Convince & Convert

DECEMBER 20, 2011

The team at Awareness (who offer social media management software I like a lot), recently published a terrific, free ebook of 2012 social media predictions. Paul Gillin ( B2B social media guru). My 2012 Social Media Predictions. 2012 bets: 1. 2012 is the year of social media labor questions. Multi-media Soars.

Social Media 121

Social Media eBook Mobile Data 121

Webbiquity SMM

MAY 15, 2012

For 2012, the #Nifty50 will honor 50 men and women who work for technology companies (B2B or B2C) and are, of course, active and engaging on Twitter. Nominations close on June 22, 2012 and the #Nifty50 women and men for 2012 will be announced in posts on the Webbiquity and Blue Focus Marketing blogs this summer.

Twitter 101

Twitter iPad B2B Apple 101

Mindjumpers

JANUARY 18, 2012

A few interesting take outs for social media statistics in 2012 : Facebook Statistics 2012: An average Facebook user has 130 friends and likes 80 pages. Twitter Statistics 2012: 34% of marketers have generated leads using Twitter. Twitter Statistics 2012: 34% of marketers have generated leads using Twitter.

Social Media 280

Social Media Statistics Mobile B2B 280

Webbiquity SMM

DECEMBER 12, 2012

“Ghost town” or not, many experts agree that Google+ is here to stay, and it’s valuable for b2b marketing, SEO , personal branding, and reputation management. by B2B Digital Marketing. So what makes Google+ special? What are the best practices for business use of the platform? ” Google+ for SEO?

Google 216

Google Tips Bookmarklet SEO 216

Writtent Blog

APRIL 23, 2013

It remains one of the best destinations for B2B marketers, due to the fact it’s niche appeal. The average income of a LinkedIn member is around $109,000 , which is consistent with its reputation as a hub for high-powered professionals and B2B decision makers. Are you currently using LinkedIn tips for B2B marketing?

B2B 107

B2B LinkedIn Tips Marketing 107

Webbiquity SMM

OCTOBER 5, 2012

Again, thank you for reading the MarketingSherpa Readers Choice top b2b marketing blog for 2012. For a more up-to-date look at marketing strategy, check out the Best B2B Marketing and Sales Strategy Guides and Insights of 2011. The One Effective Use of Facebook for B2B Marketing (March 9, 2010).

Vocus 155

Vocus B2B Social Media Statistics 155

Unmetric

OCTOBER 25, 2019

Determined to figure out how to make social media work for the company, I began tracking other B2B brands at the time and recording my findings in an Excel sheet. In 2012, it was a free lunch for any brand that had a presence. Pictured above: The Unmetric platform in 2012.

Social Media Management 114

Social Media Management Class Compete Social Media 114

Webbiquity SMM

JULY 2, 2012

” Looking at the same sample of 40+ b2b technology websites used in the recent b2b mobile website strategy post here, the average for the first quarter of 2012 was about 39%. But the range of results was wide, from less than a quarter of total website visits to almost two-thirds.

SEO 188

SEO B2B Social Bookmarking Organization 188

Waxing UnLyrical

APRIL 8, 2013

Here’s a peek: On the differences between B2B and B2C measurement: A1: Both need meaningful KPIs (key performance indicators) but B2B side usually needs more direct alignment w/ business goals #measurepr. A1: Buying cycles tend to be longer between B2C and B2B too, reflecting need for different benckmarks and altered metrics.

B2B 207

B2B Consultant Flickr ROI 207

Webbiquity SMM

DECEMBER 12, 2018

In 2012 he founded a creative design agency. The post Digital Marketing Trends to Watch in 2019 appeared first on B2B Marketing Blog | Webbiquity. David Gutierrez started his career as a web designer in 2005. Now it serves clients all over the world across multiple industries with a specific focus on FMCG and Fin-Tech.

Trends 166

Trends Marketing Influencer B2B 166

Webbiquity SMM

MAY 22, 2018

In 2012 he founded a creative design agency. The post Five Actionable Social Media Tips for Your Web Development Business appeared first on B2B Marketing Blog | Webbiquity. David Gutierrez started his career as a web designer in 2005.

Social Media 156

Social Media Tips Review SEO 156

Convince & Convert

AUGUST 8, 2019

The term was coined by Alexis Madrigal of The Atlantic in 2012, who then said we’re only seeing—and measuring—the tip of the sharing iceberg. That was in 2012, when messengers were less popular. They won’t know where you got the article from, making dark social a form of referral traffic that is attributed to the wrong channel.

Brands 152

Brands Analytics Consultant Data 152

Ari Herzog

AUGUST 8, 2012

August 6, 2012 marks the date when Peter Kim and Todd Defren announced their freedom. — Peter Kim (@peterkim) August 6, 2012. — Todd Defren (@TDefren) August 6, 2012. by mjoy710 Related Stories Why B2B and B2C Connections Are Meaningless Reviewing 10 Restaurants on Facebook 6 Guest Blogging Emails That Suck.

B2B 136

B2B Review Company News 136

Convince & Convert

MAY 27, 2014

To date, there haven’t been many great examples of humor in B2B. In 2012, I wrote about a supply-chain management software company called Kinaxis. These conversations are something every B2B company can do. Start Somewhere, Even if it’s Small B2B marketing needs a human touch if it is to stand out.

Conversation 167

Conversation B2B Marketing GPS 167

Sprout Social

MAY 10, 2019

This hasn’t necessarily been a well-kept secret, though, as in 2012 YouTube unveiled a focus on “watch time,” while its parent company, Google, has held a patent for “Watch Time Based Ranking” since 2013. 46% of B2B buyers purchase something after watching video. The diversity of YouTube demographics extends to the B2B world too.

YouTube 111

YouTube Strategy B2B Marketing 111

Webbiquity SMM

JULY 2, 2012

” Looking at the same sample of 40+ b2b technology websites used in the recent b2b mobile website strategy post here, the average for the first quarter of 2012 was about 39%. But the range of results was wide, from less than a quarter of total website visits to almost two-thirds.

B2B 100

B2B SEO Social Bookmarking Sample 100

Writtent Blog

FEBRUARY 12, 2014

93% of B2B marketers use content marketing, a 2% increase over 2012. 42% of B2B marketers say they’re effective at content marketing. B2B marketers with a documented strategy are more likely to consider themselves effective. 73% of B2B marketers are producing more content than they did a year ago. Source: CMI ).

Content 110

Content B2B Hubspot Marketing 110

Convince & Convert

MAY 23, 2017

The term was coined by Alexis Madrigal of The Atlantic in 2012, who then said we’re only seeing—and measuring—the tip of the sharing iceberg. That was in 2012, when messengers were less popular. They won’t know where you got the article from, making dark social a form of referral traffic that is attributed to the wrong channel.

Brands 129

Brands Analytics Data Metrics 129

Webbiquity SMM

JANUARY 19, 2016

And that usage isn’t all selfies and cat videos; both consumer and B2B purchases are influenced by social content. 46% of B2B marketers say they’re not sure whether any social channels have generated revenue for their businesses. The number of worldwide social media users is projected to grow from 2.1 billion by 2018.

Social Media 100

Social Media Marketing Survey Metrics 100

Ari Herzog

NOVEMBER 12, 2012

Flextronics sent its first tweet on October 1, 2012. And, add a comment below or click one of the social sharing buttons up above to tell your friends and colleagues in the B2B industry all about the company and how I’m helping them get noticed on the social web. My Connection to Flextronics.

Radian6 172

Radian6 Press Release Vimeo Upcoming 172

Buzz Marketing for Technology

DECEMBER 21, 2012

The thick of the 2012 holiday season is here. 5 Ways B2B Can Learn from B2C Marketers Business and consumer brands have traditionally approached marketing from two. Any way it’s presented, personalizing the customer experience across all channels is an essential practice for a marketer wanting to be on top of the game.

Mobile 225

Mobile Marketing Exercises Applications 225

Writtent Blog

JULY 10, 2013

Revenue from mobile content will reach $40 billion in 2012, and $65 billion by 2016. 61% of US mobile subscribers own a smartphone, a 10% increase over 2012. Worldwide, mobile traffic doubled between 2012 and 2013. Worldwide, mobile traffic doubled between 2012 and 2013. Source: Juniper Research ). Source: Nielson ).

Statistics 108

Statistics Mobile comScore Marketing 108

Convince & Convert

JANUARY 7, 2016

He co-authored “The B2B Social Media Book” back in 2012 and brings his specialist insight into B2B marketing strategy to the Content Pros Podcast. In addition to his work as Director of Content Strategy at Oracle Marketing Cloud, Jeff has worked as an author, strategist, marketer, speaker, and blogger.

Content 60

Content B2B How To Energy 60

Visually SM

AUGUST 19, 2020

Bought by Facebook in 2012, Instagram has come a long way from being the app you use to make shabby phone pictures look great to becoming a powerful social media tool. LinkedIn is also a great place to promote your business, especially if your target is a B2B audience.

Social Media 130

Social Media Brands Reddit Platform 130

Webbiquity SMM

OCTOBER 16, 2012

76% of marketers said they planned to increase use of video and YouTube in 2012. ( HubSpot ). Earnest B2B ). B2C companies who blog regularly see an 88% increase in median monthly leads and B2B companies who blog see a 67% increase in leads. ( V3 Integrated Marketing ). Earnest B2B ). Earnest B2B ). There are 1.5

Social Media 229

Social Media Hubspot B2B Marketing 229

Twist Image

AUGUST 20, 2013

We''re looking at a traffic growth of about 125% between the first half of 2012 and 2013. The digital strategy ghettos are rampant in most organizations (both B2C and B2B), and this is primarily because brands don''t see smart devices as a business strategy. Desktop had a 12% growth. andy nulman. business book. business column.

Marketing 109

Marketing Mobile B2B Apple 109

Kikolani

AUGUST 24, 2012

10 B2B Companies That Create Exceptional Content – Examples of B2B companies that create great content and get inbound marketing right. Announcing the 2012 SEO Industry Survey – From independent consultants to agency SEOs to in-house marketers, we got to see responses from a wide swath of the industry’s demographics.

Mashup 117

Mashup Resources How To Remix 117

Convince & Convert

SEPTEMBER 6, 2013

The Happy B h ladies have become known for their amusing antics in line with their brand image, including passing out 600 hot pink thongs to anyone who liked their Facebook page on the spot at the New York Wine Expo in 2012 and offering the chance to win a pair of SheBalls at the Boston and New York Wine Expos this year.

Crowdsourcing 136

Crowdsourcing B2B Social Media Retail 136

Webbiquity SMM

SEPTEMBER 10, 2012

We’re proud to acknowledge these 50 women from 41 different organizations as the top #Nifty50 women of technology on Twitter for 2012. ” She was named B2B Magazine’s 2012 Digital Marketer of Year. Her varied background includes corporate roles (B2B and B2C), agencies, non-profits and startups. Stacey Acevero.

Twitter 257

Twitter Bazaarvoice B2B Microsoft 257

Buzz Marketing for Technology

JUNE 5, 2013

Video is another crucial aspect of ZMOT; product showcases, how-to demonstrations, B2B case studies…whatever your market, customers will want to see what you have on offer before opening their wallets. The thick of the 2012 holiday season is here. Are You Making These Costly Holiday Mobile Mistakes?

Bazaarvoice 230

Bazaarvoice Mobile How To Focus Group 230

Webbiquity SMM

FEBRUARY 4, 2013

Of course, for many b2b purchases, or infrequent and high-value consumer purchases, friends and family may not be much help. Actually, SEM is used pretty often; in 2012, 64% of b2b companies and 73% of b2c brands used pay-per-click (PPC) advertising to drive leads. Today a person needs to see a message upwards to 20 times.

Review 186

Review Marketing Metrics Sentiment 186

Koka Sexton

JANUARY 14, 2013

decrease among Laggards “Social Selling: Best-in-Class Targeting of the Right Message, at the Right Time, for the Right Person” Aberdeen Group; 2012. B2B Sales Motivation (@salesquote) January 14, 2013. . The Future of B2B Sales is Social. average year-over-year increase in total company revenue, compared to a 4.1%

B2B 92

B2B Social CRM LinkedIn Class 92

Writtent Blog

JUNE 25, 2013

Would you read something about a 2012 political election, or best practices for using MySpace? B2B buyers typically love conferences , and you can fulfill their hunger for details on professional events, even if your business budget didn’t have room for you to actually attend in-person. Probably not. Unfortunately, no.

Tools 91

Tools Content Blogger Curation 91

Oktopost

JULY 28, 2020

But the art of using social media as a salesperson to build an empire has recently found its way into B2B sales organizations to help discover the right prospects, build trusted relationships and ultimately drive revenue. Using social media to network has been a concept around since Reid Hoffman founded LinkedIn in 2002.

B2B 103

B2B LinkedIn Training Research 103

Webbiquity SMM

JANUARY 3, 2012

Social media, content aggregation and curation , user-generated content and other developments have dramatically changed the B2B buying cycle over the past few years. How can B2B organizations, marketers and sales professionals adjust to, and thrive in, this new environment? B2B Marketing Trends, Tips and Strategies.

B2B 190

B2B Strategy Marketing Buy 190

Convince & Convert

AUGUST 17, 2015

James’ subject line is particularly great because it has the chutzpah to use those bold caps on “DOUBLE” paired with the more B2B caps-throughout style across the rest of the subject. Defense Against the Dark Arts: ESAPI” invited folks back in 2012 to a course on using enterprise API to defend their sites against hackers.

Statistics 60

Statistics API B2B Groups 60

Writtent Blog

MAY 20, 2014

87% of B2B content marketers are active on social media, while 81% (the runner-up content marketing tactic) have articles on their websites. while in 2012, marketers were using 12 ( Inbound Writer ). Social Media Reigns King. Image source. Social media marketing is the most popular content promotion tactic by a mile.

Trends 95

Trends Content Marketing Curation 95