Buffer Social

FEBRUARY 10, 2023

I've been working in the support team at Buffer for nine years, which is a significant and unusual amount of time in one job! We’re far from being an isolated team! I joined in 2014 when we were still a start-up (Buffer was founded in 2012), and we were fewer than 20 people. Second - why I've stayed at Buffer.

Skills 68

Skills Team Review Hotels 68

Waxing UnLyrical

JANUARY 24, 2013

Waze is the community-driven app that learns from users’ driving mannerisms to provide routing and real-time traffic updates. Kingsford worked with Marketwire’s engineering team to develop a script that identified people who tweeted the words “please,” thank you” and “thanks” most frequently in 2012. Take Waze for example.

Data 230

Data Sysomos Sentiment Analytics 230

Waxing UnLyrical

APRIL 26, 2012

Unless you’ve been under a rock since the beginning of 2012, by now you’ve heard of little thing called Pinterest. Social Media and marketing teams have been scrambling to figure out a strategy for Pinterest , and rightfully so – it’s a force to be reckoned with from a branding and a business-driving perspective.

Social Networking 222

Social Networking Flickr Influencer Retail 222

Sprout Social

SEPTEMBER 21, 2020

Their photo-editing mobile app has over 150 million Android and iPhone downloads since it first launched in 2012. When the two men first released VSCO in 2012, it was the app’s focus on creators that helped it stand out from others on the market. Trauma and tragedy may be part of it, but it’s not everything.

Issues 136

Issues Survey Campaign Authentication 136

Pixlee

AUGUST 10, 2020

Sure, you might have to spend some time sifting through content that features or mentions your brand, (typically by searching for hashtags that are related to your company) but other than that, there’s no filming or trying to create the perfect clip. In 2012 he quit his job to travel the world, and have visited over 65 countries.

Video 98

Video Marketing UGC Hashtag 98

Techipedia: Tamar Weinberg

JANUARY 15, 2013

There can be few companies that have become part of so many people’s daily lives in such a short space of time as Facebook. What can we learn from founder and CEO Mark Zuckerberg’s incredible journey, and what are the keys to his success? .” - About Facebook statement accompanying company’s press release. Make innovation personal!

Press Release 192

Press Release Airlines Skills Retail 192

The Realtime Report

JANUARY 9, 2013

According to data provided by the company, campaign goals were exceeded: Facebook likes rose 27% to 571 (now at 579). Related Stories Turkish Airlines Video Ad Tops 100 Million Views Top Social Media Case Studies of 2012 Facebook And Walmart Team Up for Black Friday Mobile-Ad Blitz. Measure Results.

Social Media 186

Social Media Strategy Case Study Airlines 186

SocMed Sean

DECEMBER 18, 2018

Engagement with your community should be the ultimate goal. Sometimes, adding a comedic twist to your otherwise boring content can help make it more interesting to your online community. If you're going to inject humor into your marketing, be sure it doesn't offend your community. Does it always work, not necessarily.

Social Media 220

Social Media Meme Advertising Strategy 220

Justin Levy

JANUARY 1, 2013

During the last months of 2012 I have been jotting down words in my notebook and starting to identify consistent themes as I reflected on my wins and opportunities from 2012. Citrix is a large company and there are organizations, processes and teams that I haven’t spent much time learning about.

Upcoming 164

Upcoming Project Process Curation 164

Jeff Esposito

MARCH 25, 2013

This post originally ran on the Community Roundtable. . If you read business publications, blogs or websites to any extent, you have probably heard about community management. Next to social media management, community management might be the hottest buzzword or buzzcareerpath (I think we just made up a new buzzword).

Communities 40

Communities Survey Social Media Management Upcoming 40

Webbiquity SMM

NOVEMBER 5, 2013

In 2011, I teamed up with Tom Pick (@ TomPick ) and his Webbiquity blog to unveil the first annual #Nifty50 Awards. Now that Tom and I have compiled our lists, the word that keeps popping into my head is “community.” Active Member of the Wharton Advertising 2020 Contributor Community. Bill Strawderman @marketingbard.

Twitter 187

Twitter Airlines Syndication Blogger 187

Convince & Convert

MAY 1, 2014

We pulled out some of the insights from each show: Water.org Chief Community Officer, Mike McCamon Mike McCamon, Water.org @mccamon Mike’s team has distinguished their work at Water.org through creative partnerships. Smaller businesses have their fingers on the pulses of their local communities and can tap into that.

Software 145

Software Social Media Skills Team 145

Dave Fleet

FEBRUARY 16, 2016

I’ve spoken with team members and peers in Canada, and with senior colleagues across our global network. As I’ve done so, I’ve highlighted five key landscape shifts that are changing the way that agencies and teams like ours need to operate: Newly (re-)accelerated change in social networks. Less “social”, more “media”.

Mobile 105

Mobile Trends Loyalty Compete 105

Waxing UnLyrical

JULY 25, 2016

Why: “There are lots of ways to look at metrics, but we decided to work solely from the data we had from last year, and not from projections,” writes Gini Dietrich as she explains her team’s approach to measuring efforts for a high-level client. Measuring the Effectiveness of News Releases — A Case Study.

Case Study 100

Case Study Study Banking Metrics 100

Waxing UnLyrical

MAY 9, 2016

Why: “The Draw Shop works with everyone from independent authors to huge corporations like Google, collaborating with them each step of the way to create the perfect video,” writes Kristen Dunleavy for Business 2 Community. C3 (Content) Weidert Group Case Study: Fisher Tank Company. ” The Link Humans case study.

Case Study 100

Case Study Study Training Collaboration 100

Social Media Marketing

JUNE 28, 2012

Each of them has involved a number of teams of very talented and smart people working on cutting edge ideas, as we've collectively pushed the boundaries for how it's done. It is the most significant vehicle Ford will launch in 2012. Now, I'd like to share the next steps in Ford's unique approach with you.

Case Study 167

Case Study Flickr Team Social Media 167

Firebelly

DECEMBER 23, 2011

And Shashi Bellamkonda is pretty confident that it’s this people friendly approach that differentiates his company. Jim Collins in his books like “ Good to Great” espouses the notion that companies have to have a higher purpose in life than just make money. b) Grow Smart Business. c) Women Grow Business. Got any for me today?

Domain Name 243

Domain Name Small Business Training Campaign 243

Justin Levy

JANUARY 1, 2013

During the last months of 2012 I have been jotting down words in my notebook and starting to identify consistent themes as I reflected on my wins and opportunities from 2012. Citrix is a large company and there are organizations, processes and teams that I haven’t spent much time learning about.

Upcoming 113

Upcoming Project Process Curation 113

Convince & Convert

MAY 27, 2014

Show Empathy: The Truth is Funny Connect on an emotional level by tying your company and offering to a real human challenge that your prospect has. In 2012, I wrote about a supply-chain management software company called Kinaxis. These conversations are something every B2B company can do.

Conversation 167

Conversation B2B Marketing GPS 167

Ari Herzog

NOVEMBER 21, 2011

And I did… Each of them left their worlds of independent consulting and entered professional communities of workplaces and coworkers. I want to use my 12 years of experience in integrated communications to help an organization with social media marketing, community and media relations, writing and editing, and policy development.

Policies 156

Policies Skills Class Survey 156

Firebelly

MAY 17, 2012

Here’s a bit of background on my man… Daniel exemplified his good-hearted nature in 2009 with his guerilla marketing efforts for a not-for-profit called Community First Initiative. We have some aggressive growth plans for the remainder of 2012. What is your company focusing on / evolving into?

Social Capital 196

Social Capital Journal Energy Campaign 196

Twist Image

JUNE 6, 2013

In speaking with Google, they suggested that we invite 10 loyal Six Pixels of Separation community members/friends to come along (and a bring a guest). So, here''s what we''re going to do to give these ten slots away: in the comments below, answer this question: what company do you think has made a great reboot and why? take a shot!

Google 111

Google Film Eventful Travel 111

Webbiquity SMM

FEBRUARY 4, 2013

Today’s explosion of media channels has made it simultaneously more challenging yet more vital for companies to present unified messaging and branding to their markets. Information no longer flows from the top down, but rather in all directions between multiple team members and stakeholders. Still, these are at worst minor flaws.

Review 186

Review Marketing Metrics Meeting 186

Sprout Social

OCTOBER 9, 2018

You don’t have to be a sports fanatic to know how much sports fans love to share updates about their teams on social media. Fantasy sports have played a huge role in shaping fans’ communities and conversations on social platforms. Fantasy sports are a game where participants build imaginary teams.

Sports 83

Sports Social Media Engagement Compete 83

Mindjumpers

AUGUST 3, 2012

Before joining Software Advice in 2012, she worked in sales management and advertising. Then, they are continually rewarded as they watch project teams bring the idea to fruition. Several companies responded to this story saying the platform was more “of a distraction” than a value driver. A Work in Progress.

Social Enterprise 209

Social Enterprise Yammer Jive Crowdsourcing 209

Convince & Convert

FEBRUARY 22, 2013

The arrangement has worked, he vouches, because his team was given full creative control. They have to receive approval to expand to new outlets, but otherwise Audi trusts the team to make all their own decisions. At the end of 2012, LinkedIn sent emails to their users with the top 1%, 5%, and 10% viewed profiles. Holy Social!

Brands 134

Brands Film Hashtag Campaign 134

Kikolani

AUGUST 24, 2012

How to Overcome the 5 Excuses That Will Kill Your Content Marketing Efforts – Whether you have a small team in a Mom & Pop or you’re coordinating content creation within a Fortune 100, the reasons for why a team member can’t contribute are pretty much universal. Business / Career. Social Media / Social Networking.

Mashup 117

Mashup Resources How To Remix 117

The Social Media Hat

APRIL 13, 2017

I was quite surprised then when, 6 months later, she recommended me to take the role of Chief Marketing Officer for SiteSell, a company that has been helping solopreneurs like her to start online businesses since 1997. I met with the CEO and Founder, Ken Evoy, as well as the then-President of the company. No joke: I was floored.

Review 167

Review Domain Name Training Course 167

Social Media Marketing

MARCH 29, 2013

Companies that succeed at winning the video arms race are those who bridge the gap between content that’s simply visually stimulating, and content that’s truly tailored to their fan base. Communicate a Larger Message One of the most-effective branded video campaigns of 2012 was produced by travel booking engine Expedia.

Engagement 167

Engagement Video Brands comScore 167

Convince & Convert

MARCH 22, 2013

Managing a large, well-trained customer service team as the front line of Best Buy ‘s social media presence is no small task. The company’s fluency in social media drove holiday sales in 2012. In the same vein, Best Buy is moving more towards integrating social media with their sales team.

How To 129

How To Retail Buy Mobile 129

Writtent Blog

APRIL 23, 2013

Company Pages. Much like on Facebook, the first thing visitors to your LinkedIn company page will see is your banner image. Fully optimize your company’s products and services page with visuals, and keyword-rich descriptions of what you have to offer. Invest in Banner Images. Optimize Your Products & Services Tab.

B2B 107

B2B LinkedIn Tips Marketing 107

Webbiquity SMM

SEPTEMBER 10, 2012

This year, colleague Cheryl Burgess and I changed things up a bit, opening the award to nominations but focusing specifically on outstanding men and women who work for technology companies and are active on social media. As with this year, we will be asking our community to nominate their favorite leaders in this field. Stacey Acevero.

Twitter 257

Twitter Bazaarvoice B2B Microsoft 257

Writtent Blog

MAY 7, 2021

The customs union exception was designed, in part, to accommodate the formation of the European Economic Community (EC) in 1958 [link]. The FAR now formally recognizes teaming agreements. Federal regulations encourage prime contractors to team with one or more companies when they bid for projects with the U.S.

Construction 40

Construction Template Templates Committee 40

Talkwalker SM

MAY 26, 2016

Let’s face it: in the digital sphere, this is the era of ad blockers, and potential customers trust the recommendations of their peers a lot more than the content produced by your marketing team. Products presented by visual influencers perform significantly better than others, especially apparel (6.4x

Analytics 68

Analytics Influencer Apparel Airlines 68

Buffer Social

AUGUST 10, 2022

After first visiting in 2012, I instantly fell in love with the people and decided to move here full time to learn from and invest in the local community. And so, in 2018 my social-impact jewelry company, Yewo , was born. Being so involved in the day to day needs of the community, this was obviously hard for me to do.

Products 20

Products Construction Energy Buy 20

Twist Image

FEBRUARY 7, 2011

Here's what Arianna Huffington had to say about the acquisition of her company to AOL: "AOL's Patch.com covers 800 towns across America, providing an incredible infrastructure for citizen journalism in time for the 2012 election, and a focus on community and local solutions that have been an integral part of HuffPost's DNA.

Content 111

Content iPad Findability Publishing 111

Jeff Esposito

DECEMBER 2, 2011

Today the PR & Social Media team at Vistaprint is losing a great teammate in Nick Gosselin. My buddy is leaving our team after nearly three years to head up the social media and community efforts for the Boston Beer Company , yes they make delicious beer. Social Business 2012. No biggie right?

Delicious 34

Delicious News Team Social Media 34