Webbiquity SMM

NOVEMBER 5, 2013

In 2011, I teamed up with Tom Pick (@ TomPick ) and his Webbiquity blog to unveil the first annual #Nifty50 Awards. Now that Tom and I have compiled our lists, the word that keeps popping into my head is “community.” Active Member of the Wharton Advertising 2020 Contributor Community. Bill Strawderman @marketingbard.

Twitter 187

Twitter Airlines Syndication Blogger 187

Dave Fleet

FEBRUARY 7, 2011

Alongside my ongoing book reading challenge , I start off every day by reading the latest goings-on in the public relations, social media and tech blogosphere. Fast Company: UFC and Its Gang of 4.6 Forrester: Actual Interactive Marketer Predictions For 2011. Facebook as a battleground. Ultimate Fightbook.

Trends 258

Trends Facebook Sports Blogosphere 258

Akamai Marketing

APRIL 4, 2011

By taracoomans – April 4, 2011 Posted in: Content , Featured , social media Photo credit: BaronBrian 97 Million people use Twitter. Now hear this: No one ever joined Facebook or Twitter so they could follow a brand or a company. What you give your community, otherwise, seriously, why should they care?

Lurker 203

Lurker Klout Policies Consultant 203

Small Business Mavericks

APRIL 22, 2011

Do you have a company blog ? Tags: blogging , keywords , linkbuilding , search engine rankings , SEO This entry was posted on Friday, April 22nd, 2011 at 8:35 am and is filed under Blogging for Small Business. About Us What’s a Maverick? Of course, you only get these benefits if your blog and if you blog in the right manner.

Small Business 168

Small Business SEO Case Study Press Release 168

Laurel Papworth

SEPTEMBER 16, 2010

Ahoy Me Hearties: One of the tasks our online community managers undertake with clients (PR or Marketing agencies, or companies) is to build out a Social Media Conversation Diary – a list of tasks and engagement activities to keep online community members entertained and loyal. Talk Like A Pirate Day and Online Community.

Communities 103

Communities Facebook Avatar Social Networking 103

Techipedia: Tamar Weinberg

JANUARY 15, 2013

There can be few companies that have become part of so many people’s daily lives in such a short space of time as Facebook. Passion is what sets the successful entrepreneurs apart from the rest. .” - About Facebook statement accompanying company’s press release. Great leaders (and great companies) create movements, not just products.

Press Release 192

Press Release Airlines Skills Retail 192

Techipedia: Tamar Weinberg

MARCH 27, 2012

The articles either end there or conclude with a self-congratulatory remark by a company rep. These stories – and the campaigns and companies they showcase – are missing an important element: the human element. Now, it’s more than just at award time when companies when should express gratitude – although I’ll speak about that later.

Social Media 186

Social Media Real Estate Survey Eventful 186

Small Business Mavericks

APRIL 23, 2011

It’s about positioning your company above the competition. Jay says: April 29, 2011 at 12:14 am RT @CarolineMelberg: Let The Grocer Teach You E-mail Marketing [link] Log in to Reply Caroline Melberg says: May 6, 2011 at 4:15 pm Thanks for the RT! About Us What’s a Maverick? And that’s why marketing is important.

Marketing 173

Marketing Case Study Press Release Small Business 173

Small Business Mavericks

APRIL 18, 2011

Yesterday, I went to bookmark something at the site and I got a message saying Mixx had been purchased by UberMedia , which I found interesting because the rumor is that the company could soon be launching a Twitter competitive site. Companies come and go, mergers happen, and acquisitions change the landscape for users.

Small Business 156

Small Business Tweetdeck Twitter Case Study 156

Techipedia: Tamar Weinberg

DECEMBER 27, 2011

In case you missed it through all the chaos, below lists all of the crazy Google changes that occurred in 2011and just what they all meant: Top 10 Google Algorithm Changes of 2011. 1: Ten More Updates Announced – Although the updates are over for 2011, ten more updates were announced for 2012. What the Updates Mean for Your Company.

Google 176

Google Small Business Engineering Guidelines 176

Firebelly

MAY 17, 2012

Here’s a bit of background on my man… Daniel exemplified his good-hearted nature in 2009 with his guerilla marketing efforts for a not-for-profit called Community First Initiative. His creativity and successes put him on the prestigious Indiana Business Journal’s 2011 “Forty Under 40.” Movie or book?

Social Capital 196

Social Capital Journal Energy Campaign 196

Small Business Mavericks

APRIL 28, 2011

They’ve already been a big part of two other Internet companies that achieved superstar status – PayPal and YouTube. Users of Delicious have until July 2011 to accept AVOSs terms of service and to transfer their bookmarks. Unloads Delicious [link] Log in to Reply GrassRoots says: April 28, 2011 at 6:29 pm #dm2 Yahoo!

Delicious 156

Delicious Yahoo Social Bookmarking Case Study 156

Small Business Mavericks

APRIL 29, 2011

2 Responses to “Revamping Old Content&# Wayne Nunn says: April 29, 2011 at 8:37 pm Revamping Old Content | Small Business Mavericks – [link] Log in to Reply Caroline Melberg says: April 30, 2011 at 12:31 am Revamping Old Content – About once a year or so you should go through your old content and update it.

Content 156

Content Hubpages Case Study Press Release 156

Hootsuite

JULY 4, 2022

The library’s account features videos of its affable staff reviewing books, having fun with TikTok trends, and promoting inclusion and social justice through their love of books. fowlervillelibrary Reply to @ktempestbradford Here’s a list of queer books with BIPOC characters! library #librarytiktok #booktok #lgbt ?

Questions 104

Questions Banking Insurance HootSuite 104

Socialmedia.biz

JANUARY 14, 2020

As you can see, the image doesn’t really communicate much, but the gaming community was expecting a big announcement to come from Rockstar Games, and were well aware of how the company promotes upcoming games—which explains why the post made the front page on Reddit within minutes of being posted.

Examples 78

Examples Social Media Marketing Upcoming 78

Waxing UnLyrical

SEPTEMBER 7, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Want Social Media Evangelizers? Be Social September 7th, 2010 Tweet Today BNET published my second post, focusing on how companies can use social media to turn customers into evangelizers.

Social Media 146

Social Media Postrank Tourism Blogroll 146

Likeable

JUNE 18, 2020

In several months, her social media community raised a quarter of a million dollars—and The Loveland Foundation was born. I’m looking forward to being in conversation and community with you all. In 2011, she founded NewME, the first global accelerator for minorities. She’s also a dynamic entrepreneur. You can join Rachel’s 1.7

Social Media 92

Social Media Instagram Education Communities 92

Waxing UnLyrical

NOVEMBER 15, 2010

- Combining creative ability and optimization skills to create compelling, keyword relevant press releases will only prove to be a rewarding public relations effort for your company. Read Me On BNET Watch Me In Action Book Me! Why not book me for a speaking gig ? Im looking forward to reading more of your posts! Wanna Subscribe?

News 274

News Google SEO Postrank 274

Webbiquity SMM

MAY 3, 2012

In the fourth quarter 2011, smartphone click-throughs were 1.25%, tablets were 1.31%, and desktop/laptops were.95%. Consumers are engaging with their favorite companies on Facebook, says Mashable.com. What does mobile mean to your company? Updates and winners were posted on the company Facebook page and mobile website.

Mobile 180

Mobile iPhone iPad Training 180

Waxing UnLyrical

NOVEMBER 19, 2010

The rumors about Tablo’s supposed forgery were spread by two online communities: “We Urge Tablo to Tell the Truth,&# or TaJinYo , and “A World Where Common Sense is the Truth,&# or SangJinSe. Companies must protect their reputation in light of rumors, especially those that are defamatory.

Creative Commons 193

Creative Commons Reputation Flickr Film 193

Convince & Convert

APRIL 7, 2011

This month, we have so many candidates, we need your help picking a winner (who will receive a signed copy of the book). You may have heard that Bob Parsons, CEO of domain name registrar and Web hosting company GoDaddy , uploaded a video recently that showed him participating in the killing of an African elephant.

Domain Name 166

Domain Name Hotels Curation Social Media 166

Small Business Mavericks

APRIL 3, 2011

But recently, the company has taken controversy to a new level. Caroline Melberg says: April 3, 2011 at 12:25 pm GoDaddy: Good Marketing Or Reputation Problem? – GoDaddy has been the center of controversy before. About Us What’s a Maverick? GoDaddy has been the center of controversy before. Was that a good move?

Small Business 105

Small Business Reputation Marketing Case Study 105

Waxing UnLyrical

FEBRUARY 1, 2011

Market mix modeling is an option (and one that he mentioned) but not inexpensive, so out of the reach of many companies. Comment as Show More Trackbacks Tweets that mention Measuring Public Relations Outcomes | Waxing UnLyrical -- Topsy.com says: February 1, 2011 at 6:43 pm [.] says: February 2, 2011 at 10:50 am [.]

Postrank 193

Postrank Metrics Tourism WordPress 193

Waxing UnLyrical

SEPTEMBER 28, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali Powwowing With Pepco on Social Media September 28th, 2010 Tweet I haven’t been the biggest fan of my local energy company, Pepco, recently. Read Me On BNET Watch Me In Action Book Me!

Social Media 153

Social Media Postrank Energy Tourism 153

Waxing UnLyrical

JANUARY 13, 2011

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali How To Get Your Blog Project Approved January 13th, 2011 Tweet Guest post by Shanan Sorochynski Okay, you’ve had nearly half a month to sink into 2011. You’ve reflected. Perfect example of that.

Project 170

Project How To Class Posterous 170

Small Business Mavericks

FEBRUARY 27, 2011

Right now, there are just a few companies using it successfully. link] Log in to Reply Lisa Foote says: February 28, 2011 at 12:39 am RT @CarolineMelberg What’s A QR Code And Is It Contagious? About Us What’s a Maverick? Five years from now, I think it will be as commonplace as search. What can you do with a QR code?

Small Business 117

Small Business Case Study Press Release Mobile 117

Techipedia: Tamar Weinberg

AUGUST 14, 2012

Given all of these phenomenal web video statistics continuously released, it seems odd that animation is yet to receive much attention, especially when some of the biggest companies across the world are using animation in their digital marketing. Take a look at their 2011 video showing how Facebook integrates with the Spotify player.

Airlines 210

Airlines Marketing Statistics comScore 210

Convince & Convert

DECEMBER 28, 2011

I analyzed my Top 6 blog posts for 2011 by total page views, and am re-running them this week as a “greatest hits” compilation. As more and more companies ramp up their Twitter presence, the likelihood that something off-message will slip by the digital goalie goes up considerably. (Happy Holidays! This is #3.

Types 139

Types Training Twitter CoTweet 139

Small Business Mavericks

APRIL 6, 2011

If you ask Forbes Media and Reputation Institute, Amazon is the most reputable company in the world today. Your company’s reputation is an extension of your leadership’s reputation. No matter how small or large your company is, reputation is all about leadership. About Us What’s a Maverick? That tells me something.

Small Business 93

Small Business Reputation Case Study Press Release 93

Small Business Mavericks

APRIL 4, 2011

A surprise – maybe even shocking – news item like a celebrity kicking the bucket can do it, but if you want your viral news to represent your company well, then it needs to be real news. About Us What’s a Maverick? The hard work is coming up with an idea that will spread like wildfire.

Social Media 98

Social Media Case Study Press Release Small Business 98

Webbiquity SMM

AUGUST 26, 2014

How can the respective histories and behaviors of these two companies inform the best practices for B2B marketers? The two companies were created six months apart; Myspace was founded in August 2003 and by July 2005 was bought by News Corp for 580 million dollars. Background on the two social media sites. Don’t spray and pray.

B2B 190

B2B MySpace Startup Social Networking 190

Waxing UnLyrical

DECEMBER 24, 2010

What we can learn: the more we are able to energize our communities, the better our chances of converting them to evangelizers. And its an honour for me, as a Portuguese, to see that a portuguese company is mentioned worldwide! Read Me On BNET Watch Me In Action Book Me! Why not book me for a speaking gig ?

Crowdsourcing 216

Crowdsourcing Creative Commons Postrank Class 216

Small Business Mavericks

MARCH 7, 2011

It seems the top three reasons people un-Like companies on Facebook are: The company posts too frequently Their wall was too crowded with marketing posts The content became repetitive and boring over time The same question asked of Twitter followers showed the same top three responses, but they were in reverse order.

Case Study 98

Case Study Press Release Comparison Small Business 98

Techipedia: Tamar Weinberg

AUGUST 17, 2011

Not being a Netflix subscriber, I really don’t have a position on this, but I think Social Analytics can work with “Pulse” data according to Douglas Hubbard , who authored a book on the science of harnessing internet buzz to track threats and opportunities. Like this post?

Analytics 164

Analytics Radian6 Eventful Sentiment 164

Waxing UnLyrical

FEBRUARY 5, 2011

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali The Decision February 5th, 2011 Tweet I have a big decision to make. And if consumers cannot remember the companies or the products, the commercials do not lead to sales.

Class 124

Class Postrank Comments Tourism 124

Convince & Convert

MARCH 8, 2011

That was the theme of my recent Webinar at Blogging Success Summit 2011. Are you trying to build community and kinship around your company? And if you’re blogging for kinship and community, comments and sharing are critical barometers. Lifting the Fog of the Blog: 8 Strategic Questions Before You Write 1 Word.

Questions 148

Questions Sample Samples Blogosphere 148

Waxing UnLyrical

OCTOBER 22, 2010

5 Ways to Fail in Social Media | Women Grow Business says: February 1, 2011 at 12:02 am [.] decision on what to measure will be unique to each company. Read Me On BNET Watch Me In Action Book Me! Why not book me for a speaking gig ? Just as CRT/tanaka’s Life… supplemented campaign did. [.] Wanna Subscribe?

Postrank 151

Postrank Campaign Tourism Social Media 151