While the competition uses gimmicks, Network Solutions has persistently supported its audience with meaningful content and conversation in ways that educate and support their entrepreneur and small business lifestyle. You’ve caused a stir in the market place with the clever, in-your-face GoGranny campaign.

Small Business 243

Small Business Domain Name Training Campaign 243