Buffer Social

NOVEMBER 13, 2023

  Getting your brand featured on their site is hugely beneficial beyond just the additional eyeballs. In 2011, they took out a full-page ad in the New York Times emblazoned with the headline, “Don’t buy this jacket.” The company reportedly made over $70,000. Astoundingly, it worked.

Examples 92

Examples Campaign Discount Marketing 92

Unmetric

OCTOBER 25, 2019

In 2011, we set out to elevate the way marketers create and analyze their social media strategies. It began when I was at my previous company in the enterprise peer-to-peer data backup space. Brands were concerned about things like audience sizes and how fast they were growing their communities. From this, Unmetric was born.

Social Media Management 114

Social Media Management Class Compete Social Media 114

Akamai Marketing

APRIL 4, 2011

By taracoomans – April 4, 2011 Posted in: Content , Featured , social media Photo credit: BaronBrian 97 Million people use Twitter. Now hear this: No one ever joined Facebook or Twitter so they could follow a brand or a company. What you give your community, otherwise, seriously, why should they care?

Lurker 203

Lurker Klout Policies Consultant 203

SocialFish

DECEMBER 14, 2010

. “how the big boys do it&# ) and analysis of what 2011 will bring. He has more explanation of these slides in this post: Social Business Forecast: 2011 The Year of Integration. He has more explanation of these slides in this post: Social Business Forecast: 2011 The Year of Integration.

Social Media 211

Social Media Survey Analysis Report 211

Buffer Social

OCTOBER 31, 2022

The increasing adoption of vertical networks and popular social networks’ efforts to replicate them (Twitter’s Communities and Super Followers features come to mind) show that audiences are increasingly looking for community online. The key is to be genuine and authentic to build trust with potential customers.

Social Networking 83

Social Networking Film GPS Communities 83

Mindjumpers

MAY 8, 2012

Tweet Last week, Facebook finally revealed their much hyped “life saving” feature: the organ donor status. By motivating and inspiring the main users of social media, they match creativity with solutions and volunteers with companies. Have your company ever considered launching a social initiative through social media?

Social Media 248

Social Media CSR Campaign Collaboration 248

Waxing UnLyrical

AUGUST 17, 2015

Last week’s roundup featured a great post by co-founder of Market Motive and Google digital evangelist Avinash Kaushik. Why: When I featured this post in a roundup back in 2011 , I described it as personable, funny and really easy to read despite its long length. But reading just one post from Avinash is never enough.

Consultant 100

Consultant Analytics Flickr Metrics 100

Webbiquity SMM

NOVEMBER 5, 2013

In 2011, I teamed up with Tom Pick (@ TomPick ) and his Webbiquity blog to unveil the first annual #Nifty50 Awards. Now that Tom and I have compiled our lists, the word that keeps popping into my head is “community.” Active Member of the Wharton Advertising 2020 Contributor Community. Bill Strawderman @marketingbard.

Twitter 187

Twitter Airlines Syndication Blogger 187

Sprout Social

SEPTEMBER 12, 2022

Agencies may offer this in a variety of ways—it may fall under social media management , or under a dedicated community management service. We’re experts in building employer brands, creating trucking trends, engaging niche communities, and making email open rates climb. Social media, community & review management.

Social Media Management 90

Social Media Management Social Media Real Estate Brands 90

SocialFish

JANUARY 21, 2011

This is a guest post by Rich Feinstein , CEO extraordinaire at CommPartners , a company that provides webinar, e-learning and virtual conferencing services. I recently read a post on the Midcourse Corrections Blog authored by Jeff Hurt titled Virtual Event Strategies for 2011. Several webinar platforms now support this feature.

Collaboration 234

Collaboration Eventful Exercises Education 234

Social Media Strategies Summit

AUGUST 11, 2022

Building a brand community isn’t about improving vanity metrics like engagement and follower count. According to a survey from Vanilla Forums , 58% of brands say their communities improve customer loyalty. That’s a big deal, with research from KPMG revealing: 86% of loyal customers will recommend a company to friends and family.

Examples 228

Examples Communities Brands Forums 228

Idaconcpts

MAY 4, 2011

The site was down for most of the day, leaving people unable to either search it or use it, and very few of the site’s visitors enjoyed the interface and feature changes which came along with the update. However, this went against what many people felt was the point of Digg: allowing anyone to potentially make the front page of the site.

Reddit 157

Reddit Digg Aggregator Journal 157

Hootsuite

JULY 4, 2022

The library’s account features videos of its affable staff reviewing books, having fun with TikTok trends, and promoting inclusion and social justice through their love of books. with its funny, authentic videos that feature its staff, mascots, and trending audio tracks. Life Goes On – Oliver Tree. This video alone had 3.4

Questions 104

Questions Banking Insurance HootSuite 104

Waxing UnLyrical

NOVEMBER 19, 2010

The rumors about Tablo’s supposed forgery were spread by two online communities: “We Urge Tablo to Tell the Truth,&# or TaJinYo , and “A World Where Common Sense is the Truth,&# or SangJinSe. Companies must protect their reputation in light of rumors, especially those that are defamatory.

Creative Commons 193

Creative Commons Reputation Flickr Film 193

Waxing UnLyrical

SEPTEMBER 7, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Want Social Media Evangelizers? Be Social September 7th, 2010 Tweet Today BNET published my second post, focusing on how companies can use social media to turn customers into evangelizers.

Social Media 146

Social Media Postrank Tourism Blogroll 146

agora pulse

OCTOBER 6, 2020

back in February 2011. In a study by Horizon Media, 81% of millennials expect companies to make a public commitment to good corporate citizenship. Gear up to help a community or charity this December for a feel-good factor that will benefit everyone. Notice how all the contests run by this page feature their beautiful rugs.

Social Media Management 183

Social Media Management Social Media Trends Meme 183

Ari Herzog

AUGUST 2, 2011

It’s usually the creative juices of theater company and dance studio executives to galvanize their troops and put on a 5-minute show set to music. But what happened in Grand Rapids, Michigan in January 2011 was the exception. Profiled by ABC News , the mayor is one of the featured singing guitar players. Photo by OzInOh.

Flash Mob 145

Flash Mob Video Training YouTube 145

Techipedia: Tamar Weinberg

AUGUST 14, 2012

Given all of these phenomenal web video statistics continuously released, it seems odd that animation is yet to receive much attention, especially when some of the biggest companies across the world are using animation in their digital marketing. In the Spotify player there are animated banners featuring the same characters from these ads.

Airlines 210

Airlines Marketing Statistics comScore 210

Waxing UnLyrical

JANUARY 13, 2011

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali How To Get Your Blog Project Approved January 13th, 2011 Tweet Guest post by Shanan Sorochynski Okay, you’ve had nearly half a month to sink into 2011. You’ve reflected. Perfect example of that.

Project 170

Project How To Class Posterous 170

Waxing UnLyrical

NOVEMBER 15, 2010

- Combining creative ability and optimization skills to create compelling, keyword relevant press releases will only prove to be a rewarding public relations effort for your company. Im looking forward to reading more of your posts! Reply Rate Up div.livefyre-comment).removeClass(livefyre-hidden)" Read All About It! Liked what you saw?

News 274

News Google SEO Postrank 274

Waxing UnLyrical

FEBRUARY 1, 2011

Market mix modeling is an option (and one that he mentioned) but not inexpensive, so out of the reach of many companies. Comment as Show More Trackbacks Tweets that mention Measuring Public Relations Outcomes | Waxing UnLyrical -- Topsy.com says: February 1, 2011 at 6:43 pm [.] says: February 2, 2011 at 10:50 am [.]

Postrank 193

Postrank Metrics Tourism WordPress 193

Waxing UnLyrical

SEPTEMBER 28, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Powwowing With Pepco on Social Media September 28th, 2010 Tweet I haven’t been the biggest fan of my local energy company, Pepco, recently. That, I understand. Read All About It!

Social Media 153

Social Media Postrank Energy Tourism 153

Webbiquity SMM

AUGUST 26, 2014

How can the respective histories and behaviors of these two companies inform the best practices for B2B marketers? The two companies were created six months apart; Myspace was founded in August 2003 and by July 2005 was bought by News Corp for 580 million dollars. Background on the two social media sites.

B2B 190

B2B MySpace Startup Social Networking 190

Proactive Report

JULY 3, 2011

As a direct result, markets are getting smarter—and getting smarter faster than most companies.” In present day context, these graphs define our personal, family, or business communities on social networking websites – Jeremiah Owyang , Industry Analyst, The Altimeter Group. Source: Facebook, April 2011). Nokia fans spend $107.32

Social Graph 104

Social Graph Hubspot StumbleUpon Digg 104

Social Media Marketing

APRIL 28, 2011

We anticipate Delicious in its current form will be available until approximately July 2011. AVOS plans to continue the service that users have come to know and love and by working with the community, make the site even easier and more fun to save, share and discover the web's "tastiest" content. Yes, that's the plan.

News 160

News Delicious Yahoo Social Bookmarking 160

Akamai Marketing

FEBRUARY 3, 2011

The EAT ME Conundrum: Occasionally, a company who is jumping into social media will get lucky and land in the viral vortex. Let your community see the whole Alice, even with your idiosyncrasies (how DO you keep your hair perfect on this grand adventure?). Strategies are created with tactical ingredients. Viral is good. Tell your story.

Social Media 138

Social Media Klout Policies Consultant 138

Small Business Mavericks

FEBRUARY 2, 2011

Bing responds: “We use over 1,000 different signals and features in our ranking algorithm,&# Bing vice president Harry Shum said Tuesday, referring to the mathematical code that search engines use to choose their results. I’d be curious to know if any of those signals and features include crawling Google’s search results.

Google 79

Google Press Release Case Study Small Business 79

Ari Herzog

JUNE 9, 2011

You are never asked to like the company on Facebook or follow them on Twitter. Are Facebook and Twitter less important in 2011 as they were in 2009? Ari Herzog provides communications services to the nonprofit and public sectors, and encourages you to join his Facebook community. Not last week. This was refreshing.

News 107

News GPS Twitter Facebook 107

Likeable

JUNE 18, 2020

In several months, her social media community raised a quarter of a million dollars—and The Loveland Foundation was born. I’m looking forward to being in conversation and community with you all. In 2011, she founded NewME, the first global accelerator for minorities. She’s also a dynamic entrepreneur. You can join Rachel’s 1.7

Social Media 92

Social Media Instagram Education Communities 92

Waxing UnLyrical

DECEMBER 24, 2010

What we can learn: the more we are able to energize our communities, the better our chances of converting them to evangelizers. And its an honour for me, as a Portuguese, to see that a portuguese company is mentioned worldwide! You may already have seen a couple of the Christmas-related videos making the rounds lately.

Crowdsourcing 216

Crowdsourcing Creative Commons Postrank Class 216

Waxing UnLyrical

FEBRUARY 5, 2011

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali The Decision February 5th, 2011 Tweet I have a big decision to make. And if consumers cannot remember the companies or the products, the commercials do not lead to sales.

Class 124

Class Postrank Comments Tourism 124

Small Business Mavericks

FEBRUARY 14, 2011

Facebook Changes Page Layout Features » Is SearchDex A Scapegoat? Penney directed SearchDex to buy links, in which case, both companies are at fault. Don’t think the company’s silence means that J.C. Caroline Melberg says: February 15, 2011 at 12:42 am Is SearchDex A Scapegoat? Either J.C.

Small Business 79

Small Business Case Study Retail Press Release 79

Waxing UnLyrical

OCTOBER 27, 2010

Orderly exits that don’t necessarily include leap-frogging your way to safety – even though that may be a little fun… In the business of communications, the need for a “fire drill&# can be equated to needing a crisis plan in place. The "fire drill" idea seems like it would help many people and companies. Read All About It!

Class 179

Class Creative Commons Postrank Flickr 179

Waxing UnLyrical

OCTOBER 22, 2010

5 Ways to Fail in Social Media | Women Grow Business says: February 1, 2011 at 12:02 am [.] decision on what to measure will be unique to each company. Just as CRT/tanaka’s Life… supplemented campaign did. [.] It’s worth the time to put thought into what to [.] Read All About It! Liked what you saw? Glad thats over with.

Postrank 151

Postrank Campaign Tourism Social Media 151

Waxing UnLyrical

NOVEMBER 23, 2010

It was something to the effect of “Would/should companies do this with big bloggers in their spaces?&# Alas, the issue is even stickier for bloggers than it is for companies. The small community of readers I have built up and learned from would shun me, rightly perhaps. My opinion on this is nuanced. Simple, right?

Class 184

Class Blogger Issues Review 184

Waxing UnLyrical

NOVEMBER 14, 2010

Mark as read Approve comment Thanks for featuring my post Shonali! As always in good company with the Tinu and the others. Reply Rate Up div.livefyre-comment).removeClass(livefyre-hidden)" Enjoy your day! Joe Reply Rate Up div.livefyre-comment).removeClass(livefyre-hidden)" Read All About It! Liked what you saw? Glad thats over with.

Blogroll 214

Blogroll Class Postrank Comments 214

Kikolani

DECEMBER 23, 2011

This post is part of a weekly series, Fetching Friday, featuring the best posts of the week in blogging, making money online, SEO, and social media on kikolani.com. Before we jump into the goodies from the week, I wanted to take a moment to let everyone know this is the last Fetching Friday post for 2011. Happy Holidays.

Mashup 119

Mashup Resources Remix Handbook 119