Techipedia: Tamar Weinberg

JANUARY 5, 2012

In January of 2011, I said that I’d make our Internet Marketing Posts of 2011 subscriber only. This year, I am pleased to bring back our Best Internet Marketing Posts of 2011 thanks to an excellent sponsor, HubSpot. This post is a somewhat technical approach toward dealing with duplicate content issues.

Marketing 264

Marketing SEO Case Study Small Business 264

Mindjumpers

SEPTEMBER 21, 2011

In the following, we will go through what this means for users and brands, both in relation to the changes that have already been implemented and in relation to the “assumed” changes. Your friends will be able to see what you are watching or listening to, from their home page and from here access the same content.

Conference 186

Conference Brands News Feed 186

Webbiquity SMM

MAY 3, 2011

Cheryl and I thought it would be a great idea to collaborate on this special social media project—and so the process began for creating the 2011 #Nifty50 List of Top Twitter Women. Though she writes mainly on pharma-related subjects, her blog topics also include branding, family, fundraising, innovation, leadership, and Twitter.

Twitter 279

Twitter Pharmaceuticals B2B Biotechnology 279

Twist Image

JANUARY 6, 2011

The pervasiveness of mobile smartphones ( iPhone , Android , BlackBerry ), tablets ( iPad , Samsung , Dell ) and the entire app economy that surrounds it is quickly becoming a dominant business force. Figure out how the digital channels can best serve your brand. Do you own your brand online? Is your content up-to-date?

Hitwise 111

Hitwise Findability Domain Name Wikipedia 111

The Realtime Report

JANUARY 10, 2013

According to the study, ”Consumer demand for social relationships with brands has skyrocketed in 2012.” 297% growth in the number of replies brands sent on Facebook and Twitter. 393% growth in the number of replies brands sent on Twitter. 297% growth in the number of replies brands sent on Facebook and Twitter.

Social Media 188

Social Media Brands Twitter Retail 188

Unmetric

SEPTEMBER 10, 2019

While Barack Obama, Katy Perry, and Justin Beiber run the show as the most-followed people on Twitter, we wanted to know which brands were most followed. Luckily, we have a Twitter analytics tool that tracks, among other things, which brands have the most followers. So what are brands offering to keep their audience engaged?

Brands 123

Brands Twitter Fashion Ensembli 123

Mindjumpers

JANUARY 18, 2012

Tweet 2011 was a great year for social media where we saw true integration of “social” to our lives. It is very interesting to note that this year, we saw brands getting attracted more towards social media and using it to their benefit. 56% of consumers say that they are more likely recommend a brand after becoming a fan.

Social Media 280

Social Media Statistics Mobile B2B 280

Techipedia: Tamar Weinberg

OCTOBER 18, 2011

That’s why at Signal , we’ve dedicated a piece of our business to providing an affordable and simple product to help small businesses leverage mobile marketing, social media and email to grow and nurture their customer base. They have to do something to differentiate themselves from the larger brands. Couponing Goes Digital.

Small Business 206

Small Business Compete Mobile Tools 206

yMarketingMatters

JANUARY 19, 2012

What a year was 2011 for social media and marketing! I think these marketing trends are a must for your SMB this year, following how the landscape “ended” in 2011 and are going to be very powerful in 2012. And surprisingly, so much marketing and branding today lacks personality! Trend #3 – Provide Valuable Content!

Trends 279

Trends Marketing Mobile Wireless 279

agora pulse

JULY 16, 2019

Let’s begin with a reality check: A whopping 74% of brands have no meaning in consumers’ lives. Consumers don’t care about your brand or your marketing message—unless it resonates. Brands can increase the value of a product or service by 20 times with storytelling. Our favorite brands use characters (e.g.,

Social Media 110

Social Media Brands Hashtag Meme 110

Ignite Social Media

DECEMBER 8, 2017

The key to creating successful social content is to plan ahead. Read on for our top five must-haves for planning social content in 2018. If you want your social media content strategy to have a lasting impact, you need to set measurable goals for your campaign and make sure they align with those of your company. With over 1.71

Content 99

Content UGC Instagram Social Media 99

Buffer Social

AUGUST 7, 2018

In the spirit of learning, we partnered with BuzzSumo to analyze more than 43 million posts from the top 20,000 brands on Facebook in one of the largest studies of 2018. Table of Contents. Many brands report a positive increase in results when they post more, while others experience the opposite. Let’s dive in!

Research 111

Research Brands Facebook ROI 111

Akamai Marketing

JUNE 28, 2009

Hawaii is celebrating its 50th year as a state this year, the Weiner mobile started in 1936, making the Weinermobile the older of the two. Oscar Meyer’s stunt is perhaps the oldest and longest running mobile marketing campaign in the country. The Oscar Myer Weinermobile makes an appearance in Hawaii this week.

Mobile 124

Mobile Klout Policies Tourism 124

Twist Image

MAY 28, 2013

The rumors - in a post-acquisition world - are around everything from how Tumblr will have to deal with the significant amount of blogs that are porn , adult content related or copyright violations to the opportunity and potential for native advertising (if anyone can agree on a legitimate definition of what that means ).

Tumblr 101

Tumblr Yahoo Brands iPad 101

Mindjumpers

JANUARY 9, 2013

The apps allow the users to send each other videos, photos or message that, unlike the majority of the content producing social networks, will “self-destruct” within few seconds after being viewed. But how can brands tap into the success of the trend? I’ve taken a look at two cases to give you a few hints of inspiration. Facebook Poke.

Facebook 247

Facebook Discount Marketing Retail 247

Ignite Social Media

NOVEMBER 23, 2020

In an effort to help brand marketers gear up for the final push of 2020, our team at Ignite Social Media has prepared the following breakdown of the social media ad buying space, tips for the upcoming holidays, and answers to top questions marketers have about the social media buying landscape. State of Paid Media Buying in 2020.

Advertising 187

Advertising Social Media Tips B2B 187

Hootsuite

APRIL 27, 2022

Facebook Messenger was launched in August 2011. Messenger was grown out of the original Facebook Chat functionality and spun off into its own product in 2011, making the instant messaging platform 11 years old in 2022. US adults will spend 24 minutes per day on mobile messaging apps in 2022. Messenger has been downloaded 5.4

Facebook 99

Facebook HootSuite Marketing Instant Messaging 99

Webbiquity SMM

JANUARY 2, 2013

Today’s most effective marketers are optimizing content across channels, coordinating search and social marketing activities with traditional PR, and measuring their web presence and performance with sophistication. While 47% felt somewhat good at social measurement in 2011, just 38% said the same in 2012. e-Strategy Trends ).

Social Media 245

Social Media B2B Marketing SEO 245

Kikolani

NOVEMBER 7, 2011

We all went to the Finding a Better Fit session where Stephanie and Leah were on the panel along with Andrea Metcalf , Kelly Olexa , and Carla Birnberg where they discussed turning their healthy lifestyle experiences into blogs and strong personal brands. How will you monetize your website for mobile? Tidbits from Finding a Better Fit.

Hotels 153

Hotels iPad eBook Screencast 153

Buzz Marketing for Technology

OCTOBER 18, 2013

These are some pretty staggering figures that brands and their CMOs cannot afford to ignore. Some place the highest premium on loyalty and trust in a brand or product. As different as consumers are, they all want to feel like the brands and products they use are tailored specifically for them.

Retail 217

Retail Discount Loyalty Data 217

Akamai Marketing

FEBRUARY 9, 2011

The report is quite detailed and as you consider your marketing strategies for 2011 (provided you haven’t already done so), the report is full of tidbits that can help you make decisions. Let’s look at some key points that may effect your marketing choices in 2011.

comScore 156

comScore Review Klout Marketing 156

Mindjumpers

MARCH 5, 2014

It is their insights enable us to execute and maintain brand communities around the world in a structured, quality assured and cost effective way. The population is extremely mobile-centric, which has lead brands to focus their energy on engaging consumers through social media on mobile devices. Behavioural insights.

Social Media 200

Social Media Mobile MySpace Trends 200

Jon Loomer

OCTOBER 26, 2017

If you’re a brand or marketer, you’ve undoubtedly heard about the Facebook Explore Feed. Some believe it signifies the end of organic brand content on Facebook. It’s content that is catered to the user, and I’ve found it to be mostly memes and other high engagement content from heavily followed sources.

Feed 167

Feed Feedly Facebook News 167

Pixlee

SEPTEMBER 29, 2020

With brand authenticity as the overarching principle, marketing strategies have changed, and customer engagement KPIs have come to the forefront. If you want to analyze performance, build loyalty, and establish your brand, it’s crucial that you understand how to measure customer engagement. Using a mobile app or online service.

Engagement 90

Engagement How To Metrics Loyalty 90

Webbiquity SMM

AUGUST 18, 2012

Not only do leads generated through social and content marketing cost half as much as traditional outbound-generated leads (see below), they also close at higher rate (again, see below). Marketers rate social media as the second-most imporant factor (64%) in search, behind only strong content (82%). BtoB Magazine ). eMarketer ).

Statistics 198

Statistics Social Media B2B Marketing 198

Mindjumpers

JUNE 25, 2012

Cannes Lions Awards sets the benchmark for excellence in creative communications and this year Cannes Lions welcomes new entry sections for Mobile Lions and Branded Content & Entertainment Lions. Branded Content & Entertainment Lions: Cultivate Campaign by Creative Artists Agency for Fast Food.

Film 168

Film Small Business Curation Mobile 168

Ignite Social Media

JULY 31, 2017

Facebook brand pages didn’t exist in 2007 and the focus was around one to one engagement and community building. Moving into 2009/2010 we started seeing that visual content was becoming a priority with new channels, Pinterest and Instagram, coming on the scene. of brand’s audience. In 2015/2016, organic reach was down to 2.6%

Social Media 84

Social Media Trends Community building Hosting 84

Webbiquity SMM

FEBRUARY 28, 2011

List of Corporate Social Strategists for 2011. Electronics, Devices, Mobile. • Jussi-Pekka Erkkola – Digital Marketing Manager at Nokia. • Marcy Cohen – Sr. It’s also possible there may be errors in my list; please let me know in the comments or through my Twitter if you find any, and I will correct them.

List 155

List Twitter Brands Microsoft 155

Twist Image

APRIL 8, 2011

These evolutions of technology, media and the general digitization of information is forcing brands to rethink the most fundamental question they have ever asked themselves: "why do people buy from us?" social 2011. social 2011. My presentation, Social Commerce and the New Consumer , is a work in progress. e-commerce.

Radian6 110

Radian6 Ustream iPad Mobile 110

Small Business Mavericks

FEBRUARY 27, 2011

If you’ve been sleeping lately and haven’t heard about the new mobile “barcode&# device called QR Code , then allow me to be the first to give you a heads up. I think QR Codes represent the future of online marketing – at least, the future of mobile marketing. Is ‘Like’ The New Share?

Small Business 117

Small Business Case Study Press Release Mobile 117

Writtent Blog

NOVEMBER 12, 2013

The most recent Hummingbird update to Google’s search algorithm was a final nail in the coffin of an industry that had been in decline since the major Panda update in 2011 that affected as many as 30% of all search results. Article Spinning and Low-Quality Content. Submitting Content to Article Directories. In-Depth Results.

SEO 95

SEO Content Marketing Press Release 95

Social Media Marketing

MAY 29, 2013

Each week, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep our wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links.

Social Media 164

Social Media Yahoo Storify Flipboard 164

Pam Hughes

DECEMBER 30, 2021

Although voice recognition has been around since the 1950s, it was only in 2011 when IBM’s Watson came out (you may have seen it beat contestants on Jeopardy! Voice search is more locally-driven: Mobile voice searches are three times more likely to be location-based than text searches. Create conversational but succinct content.

SEO 68

SEO Strategy Engineering Mobile 68

Hootsuite

JULY 21, 2020

Social video metrics track the success of your video content. Facebook videos earn the highest engagement of any other type of content on Facebook—with a rate of 6.09% engagement rate for video posts. And with great features such as IGTV and Instagram Live , you can give your audience the content they crave while attracting new ones.

Metrics 144

Metrics Platform Video HootSuite 144

Hootsuite

MARCH 11, 2020

Snapchat launched in 2011. While Facebook, YouTube and Instagram are still seeing significantly more users than Snapchat each month, using Snapchat for business could still be an effective way for your brand to reach a new audience. Get users to interact with your brand. Connect with a younger demographic.

Marketing 145

Marketing URL Features Platform 145

ProBlogger

JANUARY 12, 2011

Welcome to the 2011 list of bloggers to watch. writes the content that his audience needs to hear, rather than wants to hear. Blog lessons aside, I believe that How to Get a Grip should be required reading for everyone wanting to focus on the important stuff in 2011. I believe that he will continue to impact people in 2011.

Blogger 55

Blogger Communities Blogosphere Skills 55

Mindjumpers

NOVEMBER 9, 2011

Tweet On November 7 2011, Google+ launched their highly anticipated pages. For long, Google’s message to business has been to “hold your horses”, while they were creating a proper solution for businesses and brands. This secures that you cannot push your page and content to people, but letting those interested come to you instead.

Google 223

Google How To Badge Adwords 223