The Realtime Report

AUGUST 16, 2012

A new compilation of stats from the 2012 Olympic Games reveals that 60% of visits to the official London 2012 Games website and apps came from mobile devices. The Games organizers also used a remarkable array of platforms, strategies and applications to drive fan engagement around the games. Many Ways to Engage.

Mobile 182

Mobile Foursquare Tumblr Facebook 182

Direct Marketing Observations

DECEMBER 14, 2011

But then I started to think about 2012 and the challenges that most brands will face and thus the basis for this post was born: The challenges for a digital marketer or a digital brand in 2012. 1) Driving traffic - The challenge in 2011 is the same in 2012. Marketers and brands will need to land the plane in 2012.

Brands 176

Brands Discount Sites SEO 176

Webbiquity SMM

JANUARY 2, 2013

This post, along with 79 Remarkable Social Media Marketing Facts and Statistics for 2012 and 87 More Vital Social Media Marketing Facts and Stats for 2012 previously published here, provide a solid foundation for that understanding. While 47% felt somewhat good at social measurement in 2011, just 38% said the same in 2012.

Social Media 245

Social Media B2B Marketing SEO 245

Webbiquity SMM

MAY 15, 2012

A year ago, Cheryl Burgess and I published the first #Nifty 50 award winners, starting with the #Nifty50 Women of Twitter on this blog in May 2011 and followed by the #Nifty50 Men of Twitter published on Cheryl’s Blue Focus Marketing blog in June. Nominate your favorite technology twitterer using this form.

Twitter 101

Twitter iPad B2B Apple 101

Keyhole.co

SEPTEMBER 12, 2023

Is looking for your campaign tweet from 2012 exhausting? While Twitter’s basic search features help you get most of the job done, gathering highly specific information requires more — Twitter’s advanced search. But first— What is Twitter’s advanced search? Then, click Save Search.

Twitter 52

Twitter Hashtag Trends Sentiment 52

Mindjumpers

JULY 3, 2012

Between December 11th, 2011 and February 23rd, 2012, Buddy Media analysed user engagement from more than 320 Twitter handles of the world’s biggest brands. The three primary success metrics reviewed were: reply rate, retweet rate and engagement rate. Using more than two hashtags actually leads to a 17% drop in engagement.

Report 219

Report Twitter Brands Hashtag 219

Adam Sherk

JANUARY 9, 2013

Which news sites get the most engagement on their Google+ pages? It’s been a year since I took an early look at engagement rates for news organizations on Google+ , so I thought I’d revisit the topic and do a fresh comparison. So I also compiled the total engagement counts for all of the Google+ pages. 4 TIME 109.73

News 245

News Sites Engagement Google 245

Adam Sherk

DECEMBER 18, 2012

Here are my top 10 posts of 2012 by pageviews: The Best Free Tools for Twitter Analytics. News Organizations on Google+: Which Pages Get the Most Engagement? The Fastest and Slowest News Sites in 2012. Beyond Facebook Insights: Useful Facebook Analytics Tools. 5 Ways that Social Media Impacts SEO.

Press Release 119

Press Release SEO Digg Sports 119

Oktopost

MARCH 21, 2019

Silicon Valley product designer Chris Messina invented the now ubiquitous hashtag when he was searching for a way to organize the fast-moving Twitter stream. Other Twitter users saw the value of adding hashtags to follow and engage in topical conversations on the network. How to Use Hashtags on Twitter.

Hashtag 134

Hashtag LinkedIn Instagram Twitter 134

Webbiquity SMM

NOVEMBER 5, 2013

In that first year , we cast a wide net, honoring those whom we felt actively engaged as brand ambassadors on Twitter day in day out, exchanging valuable information, and just generally being good, helpful people. ” Also, Huffington Post “Top 100 Business, Leadership and Technology Twitter Accounts You Must Follow.”

Twitter 187

Twitter Airlines Syndication Blogger 187

The Realtime Report

AUGUST 23, 2012

The study examined the websites of the two campaigns in detail, as well as their postings on Facebook, Twitter and YouTube – and the public reaction to that content. Over the study period of June 4-17, 2012, Obama’s digital content inspired twice as many shares, views and comments as posts from the Romney campaign.

Campaign 181

Campaign Engagement Social Media Study 181

Kikolani

MAY 11, 2012

Don’t put yourself on their radar by engaging in spammy tactics. 5 Steps to Hosting Successful Twitter Chats: Your Ultimate Guide – Twitter chat guide: what you need to start a twitter chat event, create a plan, checklist, promotions, analytics and archiving. Social Media / Social Networking. Photo of the Week.

Mashup 113

Mashup Resources SEO RSS 113

Mindjumpers

MARCH 8, 2012

Tweet In the past, a lot of brands have launched campaigns using Twitter to increase their visibility and encourage more users to actively engage with the brand. According to me, this new program, leverages the business potential of Twitter to the maximum and offers some great opportunities for card holders.

Twitter 172

Twitter Case Study Foursquare Hashtag 172

The Realtime Report

APRIL 16, 2014

At the turn of the decade, Facebook and Twitter were the two giants in social media. The Trouble with Twitter. The viability of Twitter as a money-making resource for SMBs has been up for debate for the past couple of years. Meanwhile, Twitter has some other tricks up their sleeve. Facebook’s Follies.

Twitter 187

Twitter Small Business Facebook Cause marketing 187

Sherrilynne Starkie

DECEMBER 30, 2012

Last week he sent his first ever tweet: “Dear friends, I am pleased to get in touch with you through Twitter. The Holy Father is 85 years old, and yet he understands the benefits of using Twitter as a channel to engage with the more than a billion Catholics around the world, especially the young. What if it doesn’t work?”

Hashtag 343

Hashtag Newsletter Twitter Social Media 343

Idaconcpts

DECEMBER 19, 2012

On December 19, 2012 Twitter introduced the ability to download your Twitter archive, so you’ll get all your Tweets (including Retweets) going back to the beginning. Once you have your Twitter archive, you can view your Tweets by month, or search your archive to find Tweets with certain words, phrases, hashtags or @usernames.

Twitter 137

Twitter How To Class Hashtag 137

Mindjumpers

FEBRUARY 6, 2013

A loss for the 49’ers, but a great win for social media – with an emphasis on Twitter. Last year, Facebook and Twitter shared a social media first place in terms of brand usage during the Super Bowl. This year, Twitter outran Facebook by miles in terms of brands mentioning the network in their campaigns. in Q4. - A +506.5%

Statistics 227

Statistics Analysis Groups Groups 227

Sherrilynne Starkie

MAY 25, 2013

The conference blends formal presentations with community/un-conference style sessions on topics ranging from Twitter to LinkedIn, the technical details of self-hosting a blog to the how-tos of personal branding, and online community building to social media in the workplace. Using social media for research: Social Capital 2012.

Social Capital 300

Social Capital Case Study Conference Eventful 300

Proactive Report

DECEMBER 5, 2011

Today I am going back to the four social media trends Beverly Macy predicted would be hot in 2012 in the Huffington Post. Some of these are outputs and outtakes, but a good number of them are outcomes: what did people do as a result of reading your content or engaging with you on a social site? Follow me on Twitter.

Analytics 92

Analytics Trends Social Media ROI 92

Laurel Papworth

APRIL 21, 2012

I’ll be teaching a couple of 1/2 day step by step social media course in Perth on 27th April, 2012 while I’m there for the #Media140 conference. They are small classes with room for question and answer, so bring your Facebook and Twitter questions! understand how to find and Engage social networks online. to 4.30pm).

Training 76

Training Course Social Media Case Study 76

Sherrilynne Starkie

NOVEMBER 7, 2012

Treasury Board of Canada President Tony Clement , sometimes known as the tweeting minister, spoke at last week’s IABC 2012 Canada Business Communicators’ Summit in Ottawa. Clement started out on Twitter only after he realised that people were mentioning him there. As a result his Twitter feed is a tsunami of news.

Press Release 377

Press Release Authentication Newsletter Twitter 377

Mindjumpers

JANUARY 11, 2012

Tweet Recently, Awarness Inc released a report called The State of Social Media Marketing : Top Areas For Social Marketing Investment and Biggest Social Marketing Challenges in 2012. The It compares the state of social media in 2011 and expectations from 2012, based on this survey. Monitoring.

Survey 250

Survey Report Social Media ROI 250

Hootsuite

JANUARY 31, 2024

Among the many recent changes to X, formerly Twitter, one of the biggest is the ability to share long-form posts. Long-form posts are one of the features you get when subscribing to X Premium (formerly Twitter Blue ). Will it impact engagement? Methodology I ran this experiment on my personal Twitter account.

HootSuite 78

HootSuite Metrics Engagement Feed 78

The Realtime Report

SEPTEMBER 28, 2012

Twitter: over 500 million users. Instagram Tops Twitter In Daily Mobile Users. Smartphone owners in the US visited Instagram (from their smartphones) more frequently and for longer periods of time than they visited Twitter in August 2012, according to new comScore data (as reported by AllThingsD ). million for Twitter.

Social Networking 164

Social Networking Mobile Instagram Posterous 164

Proactive Report

NOVEMBER 12, 2011

They had a Twitter feed, a Facebook page and a YouTube Channel going, but the weren’t too sure who they were talking to in which channel. She now knows exactly who they’re engaging with in each social site, and what kind of content works for that audience. Social Media Intelligence is definitely a trend to watch in 2012.

Trends 103

Trends Social Media Social Graph Analysis 103

Mindjumpers

OCTOBER 12, 2019

Even though the campaign dates back to 2012, in our view, it earned a spot among the best food branding campaigns on social media ever. It used milestones and pop culture events to create engagement. 2012 was the year that America’s favorite cookie turned 100. Here’s why…. Needless to say, it was a cause for celebration.

Campaign 100

Campaign Social Media Tumblr Eventful 100

Webbiquity SMM

DECEMBER 12, 2012

However, her page garners less engagement based upon the number of followers than the top brands outlined in this article.” How to Effectively Create a Google+ Following of 10,000 Engaged Fans by Search Engine Watch. ” Exclusive: New Google+ Study Reveals Minimal Social Activity, Weak User Engagement by Fast Company.

Google 216

Google Tips Bookmarklet SEO 216

Sherrilynne Starkie

MARCH 2, 2013

Some of the stars themselves, notably Ben Affleck , took to Twitter to celebrate and share their own excitement. Oscars” received three times more mentions on Facebook this year over last, while the Best Picture nominees racked up 20 times more mentions than 2012. According to Facebook , the Oscars scored a 7.17

Content 317

Content Film Marketing Loyalty 317

Ari Herzog

SEPTEMBER 26, 2012

— Ari Herzog (@ariherzog) September 19, 2012. JetBlue’s Twitter team suggested I call their toll-free phone number and explain my situation. They listened to my tweets, engaged me publicly and privately, and proved once again why they are such an excellent company with amazing customer service. Can I do it online?

Case Study 122

Case Study Study Twitter Travel 122

Adam Sherk

MARCH 19, 2012

The Pew Research Center’s The State of the News Media 2012 is out and the section on What Facebook and Twitter Mean for News makes for an interesting read. The figures on where users get their news links from is already being covered as a sign that Facebook and Twitter may not be as strong of a news source as previously thought.

News 135

News Organization Twitter Facebook 135

Waxing UnLyrical

JULY 24, 2012

Katie Delahaye Paine (@kdpaine) June 12, 2012. You can get the full transcript of #measurePR for June 12, 2012 , if you like. Geoff Livingston (@geoffliving) June 26, 2012. measurepr — Geoff Livingston (@geoffliving) June 26, 2012. szPMq #measurepr — jr schmitt (@cloudspark) June 26, 2012. via @ nielsen shar.es/szPMq

Nielsen 185

Nielsen Flickr Research Metrics 185

Ari Herzog

APRIL 16, 2012

Mark Schaefer introduced his first book, “ The Tao of Twitter ,” on his blog on February 15, 2011. In that blog post, he wrote , “Every Twitter success story, case study, and business benefit has a common formula.” If you dissect any Twitter “success story” it may appear like luck.

Twitter 115

Twitter Handbook Class Case Study 115

Sherrilynne Starkie

NOVEMBER 4, 2012

Yesterday, Michael Geis t presented a keynote address to the IABC 2012 Canada Business Communicators’ Summit which was held in Ottawa. After conducting a study, the firm advised the government that it was time to engage with Canadians using social media tools.”. March 2012: Ottawa’s Twitter top 20. Related articles.

Committee 312

Committee Mashup Policies Wikipedia 312

Koka Sexton

MARCH 2, 2014

I’m sure there will be many posts coming out in the next few days analyzing the social engagement of the event and this specific tweet. Barack Obama (@BarackObama) November 7, 2012. Social Media Twitter' Then it happened, and it’s still happening with over 1.2M Retweets (at the time of this post). Best photo ever.

Twitter 75

Twitter Meeting Eventful Social Media 75

Waxing UnLyrical

FEBRUARY 15, 2013

Considering how active we all are on social media sites like Facebook and Twitter, when Starbucks opens its Delhi location, I’m sure I’ll be among the first customers to visit them, and of course check-in at Foursquare/Facebook and tweet about it too! Ideally, as a customer, I would love to engage with the brand through social media.

Foursquare 237

Foursquare Flickr LinkedIn Fashion 237

Idaconcpts

MAY 21, 2012

Small businesses based in the United States will have the chance to take their Twitter marketing efforts to a new level. Starting in late March 2012, Twitter introduced a new advertising offering that makes it simple for companies of any size to grow their businesses using our Promoted Tweets and Promoted Accounts products.

Overview 134

Overview Price Twitter Policies 134

Firebelly

DECEMBER 12, 2011

Twitter’s Fly Redesign Aims To Be Faster, Simpler. By Laurie Segall When co-founder Jack Dorsey returned to Twitter earlier this year, he announced that his top priority would be to improve the service’s user experience. How to Increase Participation in Your Twitter Chat or Any Online Community.

Social Media 168

Social Media Blogosphere Foursquare Discount 168