Akamai Marketing

APRIL 4, 2011

By taracoomans – April 4, 2011 Posted in: Content , Featured , social media Photo credit: BaronBrian 97 Million people use Twitter. Now hear this: No one ever joined Facebook or Twitter so they could follow a brand or a company. What you give your community, otherwise, seriously, why should they care?

Lurker 203

Lurker Klout Policies Consultant 203

Small Business Mavericks

APRIL 23, 2011

While it’s technically true that groceries are something that everyone has to buy, it’s also true that they have plenty of choices in where to get their groceries. It’s about positioning your company above the competition. About Us What’s a Maverick? They don’t have to get them from one place over another.

Marketing 173

Marketing Case Study Press Release Small Business 173

Waxing UnLyrical

JANUARY 4, 2012

I posted this before Christmas 2011, but it is an important cause that needs your support, so I’m re-posting it today. One that is important to the nonprofit community is the.ngo domain (pretty obvious why, right?). Please do take a moment to read, click, and share, in case you were out during the holidays.

Organization 174

Organization Communities Buy Groups 174

Techipedia: Tamar Weinberg

DECEMBER 27, 2011

In case you missed it through all the chaos, below lists all of the crazy Google changes that occurred in 2011and just what they all meant: Top 10 Google Algorithm Changes of 2011. 1: Ten More Updates Announced – Although the updates are over for 2011, ten more updates were announced for 2012. What the Updates Mean for Your Company.

Google 176

Google Small Business Engineering Guidelines 176

Techipedia: Tamar Weinberg

MARCH 27, 2012

The articles either end there or conclude with a self-congratulatory remark by a company rep. These stories – and the campaigns and companies they showcase – are missing an important element: the human element. Now, it’s more than just at award time when companies when should express gratitude – although I’ll speak about that later.

Social Media 186

Social Media Real Estate Survey Eventful 186

Small Business Mavericks

APRIL 28, 2011

So I suppose they had the money to buy the struggling social bookmarking website. They’ve already been a big part of two other Internet companies that achieved superstar status – PayPal and YouTube. Users of Delicious have until July 2011 to accept AVOSs terms of service and to transfer their bookmarks.

Delicious 156

Delicious Yahoo Social Bookmarking Case Study 156

Webbiquity SMM

MAY 3, 2012

In the fourth quarter 2011, smartphone click-throughs were 1.25%, tablets were 1.31%, and desktop/laptops were.95%. Consumers are engaging with their favorite companies on Facebook, says Mashable.com. What does mobile mean to your company? Updates and winners were posted on the company Facebook page and mobile website.

Mobile 180

Mobile iPhone iPad Training 180

Social Media Strategies Summit

AUGUST 11, 2022

Building a brand community isn’t about improving vanity metrics like engagement and follower count. According to a survey from Vanilla Forums , 58% of brands say their communities improve customer loyalty. That’s a big deal, with research from KPMG revealing: 86% of loyal customers will recommend a company to friends and family.

Examples 228

Examples Communities Brands Forums 228

The Realtime Report

NOVEMBER 29, 2012

The uneasy relationship between Twitter and the third-party developer community has been well documented. How is the company making its case — and what is Twitter’s counter-argument? In 2011, Twitter began to say that it intended to reserve Firehose access for “Twitter-driven” partnerships.

Twitter 189

Twitter Data Wikipedia Analytics 189

Hootsuite

MAY 13, 2020

Lorenz traces its social media etymology way back to 2011 on YouTube. We're continuing to test private like counts in Feed for all users to ensure this change can benefit the community at large and we're excited to share more soon.? ? Internet culture journalist Taylor Lorenz reported on a distancing from the label last year.

Influencer 145

Influencer Trends Marketing Guidelines 145

Convince & Convert

APRIL 5, 2013

Sony joined Pinterest back in December 2011, right as the platform was becoming popular. The Sony social communities are very active, with many users creating content on a regular basis. ” Many companies would be better served expending their social energy elsewhere.

NGO 153

NGO How To Team Social Media 153

Hootsuite

JULY 4, 2022

more likely than other platform users to create a post and tag a brand after buying a product. But it’s not just digital banks and fintech companies that find success on TikTok. The brand revived a beloved character— Jake from State Farm —from a well-known 2011 TV advertisement and built a home for him on TikTok.

Questions 104

Questions Banking Insurance HootSuite 104

Small Business Mavericks

FEBRUARY 27, 2011

The idea is for your customer to scan a “barcode&# -like image with their cell phone and immediately be taken to your web page to download something, sign up for your newsletter marketing list, or to buy something. Right now, there are just a few companies using it successfully. About Us What’s a Maverick?

Small Business 117

Small Business Case Study Press Release Mobile 117

Techipedia: Tamar Weinberg

AUGUST 14, 2012

Given all of these phenomenal web video statistics continuously released, it seems odd that animation is yet to receive much attention, especially when some of the biggest companies across the world are using animation in their digital marketing. Take a look at their 2011 video showing how Facebook integrates with the Spotify player.

Airlines 210

Airlines Marketing Statistics comScore 210

Webbiquity SMM

FEBRUARY 28, 2011

List of Corporate Social Strategists for 2011. Airline. • Morgan Johnston – Manager Corporate Communication at JetBlue Airways. • Bowen Payson – Manager of Online and Digital Marketing at Virgin America. Anyway, on to the list!

List 155

List Twitter Brands Microsoft 155

Small Business Mavericks

FEBRUARY 14, 2011

Penney getting caught buying links. Penney directed SearchDex to buy links, in which case, both companies are at fault. Don’t think the company’s silence means that J.C. Caroline Melberg says: February 15, 2011 at 12:42 am Is SearchDex A Scapegoat? About Us What’s a Maverick? Either J.C.

Small Business 79

Small Business Case Study Retail Press Release 79

Proactive Report

JULY 3, 2011

As a direct result, markets are getting smarter—and getting smarter faster than most companies.” In present day context, these graphs define our personal, family, or business communities on social networking websites – Jeremiah Owyang , Industry Analyst, The Altimeter Group. Source: Facebook, April 2011). Nokia fans spend $107.32

Social Graph 104

Social Graph Hubspot StumbleUpon Digg 104

Waxing UnLyrical

FEBRUARY 5, 2011

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali The Decision February 5th, 2011 Tweet I have a big decision to make. And if consumers cannot remember the companies or the products, the commercials do not lead to sales.

Class 124

Class Postrank Comments Tourism 124

Twist Image

AUGUST 28, 2011

published yesterday: "In Q2 2011, social media advertising company IZEA surveyed marketers and publishers about their preferences for such practices and the value they place on certain sponsorships. " What's easier: to start a Blog and build an audience or to buy your way into an existing/popular one? media company.

Marketing 102

Marketing Survey Advertising Reputation 102

Waxing UnLyrical

OCTOBER 27, 2010

Orderly exits that don’t necessarily include leap-frogging your way to safety – even though that may be a little fun… In the business of communications, the need for a “fire drill&# can be equated to needing a crisis plan in place. The "fire drill" idea seems like it would help many people and companies.

Class 179

Class Creative Commons Postrank Flickr 179

Techipedia: Tamar Weinberg

AUGUST 17, 2011

Twitter activity around flooding in NYC on August 15th, 2011 showing peak responses at noon and 5 PM. Get my Internet Marketing newsletter , buy my book, The New Community Rules: Marketing on the Social Web , and subscribe to the Techipedia RSS feed. Like this post?

Analytics 164

Analytics Radian6 Eventful Sentiment 164

Convince & Convert

JULY 20, 2012

Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft , Janrain , and Jim Kukral at DigitalBookLaunch. It’s the same company that did the net promoter scores that kind of come up with a social media score that’s kind of parallel to that.

Digg 113

Digg Communities MySpace YouTube 113

Waxing UnLyrical

DECEMBER 4, 2010

Buying whose life back, exactly? It took me a while to realize that this clocks up the total amount donated both to buy back the celebs’ digital lives (I feel nauseated just writing that), as well as those of regular Joes and Jills who’ve been inspired to “sacrifice&# their own DDs as well. It is a fabulous cause.

Class 233

Class Campaign Klout Influencer 233

ProBlogger

DECEMBER 30, 2011

Do you know of someone that has really stood out in 2011? Her work is highly regarded in the social media community and she was recommended multiple times in the comments section on last year’s list. In 2011 he created the Million Dollar Blog Project and launched his case study blog, Expert Enough. Maria Popova.

Blogger 53

Blogger Blogosphere Curation Case Study 53

Convince & Convert

MAY 25, 2010

link] Shane Jacob Like this post from @jaybaer nice advice on addin online marketing to an agency's services [link] [link] Shane Jacob Like this post from @jaybaer nice advice on addin online marketing to an agency's services [link] [link] Patrick Reyes The digital eco system can be applied to large companies too! Vegas, baby!

Marketing 123

Marketing Social CRM Conference Social Media 123

Waxing UnLyrical

JANUARY 7, 2011

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali How To Kill Relationships With A Slap In The Face January 7th, 2011 Tweet Tell me when Last April, I was approached to speak at a PR conference targeted to health care professionals by a former vendor.

Class 207

Class How To Health Care Comments 207

Kikolani

MARCH 30, 2012

6 Dumb Blogging Mistakes That Are Killing Your Credibility – Your email list is growing and people aren’t buying what you have to offer. Fetching Friday – Resources Mashup, 2011 Black Friday & Cyber Monday Deals. Blogging / Writing. Still, nada. You’re doing nearly everything right.

Mashup 115

Mashup Resources SEO RSS 115

Techipedia: Tamar Weinberg

JANUARY 5, 2012

In January of 2011, I said that I’d make our Internet Marketing Posts of 2011 subscriber only. This year, I am pleased to bring back our Best Internet Marketing Posts of 2011 thanks to an excellent sponsor, HubSpot. New Edition of the Ranking Factors for 2011 is Now Live !: It’s pretty exhaustive too.

Marketing 264

Marketing SEO Case Study Small Business 264

Ignite Social Media

NOVEMBER 23, 2020

In an effort to help brand marketers gear up for the final push of 2020, our team at Ignite Social Media has prepared the following breakdown of the social media ad buying space, tips for the upcoming holidays, and answers to top questions marketers have about the social media buying landscape. State of Paid Media Buying in 2020.

Advertising 187

Advertising Social Media Tips B2B 187

Hootsuite

APRIL 6, 2023

Unfortunately, the site’s spike in popularity in 2003 caught the company by surprise. View this post on Instagram A post shared by Mike Krieger (@mikeyk) Pinterest has us pining to pin (2010) Pinterest went live in closed beta in 2010, launching in 2011. You could create a profile, include “status updates,” and reveal your mood.

Social Media 145

Social Media MySpace Tumblr Foursquare 145

Myrland Marketing

OCTOBER 6, 2010

3) &# In 2011, we have to look at how to diversity you as a brand.&# 5) &# The ave user is connected to over 80 community pages, groups or events [on Facebook].&# 19) “The last mile in Social Media: It takes a human being to connect you to the company.&# 2) &# Twitter is fleeting.” They are not.&#

Facebook 88

Facebook Social Media WordPress Syndication 88

Webbiquity SMM

JANUARY 9, 2012

Twitter users are twice as likely to purchase from companies they follow than are Facebook users. Community manager Jen Lopez explains how SEOmoz increased its total Twitter followers by 250% to over 27,000 people. Hint: it helps to have a community manager. More than 80% of U.S. Top 7 Ways to Save Time on Twitter by OPEN Forum.

Tools 201

Tools Twitter Tips B2B 201

ProBlogger

DECEMBER 12, 2012

Buy some cheap ads on Google to promote your product. Offer a simple way for them to buy and download the product. Through consistent posting she was able to foster a community of active discussions and engaged bloggers who were interested in what she had to say. Buy some cheap ads on Google to promote your product.

Case Study 46

Case Study Study Real Estate eBook 46

The Way of the Web

MARCH 27, 2011

Unless the review or post was libellous (in which case the legal requirement was to remove it), the best thing that company could do would be to respond publicly with a polite and reasoned answer for what may have caused the problem, and if possible, potential solutions. Photo courtesy Lars Plougmann on Flickr (CC Licence).

Review 35

Review Retail Flickr Forums 35

Viper Chill

MAY 30, 2011

My products were selling well and had been picked up by a big baby products catalog (One Step Ahead), but I just couldn’t do both anymore – raising three little kids (they were under the age of 6) AND running/growing a company. The above picture shows the money Heather received in May 2011 for one affiliate product she promoted.

Case Study 82

Case Study Study Consultant Domain Name 82

Convince & Convert

AUGUST 24, 2010

The Revolution is Coming I don’t think I’ve announced it publicly yet, but the final title of the new book from Amber and me (coming in February, 2011) is: The Now Revolution: 7 Moves to Transform Your Business with Speed, Smarts and Social Media Many, many thanks to everyone who voted on possible titles, and provided suggestions.

Social CRM 111

Social CRM Consultant MySpace Social Media 111

Buffer Social

SEPTEMBER 27, 2023

” My Buffer onboarding Onboarding at a fully remote company is tricky. My personal favorite here was Hailley’s ‘A History of Our Blog’s Performance and Content Team (2023)’ — as rich and varied as you’d expect from a blog that started way back in 2011.

Company 90

Company Notification Team Handbook 90