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Is Social CRM the key to growing membership?

SocialFish

We’ve also written a white paper on Social CRM for Associations, which is out very soon. Social CRM is a term fraught with some confusion. How might associations incorporate Social CRM to recruit and retain members?

Why The Term “Social CRM” Is Just STUPID!

SocMed Sean

Social CRM. Does adding Twitter to your CRM process make it more social? SalesForce has really gone eyeballs-deep into the Social CRM space by recently purchasing Radian6 , the leading social monitoring tool on the market. ALL CRM IS SOCIAL.

Social CRM Use Case 2: Socializing educational content for member retention

SocialFish

Our [SocialFish] definition of Social CRM is “the discipline of applying social media to membership management”, and the 12 use cases in our white paper, ROI and the Impact of Social CRM , show this in action. Social CRM and ROI

Link Love Monthly: Best of March 2011

SocialFish

The list below is for serendipity ; if you prefer our “Must Read&# shares about important stuff for association social media, please click here to subscribe , or click here to browse. MIT Media Lab Identity, 2011 from readyletsgo on Vimeo. The Art of Social.

20 Ways to Generate ROI from a Corporate Blog

Webbiquity SMM

The “ROI of social media&# (or lack thereof) is a hot, and still hotly contested, topic. I summarized arguments from both sides a few months ago in The Social Media ROI Debate. The core of social media marketing efforts should be the corporate blog.

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What’s a social CRM going to do for my business?

Janet Fouts

According to Altimeter Group’s Jeremiah Owyang , social CRM will give businesses a way to really focus on listening to what their customers want and still have time to do business. In it’s most basic form the concept is to allow you to cross reference what your customers are saying in social media circles as individuals and as a group with what you know about them from a business standpoint. Steve Farnsworth, Jolt Social Media. Are you using a social CRM?

Permission is the Enemy of Speed

Convince & Convert

This week I’ve been writing about speed and response expectations for business on the social Web. The companies that engage customers on Twitter and Facebook within minutes are making a none-too-subtle statement about their embrace of the social telephone and the primacy of the customer.

10 Words And Phrases Social Media Pros Should Help Their Clients Understand

SocMed Sean

Below is a list of 10 terms that I think social media pros use or focus on that sometimes confuse our clients. Help your client understand that their social media efforts can not be measured by a single number or a website. Social can do both.

Why You Should Tweet During a Crisis

Dave Fleet

That’s why I was really interested to see a note from Shashi Bellamkonda on the Social CRM Pioneers group , pointing to some interesting research by Microsoft and Psychster on the effect of companies acknowledging issues via Twitter on the actions and perceptions of customers.

Cost 393

Change Management Is the Foundation of a Social Organization

SocialFish

He writes frequently in his social media blog and just finished writing his first social business book, Smart Business, Social Business: A Playbook for Social Media in Your Organization which will be released in July 2011. The Social Organization

BIG SOCIALFISH ANNOUNCEMENT

SocialFish

We are super excited to announce that we are establishing a joint venture with CommPartners , a long-established company in the association industry that focuses on online education programs, knowledge communities and multimedia events for associations.

Be a Social Business: PR Trends in 2011

Proactive Report

For three years or so savvy companies and organizations have been experimenting with how to become a social brand. They’ve experimented with social media campaigns and activities, mostly in the marketing and PR arena.

Trends 108

Social Media Software + Silos=Trouble

SocialFish

The big thing these days is social media software–everyone wants to get into the game. I mean, why wouldn’t they, with revenue from enterprise social software projected to surpass $769 million in 2011? Vocus added social media monitoring.

[Case Study] Have you crossed the mobile threshold?

SocialFish

The first of hopefully many case studies of the awesome work that ICF (the company we consult for) does every day. What can we share with the HIV/AIDS community to improve their efforts in outreach, education, and prevention?

The 3 Building Blocks of Social Business Evolution

Convince & Convert

He writes the Britopian blog, and wrote the new social business book, Smart Business, Social Business: A Playbook for Social Media in Your Organization (available July 26). Building a social business is not so easy.

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Connection: Social Media’s Special Gift

Techipedia: Tamar Weinberg

I miss the days when social media was more personalized. To this well-known retailer, social media has become just one channel of many where they need to offer customer service without any care in the world for the people they’re engaging with. What are your goals of social media?

Silos, Facebook Advertising, and Opportunity

Convince & Convert

When I first heard the news that The Washington Post was spinning off a brand-new company to do Facebook-only consulting , I was incensed. Sure, Facebook is the Justin Bieber of social media, so hot you start to question when the other shoe is going to drop. I was pissed.

Social Media Is Growing Up: You Can Stop Copying the Cool Kids Now

Bare Feet Studios

It summarizes a number of my social media friends and peers who have weaned themselves off this geo-location social network also known as a check-in service. It is a long-standing aspect of our company. The good news about right now is that businesses and nonprofits are at last paying attention to social media. We now have lots of data about how people behave on social networks and lots of good examples of campaigns and strategies that produce positive results.

23 (More) of the Best Social Media Guides, Tips and Resources of 2012

Webbiquity SMM

How can marketers make more productive use of their time on social networking sites? How can you make sure your company’s social media policy doesn’t run afoul of employment law? How can you measure (or can you measure) social media ROI ?

Digital and Dollars – Successfully Adding Online Marketing to Your.

Convince & Convert

One of the highlights of my trip was conducting a breakout session with my good friend and client Indra Gardiner (from Bailey Gardiner in San Diego), called “Digital & Dollars: Successfully Adding Social Media & Online Marketing to Your Agency Services Mix&# Digital and Dollars: Adding Social Media and Online Marketing to Your Agency Services Mix View more presentations from Jay Baer. will range from 11% (the relatively mature email marketing), to 34% (social media).

Please Help Me Support Make-A-Wish Foundation | Convince & Convert.

Convince & Convert

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Please Help Me Support Make-A-Wish Foundation August 24th, 2010 |Written By: Jay Baer | View Comments Tweet I need your help please.

Social Pros 11 – Vanessa Sain-Dieguez, Hilton Hotels

Convince & Convert

This is Episode 11 of the Social Pros Podcast : Real People Doing Real Work in Social Media. This episode features Vanessa Sain-Dieguez who is the Social Media Director at Hilton Worldwide. It is episode number 11 of Social Pros. What is the social media stat of the week?

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search 13 Observations From South by Southwest (SXSW) March 16th, 2010 |Written By: Jay Baer | View Comments Tweet As usual, this year’s South by Southwest Interactive conference was a blur.