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2011 B2B Marketing Trends

Webbiquity SMM

MarketingSherpa recently released its 2011 B2B Marketing Benchmark Report. As MarketingSherpa notes, “Year after year, the greatest challenge that B2B organizations face is generating high-quality leads.&#. This may be just a statistical hiccup or it may be due to the continuing economic slump. Tweet This!

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The Corporate Social Media Summit 2011

Mindjumpers

In June 2011, they will be holding The Corporate Social Media Summit in both New York and San Francisco. The State of Corporate Social Media 2011. The report thus presents facts and statistics on corporate social media adoption, along with information on the evolving use of social media by large businesses.

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Social Media Stats [Infographic]

Mindjumpers

Tweet 2011 was a great year for social media where we saw true integration of “social” to our lives. A few interesting take outs for social media statistics in 2012 : Facebook Statistics 2012: An average Facebook user has 130 friends and likes 80 pages. Each week on Facebook, more than 3.5

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If You’re B2B, What Day You Tweet Doesn’t Matter

Convince & Convert

One of my favorite findings from the research (which analyzed more than 250,000 social media messages sent via the Argyle Social platform in 2011), is that despite what you may have heard, for B2B companies it really doesn’t matter what day you send your tweets. The Right Answer is No Answer.

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Looking Back at 300: Top 10 Posts on the Webbiquity Blog So Far

Webbiquity SMM

Again, thank you for reading the MarketingSherpa Readers Choice top b2b marketing blog for 2012. Vocus vs. Cision (November 8, 2011). 33 (of the) Best Marketing Strategy Guides and Insights of 2010 (February 14, 2011). The One Effective Use of Facebook for B2B Marketing (March 9, 2010).

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Social Media is Going Corporate [Infographic]

Mindjumpers

The share of companies with their own blogs has dropped from 50% in 2010 to 37% in 2011. For more statistics and a few tips on how you can enhance your business’ online presence take a look at the full infographic. Similar Posts: How Social Is B2B? Blogging: an exception. Infographic].

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2012 Social Media Marketing Industry Report

Mindjumpers

The respondents were evenly distributed between B2B (51%) and B2c (49%) to know the opinion of people from both the industries. The first chart shows the statistics for the question “Are you using social media for your business?” Here are two charts that show the responses.

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