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Easy Ways for Brands to Maximise their Twitter Potential [Report]

Mindjumpers

Buddy Media recently published the report “Strategies for Effective Tweeting: A Statistical Review”. Between December 11th, 2011 and February 23rd, 2012, Buddy Media analysed user engagement from more than 320 Twitter handles of the world’s biggest brands. Here are a few key points from the report. Length of tweet.

Report 219
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From Free to Exclusive: TweetDeck’s Subscription Shift To XPro

Keyhole.co

It provides a comprehensive reporting solution, including Twitter historical data, hashtag tracking, and audience insights. However, Twitter’s acquisition of TweetDeck in 2011 brought forth significant changes. To compliment TweetDeck, Keyhole’s offers real-time analytics from top social media platforms.

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7 Smart Ways You Can Use TBT To Grow Your Brand on Social

Hootsuite

Some hashtags feel like quaint relics of an internet past. But there’s one throwback hashtag that will never go out of style: #TBT. Maybe it’s because this hashtag comes with nostalgia built right in, but the #TBT (or #ThrowbackThursday) hashtag somehow never gets old. What does TBT mean?

Brands 145
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Social Sharing – Getting News Content Right in 2011

Proactive Report

Many people on Twitter use hashtags to categorize content, so you should leave space for that too. Take this headline: Social Sharing–How to Get Your News Content Right in 2011 is only 57 characters long. When it is first tweeted it will look like this: Social Sharing – Getting News Content Right in 2011 [link] #PRTips.

News 95
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12 (of the) Best Social PR Guides, Tips and Techniques of 2011

Webbiquity SMM

Noting that “The perfect pitch is one that involves getting to know your target reporters and showing a genuine interest in helping them, rather than treating them as a means to an end,” the delightful Stacey Acevero of Vocus shares a helpful list of “do’s” (e.g.,

Vocus 188
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3 Resources for PR/Social Media Pros & Small Biz Owners

Waxing UnLyrical

The daily PR & Marketing calendar of event hashtags. Not to mention keeping track of the various hashtags that are associated with them. Here is a very simple editable calendar, the daily PR & Marketing calendar of event hashtags , we can use to build that resource. please take a moment to add the hashtag.

Resources 251
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9 Genius Ideas to Steal for Your Black Friday + Cyber Monday Marketing Campaigns (with Real-life Examples)

Buffer Social

In 2011, they took out a full-page ad in the New York Times emblazoned with the headline, “Don’t buy this jacket.” You can tie giveaways into this strategy — offer prizes to random winners who have used a certain hashtag or commented on a post.  Astoundingly, it worked.