Visually SM

AUGUST 19, 2020

A big part of succeeding in Digital Marketing is finding out the right channels to promote your brand. However, you wouldn’t believe how many times the question we proposed above is asked to marketers. Today, the platform has its own niche audience and its influencer marketing business model.

Social Media 130

Social Media Brands Reddit Platform 130

Webbiquity SMM

OCTOBER 16, 2012

Though social media marketing is now used in about 90% of companies, techniques, platforms and best practices continue to evolve. Increase use of video marketing? Marketing Pilgrim ). 90% of marketers now use social networks in their marketing efforts, but growth has plateaued; the figure was 89% in 2011.

Social Media 229

Social Media Hubspot B2B Marketing 229

Kikolani

AUGUST 24, 2012

How to Overcome the 5 Excuses That Will Kill Your Content Marketing Efforts – Whether you have a small team in a Mom & Pop or you’re coordinating content creation within a Fortune 100, the reasons for why a team member can’t contribute are pretty much universal. Business / Career. As it turns out, a lot.

Mashup 117

Mashup Resources How To Remix 117

Koka Sexton

JANUARY 14, 2013

When I signed up for LinkedIn back in 2005 I saw the potential. Your LinkedIn profile was your online resume that you could outline your entire career in one page. Your LinkedIn profile was your online resume that you could outline your entire career in one page. B2B Sales Motivation (@salesquote) January 14, 2013. .

B2B 92

B2B Social CRM LinkedIn Class 92

Sprout Social

FEBRUARY 27, 2017

That’s why it’s absolutely critical for any marketer to stay up to date on the newest social media statistics. To help you out with your current marketing and social efforts, we’re going to get you up to date on the newest stats and trends within the social media world. LinkedIn Statistics. LinkedIn Statistics.

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Statistics Social Media LinkedIn Instagram 40

Webbiquity SMM

SEPTEMBER 10, 2012

This year, we’re pleased to honor 50 women (below) and 50 men (in an upcoming post on the Blue Focus Marketing Blog ) who are among the top social media connectors and engagers in the technology world, representing technology vendors as well as related venture capital (VC), advisory and analyst firms. Stacey Acevero. Cindy Bates.

Twitter 257

Twitter Bazaarvoice B2B Microsoft 257

Oktopost

JULY 28, 2020

Using social media to network has been a concept around since Reid Hoffman founded LinkedIn in 2002. But the art of using social media as a salesperson to build an empire has recently found its way into B2B sales organizations to help discover the right prospects, build trusted relationships and ultimately drive revenue.

B2B 103

B2B LinkedIn Training Research 103

Webbiquity SMM

JULY 7, 2014

LinkedIn has made dramatic changes to its platform over the past 18 months, making what was a rather plain but effective business networking tool into a content-rich, visually dynamic, more interactive professionally-focused social network. 7 Guides to Using LinkedIn for Career or Networking.

LinkedIn 200

LinkedIn B2B Social Networking Groups 200

The Realtime Report

SEPTEMBER 20, 2012

The vast majority – 70% – of B2C marketers are moderately to highly engaged in social media, followed closely by 63% of B2B marketers, according to Webmarketing123′s new “ State of Digital Marketing 2012 Report.” B2B and B2C marketers are spending their social media budgets in different ways.

B2B 182

B2B Marketing ROI Report 182

Webbiquity SMM

MARCH 27, 2013

Indisputably the largest business-oriented social network, LinkedIn has emerged as a crucial site for professional networking, B2B marketing, hiring and job seeking. As a key driver of both traffic and online visibility, LinkedIn is a key component in any B2B firm’s web presence optimization framework.

LinkedIn 207

LinkedIn Tips Hubspot B2B 207

Sprout Social

JUNE 27, 2023

In 2012 while working and traveling for Phi Delta Theta General Headquarters, he launched The Traveling Unicorn , an Instagram account documenting his journeys—but in a unicorn mask. He was also a director for Ubiquitous, an influencer marketing agency, and Canoo, an electric vehicle startup. Think of Flock Freight like a marketplace.

Travel 93

Travel B2B Automotive Campaign 93

Webbiquity SMM

DECEMBER 4, 2012

How can marketers make more productive use of their time on social networking sites? What under-utilized site has been called a “social media powerhouse,” and which highly popular social bookmarking site is frequently overlooked by marketers? Social Media Marketing Guides and Tips.

Social Media 213

Social Media Resources Tips Policies 213

Webbiquity SMM

AUGUST 11, 2015

And with Google+ being deprecated , social networking now primarily means the “big three” of Facebook, Twitter and LinkedIn, plus Pinterest now at #4. Consumer brands are noticing: 36% of Fortune 500 companies had a presence in 2014, up from 9% in 2013 and just 2% in 2012. Digital Marketing Philippines ).

Social Networking 100

Social Networking B2B Paper.li LinkedIn 100

Webbiquity SMM

FEBRUARY 10, 2015

Or have too many social media marketing statistics.” How effective is social media in comparison to other digital marketing channels? How does B2B social media marketing differ in effectiveness from B2C use? Which network drives half of all social traffic to B2B websites and blogs? VentureBeat ). 68% of U.S.

Statistics 50

Statistics Social Media B2B Hubspot 50

Webbiquity SMM

AUGUST 28, 2012

Given the widespread adoption of social media marketing practices, the “if” and “when” questions seemed to have now been resolved by most midsized and larger companies (and a lot of small companies as well). What’s the best process for developing a social media marketing plan? by MarketingProfs.

Social Media 207

Social Media Tips Tumblr Wikipedia 207

Webbiquity SMM

DECEMBER 19, 2017

Yet another post about 2018 B2B marketing trends? This piece compiles and analyzes the predictions of more than 100 B2B marketing professionals as published in 10 highly-ranked posts over the past month (best!). Here we go… Content Marketing Trends. ” — 2018 Trends: B2B Marketing , Edelman.

B2B 293

B2B Trends Analysis Marketing 293

Webbiquity SMM

JULY 14, 2015

Business and consumer marketers are nearly unanimous in their belief in the importance of social media to marketing activities. As noted below, the money is following that belief: social media now accounts for about 11% of all digital marketing outlays, and spending on social media marketing will total nearly $10 billion this year.

Social Media 80

Social Media Marketing Statistics Tumblr 80

Social Selling Masters

NOVEMBER 6, 2016

Every marketer worth his salt knows the value of this reach. Here are 3 ways social selling has changed the B2B sales process. Consider this statistic – 53% of buyers turn to social media for peer recommendations in 2013 compared to just 19% in 2012. 92% of B2B buyers choose to engage with industry thought leaders.

B2B 94

B2B Statistics Research LinkedIn 94

Keyhole.co

JANUARY 30, 2024

Are you exhausting your marketing funds, hiring the best creative geniuses, and publishing content regularly but not seeing tangible results? No matter how creative your social media marketing is, all efforts will drown in the noise if you don’t know what your target audience looks like. billion social media users?

Social Media 59

Social Media How To Patterns Sports 59

Koka Sexton

MARCH 24, 2013

If your customers use LinkedIn (Which I’m sure they do) then you should have a LinkedIn company page. As a B2B marketer having a polished company page can make you stand out from the rest of the companies you’re up against, it also gives your customers a place to engage with your brand.

Company 109

Company LinkedIn Hubspot B2B 109

Webbiquity SMM

FEBRUARY 7, 2012

Marketers, we’re told, need to think like publishers. How widespread, really, is the use of social media for marketing? How are B2B marketers using social media differently from their B2C counterparts? How are marketers measuring social media success? We’re all hungry for data.

Statistics 190

Statistics Research Social Media B2B 190

Oktopost

AUGUST 15, 2022

The very same year, surprisingly, LinkedIn launched as a professional networking and job posting site. While younger people were agonizing over their top 8 on Myspace, LinkedIn slowly grew, acquiring just 20 signups per day. In 2012, Facebook launched their mobile ads program, and also acquired Instagram. Social Media Today.

Social Media 174

Social Media MySpace Tweetdeck B2B 174

Convince & Convert

MARCH 8, 2013

Todd Wheatland, VP of Marketing at Kelly OCG, joins the Social Pros Podcast from Content Marketing World in Sydney, Australia this week to discuss producing massive amounts of relevant content, curating your personal brand, and how to get your followers to share your content. “@LinkedIn finally understands who it is.

Curation 127

Curation Content How To LinkedIn 127

Mindjumpers

SEPTEMBER 18, 2012

Henriette has previously written a blog post that offers a quick overview of the vast social media marketing landscape. However, if you are looking for a more professionally oriented platform, LinkedIn might be worth considering, and Pinterest, Instagram or Tumblr might be ideal for more visually oriented businesses. How Social Is B2B?

Platform 268

Platform Brands Automotive Tumblr 268

Buffer Social

JUNE 1, 2016

Many locations also have their own Facebook pages, with follower counts any marketer would be happy with. Also, like the engineering team, your design team probably won’t be using social media to achieve traditional marketing goals. I recently spent a whole day at a B2B tech company watching Sam, a sales rep, call prospects.

Social Media 40

Social Media Hubspot Marketing Engineering 40

Mindjumpers

AUGUST 28, 2012

Today’s guest blogger is Samantha Porter, who is a writer and researcher for Marketing Degree , an online marketing education site who is interested in, and predominantly writes about, the way technology has changed our lives. However, industry experts now extol the virtues of social media marketing – if used effectively.

Strategy 228

Strategy Facebook Metrics Advertising 228

Webbiquity SMM

NOVEMBER 12, 2013

As the use of social media in marketing has become ubiquitous, marketers have turned their attention to making the use of business social media more sophisticated and strategic. How can marketers help their organizations move from “social media marketing” to “social business”? Relevanza ).

Statistics 226

Statistics Social Media B2B Journal 226

Twist Image

AUGUST 16, 2012

When people ask me if this is a bubble, I am quick to answer "no," based solely on this quote by Simon Khalaf of Flurry from March 2012: "In 1999, there were 38 million broadband Internet users worldwide. Today, there are 1.2 billion people getting broadband Internet access on their phones." Everything is social.

Social Media 102

Social Media Adwords Advertising LinkedIn 102

Webbiquity SMM

AUGUST 18, 2012

Social media and inbound marketing techniques have been a boon for marketers. Not only do leads generated through social and content marketing cost half as much as traditional outbound-generated leads (see below), they also close at higher rate (again, see below). Marketing Charts ). Marketing Charts ).

Statistics 204

Statistics Social Media B2B Marketing 204

Webbiquity SMM

DECEMBER 2, 2014

Looking at marketing surveys and studies from the past year, a few trends are clear, among them that buyers are firmly (and increasingly) in control of the purchase cycle. In response, marketers are producing an increasing amount and variety of content to support all stages of the decision process. 9 General Marketing Stats.

NewsCred 273

NewsCred Statistics Social Media B2B 273

Kikolani

JUNE 29, 2012

Blogging / Content Marketing. The Marketer’s Guide to Information Visualization: How to Rock Infographics, Shareables, and Slideshows – That’s why today, I’m going to reveal how you can get aboard the visualization marketing gravy train, where to find the best resources, and how to get graphics done without breaking the bank.

Mashup 115

Mashup Resources eBook RSS 115

Convince & Convert

MARCH 22, 2012

Thanks as always to our sponsors on Social Pros, Eric’s company Argyle Social , who we use for all of our social media stuff, and Infusionsoft , who we use for all of our email marketing shenanigans, and Jim Kukral from DigitalBookLaunch.com , who also sits it in on the Social Pros podcast from time to time. You saw the video?

Bazaarvoice 114

Bazaarvoice Metrics Influencer Data 114

Convince & Convert

MARCH 22, 2012

Thanks as always to our sponsors on Social Pros, Eric’s company Argyle Social , who we use for all of our social media stuff, and Infusionsoft , who we use for all of our email marketing shenanigans, and Jim Kukral from DigitalBookLaunch.com , who also sits it in on the Social Pros podcast from time to time. You saw the video?

Bazaarvoice 114

Bazaarvoice Metrics Influencer Data 114

Webbiquity SMM

AUGUST 18, 2012

Social media and inbound marketing techniques have been a boon for marketers. Not only do leads generated through social and content marketing cost half as much as traditional outbound-generated leads (see below), they also close at higher rate (again, see below). Marketing Charts ). Marketing Charts ).

Statistics 198

Statistics Social Media B2B Marketing 198

Webbiquity SMM

MARCH 6, 2012

As it approaches one billion users, Facebook has evolved from a site where friends and family share photos to an online marketing juggernaut rivaling Google. And while its primary marketing value is on the B2C side, more than a third of B2B marketers also rate it as their most active social network. ” The solution?

Tips 219

Tips Facebook Tools B2B 219

Sprout Social

OCTOBER 17, 2016

Social media marketing evolved from something only a few cutting-edge brands did to an integral piece of every company’s marketing strategy. If social media marketing hasn’t been working for you, the problem could be you’re focusing on the wrong channels. Choosing Your Social Networks.

Social Media 40

Social Media Marketing Hashtag LinkedIn 40

Convince & Convert

JUNE 14, 2012

Read on for insights from Katie and our Social Media Stat of the Week ( this week : 47% of B2B companies do not track brand mentions on social media). This week, sitting in for my pal Eric Boggs is my other pal, Jill Carlson , the marketing manager for our friends at Argyle Social. This episode features Katie Morse of Billboard.

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Hashtag B2B Social Media Metrics 115