Small Business Mavericks

APRIL 22, 2011

Do you have a company blog ? You can follow any responses to this entry through the RSS 2.0 Tags: blogging , keywords , linkbuilding , search engine rankings , SEO This entry was posted on Friday, April 22nd, 2011 at 8:35 am and is filed under Blogging for Small Business. About Us What’s a Maverick? If not, why not?

Small Business 168

Small Business SEO Case Study Press Release 168

Small Business Mavericks

APRIL 23, 2011

It’s about positioning your company above the competition. You can follow any responses to this entry through the RSS 2.0 Jay says: April 29, 2011 at 12:14 am RT @CarolineMelberg: Let The Grocer Teach You E-mail Marketing [link] Log in to Reply Caroline Melberg says: May 6, 2011 at 4:15 pm Thanks for the RT!

Marketing 173

Marketing Case Study Press Release Small Business 173

Small Business Mavericks

APRIL 18, 2011

Yesterday, I went to bookmark something at the site and I got a message saying Mixx had been purchased by UberMedia , which I found interesting because the rumor is that the company could soon be launching a Twitter competitive site. Companies come and go, mergers happen, and acquisitions change the landscape for users.

Small Business 156

Small Business Tweetdeck Twitter Case Study 156

Techipedia: Tamar Weinberg

DECEMBER 27, 2011

In case you missed it through all the chaos, below lists all of the crazy Google changes that occurred in 2011and just what they all meant: Top 10 Google Algorithm Changes of 2011. 1: Ten More Updates Announced – Although the updates are over for 2011, ten more updates were announced for 2012. What the Updates Mean for Your Company.

Google 176

Google Small Business Engineering Guidelines 176

Small Business Mavericks

APRIL 28, 2011

They’ve already been a big part of two other Internet companies that achieved superstar status – PayPal and YouTube. Users of Delicious have until July 2011 to accept AVOSs terms of service and to transfer their bookmarks. You can follow any responses to this entry through the RSS 2.0 About Us What’s a Maverick?

Delicious 156

Delicious Yahoo Social Bookmarking Case Study 156

Small Business Mavericks

APRIL 29, 2011

You can follow any responses to this entry through the RSS 2.0 Tags: content , repurposing content This entry was posted on Friday, April 29th, 2011 at 7:49 am and is filed under Small Business Internet Marketing. About Us What’s a Maverick? You can leave a response , or trackback from your own site.

Content 156

Content Hubpages Case Study Press Release 156

Techipedia: Tamar Weinberg

MARCH 27, 2012

The articles either end there or conclude with a self-congratulatory remark by a company rep. These stories – and the campaigns and companies they showcase – are missing an important element: the human element. Now, it’s more than just at award time when companies when should express gratitude – although I’ll speak about that later.

Social Media 186

Social Media Real Estate Survey Eventful 186

Convince & Convert

MARCH 10, 2013

The rise of Twitter was accompanied by the slow demise of RSS and Digg, as the surging popularity of the 140-character kid made many previous pointing and info-gathering technologies unnecessary. As they write on their blog : A Twitter community is just like your workplace or your neighborhood: it’s made of real people.

Twitter 167

Twitter Nielsen Forums Digg 167

Small Business Mavericks

APRIL 3, 2011

But recently, the company has taken controversy to a new level. You can follow any responses to this entry through the RSS 2.0 Caroline Melberg says: April 3, 2011 at 12:25 pm GoDaddy: Good Marketing Or Reputation Problem? – GoDaddy has been the center of controversy before. About Us What’s a Maverick?

Small Business 105

Small Business Reputation Marketing Case Study 105

Waxing UnLyrical

SEPTEMBER 7, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Want Social Media Evangelizers? Be Social September 7th, 2010 Tweet Today BNET published my second post, focusing on how companies can use social media to turn customers into evangelizers.

Social Media 146

Social Media Postrank Tourism Blogroll 146

Techipedia: Tamar Weinberg

AUGUST 14, 2012

Given all of these phenomenal web video statistics continuously released, it seems odd that animation is yet to receive much attention, especially when some of the biggest companies across the world are using animation in their digital marketing. Take a look at their 2011 video showing how Facebook integrates with the Spotify player.

Airlines 210

Airlines Marketing Statistics comScore 210

Small Business Mavericks

FEBRUARY 27, 2011

Right now, there are just a few companies using it successfully. You can follow any responses to this entry through the RSS 2.0 link] Log in to Reply Lisa Foote says: February 28, 2011 at 12:39 am RT @CarolineMelberg What’s A QR Code And Is It Contagious? About Us What’s a Maverick? What can you do with a QR code?

Small Business 117

Small Business Case Study Press Release Mobile 117

Convince & Convert

APRIL 5, 2013

The RSS feed is: [link]. Sony joined Pinterest back in December 2011, right as the platform was becoming popular. The Sony social communities are very active, with many users creating content on a regular basis. ” Many companies would be better served expending their social energy elsewhere. Listen Now .

NGO 153

NGO How To Team Social Media 153

Small Business Mavericks

APRIL 6, 2011

If you ask Forbes Media and Reputation Institute, Amazon is the most reputable company in the world today. Your company’s reputation is an extension of your leadership’s reputation. No matter how small or large your company is, reputation is all about leadership. About Us What’s a Maverick? That tells me something.

Small Business 93

Small Business Reputation Case Study Press Release 93

Waxing UnLyrical

NOVEMBER 15, 2010

If you liked what you saw and read, Id love you to subscribe to my RSS feed or subscribe by email. She lives in Takoma Park, Md., with her husband and two young sons. You can catch up with her on Twitter or by email. Thanks so much for stopping by WUL! Regardless, thanks for visiting! Im looking forward to reading more of your posts!

News 274

News Google SEO Postrank 274

Waxing UnLyrical

NOVEMBER 19, 2010

The rumors about Tablo’s supposed forgery were spread by two online communities: “We Urge Tablo to Tell the Truth,&# or TaJinYo , and “A World Where Common Sense is the Truth,&# or SangJinSe. Companies must protect their reputation in light of rumors, especially those that are defamatory.

Creative Commons 193

Creative Commons Reputation Flickr Film 193

Kikolani

DECEMBER 23, 2011

Before we jump into the goodies from the week, I wanted to take a moment to let everyone know this is the last Fetching Friday post for 2011. Here are some of the best articles I have stumbled upon , retweeted on @kikolani , and read in RSS subscriptions this week. Or subscribe directly to Fetching Friday only via RSS or email.

Mashup 119

Mashup Resources Remix Handbook 119

Small Business Mavericks

APRIL 4, 2011

A surprise – maybe even shocking – news item like a celebrity kicking the bucket can do it, but if you want your viral news to represent your company well, then it needs to be real news. You can follow any responses to this entry through the RSS 2.0 About Us What’s a Maverick? It also needs to be relevant to your audience.

Social Media 98

Social Media Case Study Press Release Small Business 98

Small Business Mavericks

MARCH 7, 2011

It seems the top three reasons people un-Like companies on Facebook are: The company posts too frequently Their wall was too crowded with marketing posts The content became repetitive and boring over time The same question asked of Twitter followers showed the same top three responses, but they were in reverse order.

Case Study 98

Case Study Press Release Comparison Small Business 98

Waxing UnLyrical

FEBRUARY 1, 2011

Market mix modeling is an option (and one that he mentioned) but not inexpensive, so out of the reach of many companies. If you liked what you saw and read, Id love you to subscribe to my RSS feed or subscribe by email. says: February 2, 2011 at 10:50 am [.] Just ask your customers, ‘Where did you hear about us?’

Postrank 193

Postrank Metrics Tourism WordPress 193

Waxing UnLyrical

SEPTEMBER 28, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Powwowing With Pepco on Social Media September 28th, 2010 Tweet I haven’t been the biggest fan of my local energy company, Pepco, recently. That, I understand. Thanks so much for stopping by WUL!

Social Media 153

Social Media Postrank Tourism Energy 153

Waxing UnLyrical

JANUARY 13, 2011

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali How To Get Your Blog Project Approved January 13th, 2011 Tweet Guest post by Shanan Sorochynski Okay, you’ve had nearly half a month to sink into 2011. You’ve reflected. Perfect example of that.

Project 170

Project How To Class Posterous 170

Akamai Marketing

FEBRUARY 3, 2011

The EAT ME Conundrum: Occasionally, a company who is jumping into social media will get lucky and land in the viral vortex. Let your community see the whole Alice, even with your idiosyncrasies (how DO you keep your hair perfect on this grand adventure?). Strategies are created with tactical ingredients. Viral is good. Tell your story.

Social Media 138

Social Media Klout Policies Consultant 138

Waxing UnLyrical

DECEMBER 24, 2010

What we can learn: the more we are able to energize our communities, the better our chances of converting them to evangelizers. If you liked what you saw and read, Id love you to subscribe to my RSS feed or subscribe by email. And its an honour for me, as a Portuguese, to see that a portuguese company is mentioned worldwide!

Crowdsourcing 216

Crowdsourcing Creative Commons Postrank Class 216

Small Business Mavericks

MARCH 18, 2011

If someone had a negative experience with your company, try to find out why and look at it as an opportunity. When you see a negative review of your company online, the best thing to do is try to resolve it. You can follow any responses to this entry through the RSS 2.0 About Us What’s a Maverick?

Review 79

Review Small Business Case Study Press Release 79

Small Business Mavericks

FEBRUARY 14, 2011

Penney directed SearchDex to buy links, in which case, both companies are at fault. Don’t think the company’s silence means that J.C. You can follow any responses to this entry through the RSS 2.0 Caroline Melberg says: February 15, 2011 at 12:42 am Is SearchDex A Scapegoat? About Us What’s a Maverick?

Small Business 79

Small Business Retail Case Study Press Release 79

Small Business Mavericks

MARCH 12, 2011

Perhaps another company will take it and make something out of it. You can follow any responses to this entry through the RSS 2.0 Tags: Delicious , social bookmarking , yahoo This entry was posted on Saturday, March 12th, 2011 at 10:27 am and is filed under Social Media. About Us What’s a Maverick? That surely must be good news.

Delicious 79

Delicious Yahoo Small Business Social Bookmarking 79

Waxing UnLyrical

FEBRUARY 5, 2011

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali The Decision February 5th, 2011 Tweet I have a big decision to make. And if consumers cannot remember the companies or the products, the commercials do not lead to sales.

Class 124

Class Postrank Comments Tourism 124

Convince & Convert

FEBRUARY 22, 2013

The RSS feed is: [link]. Audi was also the first brand to use a hashtag – #ProgressIs – during a Superbowl commercial, back in 2011. With a smart team running the campaigns and the trust of the company behind them, they’re able to achieve more than any brand who is micromanaging their social media outlets.

Brands 134

Brands Film Hashtag Campaign 134

Kikolani

FEBRUARY 3, 2012

Here are some of the best articles I have seen on Google+ , retweeted on @kikolani , and read in RSS subscriptions this week. How I Made 6 Figures as a Freelance Writer in 2011 – A description of each major client I had in 2011, roughly what percentage of my income came from each client, and how I found them plus 12 additional tips.

Mashup 113

Mashup Resources RSS SEO 113

Waxing UnLyrical

OCTOBER 22, 2010

If you liked what you saw and read, Id love you to subscribe to my RSS feed or subscribe by email. 5 Ways to Fail in Social Media | Women Grow Business says: February 1, 2011 at 12:02 am [.] decision on what to measure will be unique to each company. Regardless, thanks for visiting! Liked what you saw? These fine folk did: Jan.

Postrank 151

Postrank Campaign Tourism Social Media 151

Waxing UnLyrical

SEPTEMBER 13, 2010

Students are not taught about new practices, since proprietary tools and techniques often remain with hidden with the agencies and companies that create them. If you liked what you saw and read, Id love you to subscribe to my RSS feed or subscribe by email. We’ll pick up where we left off last week, discussing social media ROI.

Class 134

Class Postrank Tourism Blogroll 134

Small Business Mavericks

FEBRUARY 2, 2011

Both companies have a reason to ensure the truth comes out on this one. You can follow any responses to this entry through the RSS 2.0 Log in to Reply Caroline Melberg says: February 3, 2011 at 12:24 pm Rich, Thanks for the clarification. About Us What’s a Maverick? That would certainly be unfair and nefarious.

Google 79

Google Press Release Case Study Small Business 79

Waxing UnLyrical

OCTOBER 27, 2010

Orderly exits that don’t necessarily include leap-frogging your way to safety – even though that may be a little fun… In the business of communications, the need for a “fire drill&# can be equated to needing a crisis plan in place. If you liked what you saw and read, Id love you to subscribe to my RSS feed or subscribe by email.

Class 179

Class Creative Commons Postrank Flickr 179

Small Business Mavericks

FEBRUARY 13, 2011

There have been several reported news stories in recent months related to employees of one company pretending to be a customer of a competitor, and making disparaging remarks about that competitor. You can follow any responses to this entry through the RSS 2.0 About Us What’s a Maverick?

Reputation 87

Reputation Case Study Press Release Small Business 87

Techipedia: Tamar Weinberg

OCTOBER 2, 2015

After writing regularly about the virtues of social media marketing, it finally culminated in 2011 when I said point blank: social media marketing is typically a failure. I am less known (than I should be–I’m still seen as some one trick social media marketing pony) as building kickass communities. They’re all real.

Comparison 100

Comparison Social Media Sports Social Networking 100

Waxing UnLyrical

NOVEMBER 23, 2010

It was something to the effect of “Would/should companies do this with big bloggers in their spaces?&# Alas, the issue is even stickier for bloggers than it is for companies. The small community of readers I have built up and learned from would shun me, rightly perhaps. My opinion on this is nuanced. Simple, right?

Class 184

Class Blogger Issues Review 184