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B2B Blogging Trends for 2011

Webbiquity SMM

Blogging is often viewed as the core component of a B2B social media marketing strategy, and other than discussion forums, it’s the most mature component of social media. So what’s next for B2B blogging? Among the findings: • If you don’t have a blog yet, 2011 is the year to start one. Share this on LinkedIn.

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2011 B2B Marketing Trends

Webbiquity SMM

MarketingSherpa recently released its 2011 B2B Marketing Benchmark Report. As MarketingSherpa notes, “Year after year, the greatest challenge that B2B organizations face is generating high-quality leads.&#. Share this on LinkedIn. You can download the executive summary for free (or pay $400 for the full report ).

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The Nifty 50 Top Women of Twitter for 2011

Webbiquity SMM

Many of these were other B2B marketers, but others were social media experts, journalists, PR professionals, or just plain fascinating personalities. Cheryl and I thought it would be a great idea to collaborate on this special social media project—and so the process began for creating the 2011 #Nifty50 List of Top Twitter Women.

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2011 Social Media Marketing Trends

Webbiquity SMM

Three-quarters of b2b buyers use social media at some point during their purchase decision process, and marketers are responding with increased spending on social media marketing. Share this on LinkedIn. Facebook added more than 150 million new users in 2010. So what’s next? Share this on Bebo. Share this on del.icio.us.

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Social Media Stats [Infographic]

Mindjumpers

Tweet 2011 was a great year for social media where we saw true integration of “social” to our lives. Twitter now has 100 million active users and LinkedIn has over 64 million users in North America alone. Twitter Grows by 75% in Mobile Audience, LinkedIn Close Second. Out of the 6 billion people on the planet, 4.8

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12 CEOs You Should Be Following on Social Media

Social Media Strategies Summit

Profiles: LinkedIn. Profiles: LinkedIn. Particularly on Twitter and to a lesser extent on LinkedIn, Morrill speaks at length about the challenges of securing venture capital funding to bring a new tech product to market. Profiles: LinkedIn. Profiles: LinkedIn. Kimberly Bryant. This pic is what I mean. Aaron Levie.

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102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

Webbiquity SMM

B2B buyers are most likely to share useful vendor content via email (79%), followed by LinkedIn (53%), Twitter (39%) and Facebook (18%). While 47% felt somewhat good at social measurement in 2011, just 38% said the same in 2012. B2B Lead Blog ). e-Strategy Trends ). Earnest Agency ). Marketing Charts ). The Atlantic ).