How to Build the Perfect Facebook Fan Page, 2011 Edition

Techipedia: Tamar Weinberg

You can follow Tim on Twitter or on Facebook. With Facebook’s recent changes to the layout of fan pages (aka business pages, aka brand pages), has come the opportunity for those with creativity to design a much more compelling and fully branded page.

“Community Manager” Confusion

Waxing UnLyrical

about what the difference is between “community manager&# and “social media manager?&# I know I am – and I am both a community manager and a social media manager! My title is “online community & social media manager.&# Guest post by Maggie McGary.

Trending Sources

Best Internet Marketing Posts of 2011

Techipedia: Tamar Weinberg

In January of 2011, I said that I’d make our Internet Marketing Posts of 2011 subscriber only. This year, I am pleased to bring back our Best Internet Marketing Posts of 2011 thanks to an excellent sponsor, HubSpot. New Edition of the Ranking Factors for 2011 is Now Live !:

The Nifty 50 Top Women of Twitter for 2011

Webbiquity SMM

Cheryl and I thought it would be a great idea to collaborate on this special social media project—and so the process began for creating the 2011 #Nifty50 List of Top Twitter Women. Connie is the Community Strategist for the Alterian (formerly Techrigy) SM2 social media monitoring platform.

Online Communities: What Consumers Want, What Brands Don’t Deliver

Firebelly

If you need to open a new tab and check Facebook or Twitter, go ahead. The fun facts, random questions, and product advertisements all keep the consumers coming back to the brand and builds the community, but if and only if you sprinkle in some of what they actually want.

8 Questions to Ask After Facebook Community Growth

Firebelly

Your community has grown significantly. Your last contest brought hundreds of new members to your Facebook community. Can you become a part of their lives on Facebook? Will you be able to convert business out of this community?

Can Facebook Communities Replace Company Websites?

Firebelly

Many brands now opt to put “Find us on Facebook” next to or even in place of their own web address as they hope to build a community around their brand. Of course, as long as the Facebook page is managed properly –. Blog community Facebook statistics websites

50 (of the) Best Social Media Guides, Tips and Insights of 2011 (So Far)

Webbiquity SMM

Read on for answers to these questions and more from some of the best minds in social media in some of their best blog posts and articles of 2011 so far. Cohen describes how GE found success with a private social media community. How much does Social Media cost companies in 2011?

Interview with Community Manager: Jonas de los Reyes from Yahoo!

Social Media Citizens

Jonas de los Reyes is a lead community manager of Yahoo! You can follow Jonas on Twitter , Facebook and Linkedin. G: How did you build your experience as community manager? Answers and Flickr but also in other social sites like Twitter, Facebook, Foursquare and Instagram.

Yahoo 56

Social Media Community Management: An Interview with Kathryn Peck of EA SPORTS

Techipedia: Tamar Weinberg

Her community outreach on behalf of Electronic Arts was amazing and her engagement with customers gives all of us lessons to live by. What’s a typical day like for you as the EA SPORTS Active Community Manager? There are a number of channels (Facebook, Twitter, forums, etc.)

8 ways to deal with negative comments in online communities

Laurel Papworth

How do you respond to a negative comment in an online community, on Facebook? Unless they go off and create an anti-community such as Dell Hell, alert the Press and continue to pursue their point of view. Law as bullying tactic rarely works, it just incenses the community.

Did Facebook Screw Up?

Small Business Mavericks

Last week, I discussed Facebook’s new Page layout features , which I think are generally a good thing. Just read the comments on Facebook’s own page. One of the biggest bones of contention seems to be Facebook’s relevance algorithm. About Us What’s a Maverick?

Why a Municipal Website Moved to Facebook

Ari Herzog

“When people give their opinions or ask questions, they should take responsibility for this as adults, and this should be done using their real names,&# said the mayor at a press conference announcing his city’s migration from their traditional website to Facebook.

A Tale of Two Communities Part II – Salesforce.com

SocialFish

This post is the second in a two-part series where guest blogger Garry Polmateer , former association executive currently working at NimbleUser helping organizations with Salesforce, looks at two online brands through the lens of the concepts in our book, Open Community.

Best Social Media and Digitial Marketing Research and Statistics of 2011, Part 1

Webbiquity SMM

Get the details behind these stats and many, many more here in more than 40 of the best articles and blog posts about social media, search, budgeting and digital marketing research, facts and statistics of 2011 so far. Is a Blog Still Important in 2011?

The Many Roles of an Internal Community Manager

Social Media Strategery

When someone in the communications industry refers to a “ community manager ,&# they are usually referring to someone that can manage the online relationships for a particular brand, using tools like Facebook, Twitter, and blogs. The Internal Community Manager wears many hats.

Content vs. Community: How Online Publishers Can Nurture Both

mashable.com

Sign in with Facebook or Twitter to get started! As publishers continue to rely on the outside social web to foster their communities, they often witness dire consequences. Today, the comment section provides a tool to build community engagement around a publisher.

Community Manager: To Be Or Not To Be!

Mindjumpers

Tweet Community Managers are the voice of the brand, but their role varies across companies. There are no set list of rules or guidelines which can a make a successful community, but all successful communities have a common ingredient – a good Community Manager.

Facebook Fans: Are They Worth the Excitement?

Techipedia: Tamar Weinberg

Sometimes when I think of Facebook, I can’t help but think addiction. Coffee and cigarettes I can quit, but for some reason Facebook has a hold on me, and after doing some research, I have found that I am not the only one. Facebook is free, so using it cannot hurt.

Your Community's Network Is Important - Social Media

Social Media Network Marketing

For instance: LinkedIn to show professional side while Facebook Profile Pages for friends and family. Try to monitor and see who other than your immediate Community is getting to view what you Post. When your core Community Member is doing too much sharing and still no one from their network seem to join you perhaps it is time to understand that the sharing may not be so much of value. Your Community Member would be having in their network people who have some similar choice.

Open Community Case Study – GoPlow

SocialFish

Community: GoPlow. GoPlow is the Snow & Ice Management Association ‘s (SIMA) online community. Brian believed they couldn’t do that until they had a open community website generating solid content. They cross-post content to LinkedIn, Facebook and Twitter.

A Tale of Two Communities Part 1 – Volkswagen

SocialFish

This post is the first in a two-part series where guest blogger Garry Polmateer , former association executive currently working at NimbleUser helping organizations with Salesforce, looks at two online brands through the lens of the concepts in our book, Open Community. Open Community

Is Technology Ruining Online Community

Convince & Convert

Online community and our lust for it is at its apex. It’s difficult to recall the age of not-so-long-ago when we didn’t even have websites, much less email newsletters or Facebook pages for our businesses, and other flavors of social media.

Interview with Community Manager: Ida Vega Santana from Sony Iberia

Social Media Citizens

Ida Vega Santana is a community manager at Sony Iberia. For the last 5 years she have been exploring online communication world and developing her community management skills at companies like Heineken , BBDO and the likes. You can follow Ida on Facebook , Linkedin or Twitter. G: How did you build your experience as a community manager? Behind the communities to maintain and invigorate them, never forget that we must have a plan for initial communication.

The 2011 #Nifty50 Top Twitter Men Reprise

Webbiquity SMM

Today, Tom Pick ( @TomPick ), Online Marketing Executive at KC Associates , who blogs at his award winning B2B Webbiquity , and I ( @ckburgess – Blue Focus Marketing @BlueFocus360 ) present 50 remarkable men on our 2011 #Nifty50 Top Twitter Men list.

Four Tools to Help Build Your Social Community

Waxing UnLyrical

I’ve found that one of the most important things to do, when trying to build one’s online community, is to participate consistently in your preferred channels. This is a nifty Facebook app that lets you schedule Facebook updates. All for one and one for all.

Interview with Community Manager: Helen Lynch from Yell.com

Social Media Citizens

Helen Lynch is a community manager at Yell.com, UK’s leading local search engine. G: How did you build your experience as community manager? Over the past 8 years I’ve moved from moderation and moderator management through customer support and community management and then into social media, content and community management within the marketing industry. H: Facebook, LinkedIn and Twitter for personal use, but they also feature heavily in my working life too.

Facebook Launches Questions

Mindjumpers

Tweet Yesterday Facebook has launched Facebook Questions, which allows users and pages to post a Question to friends or a Facebook community. It seems like Facebook is constantly picking up on online trends and launching new products to match user needs.

Mix of Social Media Trends 2011

johnbell.typepad.com

Digital Influence Mapping Project Home About John Speaking & Events Papers Contact Archives Links Useful Tools December 28, 2010 My Mix of Social Media Trends 2011 It's trendy to write a "trends" post at the end of the year. Having a Facebook strategy alone is not enough. 

Paywall for News.com and Online Community Social Media

Laurel Papworth

As tomorrow is an historic day – The Australian and other news.com sites move behind the paywall – what WILL we pay for, what SHOULD we pay for and what OTHER revenues streams are being missed by News.com refusal to build online communities around their content? Facebook reaches 1.1

Top 10 Public Relations Blunders of 2011

Bill Hartzer

So, here is this year’s list, the top ten public relations blunders of 2011. The Occupy Movement tested city officials nationwide, but none more than Oakland Mayor and former community activist Jean Quan, whose handling of the Occupy Oakland encampment was widely and critically covered.

Interview with ASAE’s Community Manager, Mandy Stahl

SocialFish

Community management is a new role at many associations, and it’s further complicated by being both a very public-facing job as well as one managing internal processes that often cut across more than one department inside an organization.

Get Your Community To Talk - Social Media

Social Media Network Marketing

One of your objectives would be to have your Community Members talking about your Brand / Business. There are various ways in which you could enable your Community Members to get talking about your Brand / Business: Get them involved: If you could enable user generated thinking pool for your product / service then you will not only know where you stand but also get to know what is expected. Create a 'want': Get your Community Members to apply / opt in for your trial.

Create a World-Class Online Community for Your Business

mashable.com

Edwards and Telligent CTO Rob Howard are releasing a white paper today that delineates what these standard-setting communities of the future will look like. According to their research, here are nine steps businesses must take in order to make their online communities world-class.

Class 49

Best Twitter Tips, Tools and Tactics of 2011

Webbiquity SMM

Twitter users are twice as likely to purchase from companies they follow than are Facebook users. Community manager Jen Lopez explains how SEOmoz increased its total Twitter followers by 250% to over 27,000 people. Hint: it helps to have a community manager.

Tools 126

Mary Poppins Online Community – Social Media Manager Leah Howard

Laurel Papworth

I loved interviewing Leah Howard who plays Mrs Corry in Mary Poppins and is Disney’s online community manager slash social media manager for the show. Facebook: Facebook.com/MaryPoppins.

Segregating Your Community Members - Social Media

Social Media Network Marketing

Social Media enables you to broadcast your message to your Community and it also enables you to tag individual persons and chat with them. Have we identified various clusters that can take place from our Fan / Business Page Communities? What we could do perhaps, is segregate our Community Members into various clusters. However on the Social Media section this could get tedious for some people who have too many Community people attached.

Nurturing Your Community - Social Media

Social Media Network Marketing

Community Management cannot be taken for granted. You don't build a Community of relevant individuals over night. To maintain and nurture your Community is the core task. If your Community is satisfied they will be the best ambassadors that you could ever have. There are a couple of factors that you need to keep in mind when working with your Community on Social Media. The spirit of Community lies in it having a momentum of its own.

Five Reasons Why Facebook Will Never Replace Your Website

SocialFish

Today someone said something which still has me reeling hours later: “Facebook will eventually replace websites.&# Thinking Facebook could take the place of a company’s website is like saying your car is so great soon you can just live in it and get rid of your house.

The 9 Deadly Sins of Facebook Pages and Their Administrators

Justin Levy

When I speak to groups or am interviewed about Facebook, I am often asked to provide examples of companies that are “doing it right.&# Many companies jump in and set up a Facebook Page but aren’t really sure where to go from there.