79 Remarkable Social Media Marketing Facts and Statistics for 2012
AUGUST 18, 2012
Note: a slightly shorter version of this compilation was recently published as a guest post on Jeff Bullas’ blog. Find the answers to those questions and many, many more in this collection of 72 fascinating social media marketing facts and stats for 2012. LinkedIn generates more leads for b2b companies than Facebook, Twitter or blogs. Blogging. Which U.S. ClickZ ).
20 Social Media Blogs You Should Read in 2012
JANUARY 28, 2012
Here’s a list (in alphabetical order) of some great social media blogs to read in 2012. He blogs about building strong brands through passion, innovation, creativity, and common sense. She blogs about social media strategies for business, and offers insights into what works and what doesn’t. Are you reading any of these blogs? world.
The Top #Nifty50 Women in Technology on Twitter for 2012
SEPTEMBER 10, 2012
This year, we’re pleased to honor 50 women (below) and 50 men (in an upcoming post on the Blue Focus Marketing Blog ) who are among the top social media connectors and engagers in the technology world, representing technology vendors as well as related venture capital (VC), advisory and analyst firms. ” She was named B2B Magazine’s 2012 Digital Marketer of Year. sacevero.
2012 Marketing: Five Ways to Power It Up
JANUARY 2, 2012
Follow her blog here. . Marketing Websites 2012 marketing mana ionescuToday’s guest post is written by Mana Ionescu. . During the holidays I prepared two days of meals, made three grocery trips, and cooked for about 12 hours straight. In the end, we ate for 45 minutes each day, and the mashed potatoes were the most popular food item. No excuses. Remember Groupon? I like paper.”.
Social Media Takes Gold at the London 2012 Olympics
JULY 31, 2012
For the London 2012 Olympics, the organizers and the International Olympic Committee (IOC) has recognized that people want to receive their event news in different ways. For the London 2012 Olympics, the IOC created a website to become the hub of all digital media. They dub the infographic “ECONOLYMPICS” Content Marketing Online Advertising Social Media 2012 followers infographic olympics social media tweet twitterThey have therefore responded by embracing and focusing on social media, in addition to more traditional media such as print and television.
87 More Vital Social Media Marketing Facts and Stats for 2012
OCTOBER 16, 2012
Is blogging coming back or trailing off? Social networks and blogs In the U.S Social media and blogs reach 80% of all U.S. Just 23% of Fortune 500 companies maintain an active blog, vs. 37% of Inc. Digital Buzz Blog ). Digital Buzz Blog ). Digital Buzz Blog ). Digital Buzz Blog ). Digital Buzz Blog ). Blogging Stats. Pingdom ).
Revisiting My 3 Words for 2012
JULY 1, 2012
We are now 50% of the way through putting 2012 in the history books. For the past few weeks my team has been busy putting together our plans for the 2nd half of 2012 and sharing them with various teams. The 3 words that I chose as my guiding pillars for 2012 were: Consistency, Balance, & Ship. Welcome to July. Remaining consistent in my fitness and nutrition. Grade: Fair.
24 of the Best Google+ Guides, Tips, Rants and Raves of 2012
DECEMBER 12, 2012
Krista LaRiviere of web presence optimization software vendor gShift Labs offers six reasons for brands to embrace Google+, among them fresh content (“Google+ is just one more place to publish your press releases, blogs, testimonials, case studies and news. 32 Totally Free Google “Search Plus Your World” #SEO Resources by aimClear Blog. ** 5 STARS. So what makes Google+ special?
Case Study: Blogger Outreach for Oxfam America’s International Women’s Day 2012 Campaign
MARCH 26, 2012
One of the most fun projects I’ve worked on recently was Oxfam America’s (OA) International Women’s Day (IWD) 2012 campaign. write their own blog post to promote IWD 2012. The eCard initiative was new for 2012, so there wasn’t a benchmark, say for 2011, to set goals against. The project. The timeframe. And I’m really glad I did. Mashable).
2012 AllFacebook Marketing Conference: 5 Must-Reads
JULY 2, 2012
The Firebelly crew is back in the office today after spending last week in San Francisco for the AllFacebook Marketing Conference. Here are 5 must-reads by AllFacebook’s Justin Lafferty that came out of the conference sessions. We will be sharing some of our own thoughts on the conference later this week. Photos, Engagement Are Keys To Facebook Marketing Success. Post a picture.
The Biggest Social Media Mistakes & Disasters of 2012
DECEMBER 11, 2012
Learn about some of the biggest ones brands made in 2012 (as well as lessons learned) in these must-reads. 11 Biggest Social Media Disasters of 2012. In 2012, plenty of big brands and organizations suffered serious backlashes on social networks like Twitter and Facebook for offensive tweets, questionable ad campaigns or controversial company statements.
33 (of the) Best Social Media Guides, Tips and Resoures of 2012 So Far
AUGUST 28, 2012
Find the answers to those questions and many more here in almost three dozen of the best social media tips, how-to guides, lists and reports of 2012 so far. If you struggle with controlling your time enjoyed (or wasted) on social media then set time blocks for engaging, writing blog posts and other tactics.” Set Up Your YouTube Channel for SEO Success by The YouMoz Blog.
Study: The Global Social Media Check-Up 2012
JULY 23, 2012
The Global Social Media Check-Up 2012 specifically looks into how these companies use Twitter, Facebook, YouTube, Google+ and Pinterest. In this blog post I put focus the findings related to Twitter and Facebook. As of 2012, 87% of the companies are using at least one of the major social platforms to engage with online stakeholders. Twitter dominates the picture.
Seven Tools for Your 2012 Marketing and Communication Plans
NOVEMBER 8, 2011
This is not our annual trends blog post. Today, though, I want to talk about some things you should be considering for your 2012 marketing and communication plans. If you’re looking for an opportunity to use a daily deal site, keep an eye on which ones remain toward the middle of 2012. Do not consider them as your big sales plan for 2012. Consolidation. Privacy.
23 (More) of the Best Social Media Guides, Tips and Resources of 2012
DECEMBER 4, 2012
As noted in 33 (of the) Best Social Media Guides, Tips and Resources of 2012 So Far , posted here a few months ago, social media marketing adoption is now so widespread there’s little further question of “if” or “when” in the minds of most marketers–but many “how” and “what” questions still remain. Research] by Heidi Cohen.
Five Tips for Preparing for 2012
DECEMBER 14, 2011
But 2012? Following are five tips on doing the same so your 2012 shapes up to be excellent. Through Spin Sucks (our blog) and the forthcoming Spin Sucks Pro , I realized what I really want to do is change the perception of the PR and marketing industries. Where do you see yourself at the end of 2012? This first appeared on Al Smith’s blog, The Care Movement. .
Eight Common Blogging Mistakes
AUGUST 9, 2012
We created an editorial calendar and everyone was responsible for blogging, from the interns on up through me. Our goal was to blog about the silly things people do to hurt the perception of the PR industry and perpetuate the “spin doctor” image. So I’ve created a list of eight things to consider while you’re blogging. Disaster. And figure it out we did!
4 Low Cost Online Marketing Strategies For 2012
Small Business Mavericks
MARCH 6, 2012
You are not competing with just your business competitors – you are also competing with those looking to make a quick buck through Adsense or affiliate marketing sites, and mom and dad blogs that often attract good search placements and social media attention. If you can find mom and dad blogs that have a lot of regular commentators, and who also participate regularly through social media, tap into them. If the forum allows, put a link to your website or blog that other forum users can follow. Blog – blogs have had their positives and negatives over the years.
20 Awesome Facts About LinkedIn – 2012 Edition
NOVEMBER 21, 2012
One of my most popular blog posts over at Social Media for Law Firms is 20 Awesome Facts About Twitter – 2012 Edition so I decided to pen another similar post focused on the social media platform for business, LinkedIn. They’re doing something right because as of October 16, 2012, LinkedIn has over 175 million members. Tweet This Stat! .
IAB Europe AdEx Benchmark Europe 2012: Facts Behind the Numbers
JUNE 3, 2012
Alain Heureux, IAB Europe According to the IAB Europe AdEx Benchmark Europe 2012, the online advertising market in Europe rose to a total market value of €20.9bn in 2011, a year-over-year growth by 14.5%. IAB Europe AdEx Benchmark 2012 - search and display What about the long term? IAB Europe AdEx Benchmark 2012 - CEE clearly dominates, what about Western-Europe?
Top 12 Blog Posts Of 2012
JANUARY 2, 2013
Here are the 12 most-read posts on our blog in 2012. Blog Blogging Content Marketing Social MediaPinterest, Instagram and memes were popular topics. Thank you for reading, sharing and commenting last year! We’re looking forward to more in 2013. Sh*t Social Media People Say. How To Run An Instagram Photo Contest. Pinterest Early Best Practices From Firebelly.
Three Values to Hold High in 2012
JANUARY 16, 2012
Three Values to Hold High in 2012. the individual level, mastery means staying up-to-date on social media best practices, curating engaging content, and having the right plug-ins on your blog to make it successful—however you define that. Blog with gusto and enthusiasm. Today’s guest post is written by Shelley Pringle. . And indeed we weren’t. How about you?
Is Blogging Dead or Are Companies Not Trying Hard Enough?
APRIL 25, 2012
But the stat I want to talk about today is the number of blogs on the Internet. According to Technorati , there are 158 million blogs floating around, which is partly why I’m so surprised to keep reading that blogging is dead. My guess is many people or companies say, “Let’s start a blog!” And the blog fails. I get it. magazine. So, I see.
Your Blog Stinks! You Should Quit!
JANUARY 1, 2012
What to do…It’s 2012 and you’ve been blogging for almost a year now with no success. To add insult to injury, your Google analytics show that you get about 25 visitors to your blog every day, and you’re pretty sure that you, your family, and the GoogleBot account for about half of those. Maybe it's time to give up and pull the plug on that blog.
Realtime Olympics: 60% of London 2012 Visits Came Via Mobile; Facebook Was 2nd Highest Traffic Source
The Realtime Report
AUGUST 16, 2012
A new compilation of stats from the 2012 Olympic Games reveals that 60% of visits to the official London 2012 Games website and apps came from mobile devices. The London 2012 stats – showing engagement across 77 digital products - were compiled by Alex Balfour, the head of new media for London 2012. London 2012 on Facebook, Twitter and Beyond.
How Brands Used Twitter in 2012
JANUARY 7, 2013
The latest data points out that the micro blogging service now has 200 million active users. Brandwatch’s recent report “Brands on Twitter 2012” goes deeper into the subject, analyzing 258 global brands’ Twitter activity for 2012 with comparison to 2011. Only 10 % of the brands did not tweet in 2012, down from 16 % in 2011: Purpose of usage.
Responding (Or Not) to Blog Comments
JUNE 19, 2012
During our stay there, we ended up having a conversation about blog comments and replying to them. Valeria, who is one of the smartest people I know, rarely gets any comments, but her blog is one of the go-tos for nearly everyone in marketing. It’s one of a handful of blogs I have come into my email (instead of my RSS feed) so I don’t miss it every day. I love that.
The Spin Sucks Blogging Process
APRIL 16, 2012
Last week, Mitch Joel wrote a blog post called, “ Watching Me Blog.” ” It was in response to Chris Brogan’s piece, “ Watching Mitch Joel Blog ,” which he wrote while we were all in Norway and, literally, watching Mitch blog. And, let’s be real, it’s a pretty easy blog post for me to write. Blogging Philosophy.
2012 #Nifty50 Top Men in Technology on Twitter
Blue Focus Marketing
SEPTEMBER 16, 2012
A week ago, Tom announced the 2012 #Nifty50 Women on his Webbiquity blog , and now I am pleased to announce the winning 2012 #Nifty50 Men. This year, we also decided that honoring the tech sector’s greatest social media advocates on our respective blogs isn’t enough. His blog, DIYBloggerNET may be the highest converting blog in the Blogosphere. Jeffrey L.
How To Start A Blog In 2012
MARCH 22, 2012
Starting a Blog is easy. Starting a Blog in 2012 is a little bit more complex. There's a Blog about anything and everything out there, right now. It's hard for someone considering a Blog to come up with a new and/or different angle. The topic can be as obscure as your brain can fathom, and odds are that a Blog covering that exact topic already exists. Pushing that further, it's somewhat hard to even define what, exactly, a Blog is in this day and age. How to start a Blog in 2012: Choose the right platform. blog analytics.
50 Tips to Make Your Company’s Blog Rock
AUGUST 20, 2012
I’m taking a few days of vacation time (before Patti Knight kills me) so we went through the 2010 most popular blog posts and updated a couple to run here again. It’s interesting to go back and look at both what I was reading two years ago and where I was getting blogging ideas. 50 Tips to Make Your Company’s Blog Rock. Run polls and surveys on your blog.
2012 Social Media Predictions: 5 Must-Reads
DECEMBER 26, 2011
Below are 5 must-reads related to 2012 social media predictions that we wouldn’t want you to miss. Social Media Predictions For 2012. Once we accept that “social” does not equal “transactional” we’ll all be a lot more adept at using it in 2012. Three trends and tools to watch in the coming year: 12 B2B Social Media Predictions for 2012. By Jeffrey L.
Ottawa’s Twitter top 20 for 2012
DECEMBER 30, 2012
Sherrilynne’s Ottawa Twitter top 20 lists used to feature on this blog monthly. Ottawa's top tweeters for 2012. But they were very time consumer to compile and the grading tools used kept changing algorithms and or other aspects of their service making the lists difficult to standardize. This list was compiled using Twitter Grader. All the profiles included are actually real people, not brands or companies. The list is published through Listly which means a significant difference from past lists. View more lists from Sherrilynne Starkie. Search plus your world.
Lessons (and Stats) from Six Years of Blogging
AUGUST 30, 2012
A few weeks ago, you may have seen a very sly mention of the very first blog post written for Spin Sucks (which was published at 11:35 p.m. But I do so because, as of September 11 (yes, the anniversary), we have been blogging for six years and I thought it’d be interesting to take a look back. In 2007, we all took turns blogging. It’s a blog. Mistakes Made.
Nominate Your Favorite Technology Twitterer(s) for the 2012 #Nifty50 Awards
MAY 15, 2012
A year ago, Cheryl Burgess and I published the first #Nifty 50 award winners, starting with the #Nifty50 Women of Twitter on this blog in May 2011 and followed by the #Nifty50 Men of Twitter published on Cheryl’s Blue Focus Marketing blog in June. The goals of #Nifty50 are: 1) Acknowledge 50 men and women who share valuable content and actively engage on Twitter, and.
My Blog Monetization Results
MARCH 19, 2012
About a month ago I decided I wanted to test out ads on my blog to see what kind of return I would get by devoting some right sidebar space for a medium sized ad. I was a bit leery about the idea, but figured it was worth a shot seeing as my blog traffic had reached a point where I thought the return could be worth it. What I’ve learned is that it makes much more sense to monetize a blog of this size through affiliate and referral links of products and services I use, enjoy and trust. BloggingHere are the results for the past month: Total Impressions: 9,384.
6 Reasons a Blog Should be the Center of Any Social Content Strategy
JUNE 4, 2012
Despite the many business benefits of blogging , it remains an underutilized tactic. 500 fastest-growing companies and just 35% of the Fortune 100 enterprises maintain blogs. While blog adoption is actually slightly higher among small to midsized businesses (SMBs), roughly half are still not taking advantage of this medium. A blog provides content for Facebook postings.
Three Most Important Content Marketing Lessons of 2012
NOVEMBER 27, 2012
Blog Blogging Content Marketing Writing content marketingThis year has been one of major upheaval after another for content marketers. We’ve had our tried-and-true algorithms and techniques busted by Google, we’ve had new algorithms and measurements introduced, which actually sent some search engine optimization professionals out of business. You Need to be a Good Writer.
My Blog Monetization Experiment
FEBRUARY 15, 2012
Have I succumbed to the temptation of ads on my blog?!?! Let’s be honest, monetizing blogs is no new secret. In fact most blogs do this very thing through display ads, affiliate links, or sponsored posts. I received an email from the IZEA network (affiliate link) notifying me that my blog qualified for their display ad program. IZEA also has an interesting referral program as well, so for those of you interested in monetizing your blog or website, check it out using this link. BloggingThat’s an ad over there on the right.
Social Media Course – $176 – 13 June 2012 Sydney with @InforumGroup
MAY 31, 2012
Workshop training on social media strategy and campaigns – I’m teaching (doing a practical session, showing how to set up Facebook, Twitter, blog etc) an afternoon course with Inforum Group. Facebook, Twitter, blogs will be covered (we set up a blog live) as well as how to build audiences. Social Media Training June 2012. Wednesday 13 June 2012, 2pm-6pm.