Time Spent on Mobile Apps Totals 76% of Time Spent Watching TV
The Realtime Report
DECEMBER 12, 2012
The average time spent (compiled using publicly available data from comScore and Alexa) on the web declined 2.4%, from 72 minutes to 70 minutes year-over-year. Social networking accounts for 26% of consumers’ time on mobile apps, followed by entertainment and utility, each at 10%.
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