Dave Fleet

FEBRUARY 7, 2011

Fast Company: UFC and Its Gang of 4.6 Fast Company notes that “Experimenting with new web integration is a natural fit for the UFC, a business built on the strapping backs of its early, Internet-savvy fans.&#. Forrester: Actual Interactive Marketer Predictions For 2011. Facebook as a battleground. Ultimate Fightbook.

Trends 258

Trends Facebook Blogosphere Sports 258

Mindjumpers

JULY 18, 2012

Strategic HR entails attracting, developing and retaining high-performing candidates to your company. Creates a common understanding of the company. Builds communities and create long-term relationships that in turn will strengthen the pipeline of talented candidates. Social media is ultimately about establishing relationships.

Social Media 249

Social Media Brands Policies How To 249

Webbiquity SMM

NOVEMBER 5, 2013

In 2011, I teamed up with Tom Pick (@ TomPick ) and his Webbiquity blog to unveil the first annual #Nifty50 Awards. Now that Tom and I have compiled our lists, the word that keeps popping into my head is “community.” Proud to be an invited contributor to the Wharton FOA’s Advertising 2020 Project.

Twitter 187

Twitter Airlines Syndication Blogger 187

Buffer Social

NOVEMBER 13, 2023

In 2011, they took out a full-page ad in the New York Times emblazoned with the headline, “Don’t buy this jacket.”   “Black Friday deals may satiate momentary desire, but their impact on the planet is a lot more long-lasting,” said the company in a release. Astoundingly, it worked.

Examples 92

Examples Campaign Discount Marketing 92

Hootsuite

MAY 13, 2020

And advertisers can stand to learn a few things from them. Lorenz traces its social media etymology way back to 2011 on YouTube. We're continuing to test private like counts in Feed for all users to ensure this change can benefit the community at large and we're excited to share more soon.? ? Or re-emerging.

Influencer 145

Influencer Trends Marketing Instagram 145

Small Business Mavericks

JUNE 6, 2011

It’s interesting to note, however, that what worked in 1992 still can work in 2011. It IS new, however, compared to old icons like television and radio advertising. Now, in 2011, article marketing is still a powerhouse despite the Panda update. communities, a website is still the perfect online marketing tool.

Fashion 161

Fashion Hubpages Strategy Forums 161

Webbiquity SMM

AUGUST 26, 2014

How can the respective histories and behaviors of these two companies inform the best practices for B2B marketers? The two companies were created six months apart; Myspace was founded in August 2003 and by July 2005 was bought by News Corp for 580 million dollars. Background on the two social media sites.

B2B 190

B2B MySpace Startup Social Networking 190

Twist Image

OCTOBER 23, 2017

That's up dramatically from 5 minutes a day in 2011, and 15 minutes in 2013. 42% of children have their own tablet device - up from 7% four years ago, and less than 1% in 2011 according to the study." Tags: advertising agency. The biggest problem? In short: the city of the future. App of the Week: tbh. app of the week.

Mobile 73

Mobile Apple Survey Data 73

The Realtime Report

NOVEMBER 29, 2012

The uneasy relationship between Twitter and the third-party developer community has been well documented. How is the company making its case — and what is Twitter’s counter-argument? In 2011, Twitter began to say that it intended to reserve Firehose access for “Twitter-driven” partnerships.

Twitter 189

Twitter Data Wikipedia Meeting 189

Ari Herzog

AUGUST 2, 2011

It’s usually the creative juices of theater company and dance studio executives to galvanize their troops and put on a 5-minute show set to music. But what happened in Grand Rapids, Michigan in January 2011 was the exception. The beauty of flash mobs is when people come together in public places to entertain others.

Flash Mob 145

Flash Mob Video YouTube Training 145

Convince & Convert

MARCH 10, 2013

Fueled by the need to go IPO to produce returns for a lengthening list of investors (Twitter raised $800 in its 2011 financing round alone ), the company seeks to become a platform not a tool. And in a less than shocking twist, rumors abound that Twitter will enable advertisers to purchase “high” categorization.

Twitter 167

Twitter Nielsen Forums Digg 167

Firebelly

MAY 17, 2012

Here’s a bit of background on my man… Daniel exemplified his good-hearted nature in 2009 with his guerilla marketing efforts for a not-for-profit called Community First Initiative. His creativity and successes put him on the prestigious Indiana Business Journal’s 2011 “Forty Under 40.”

Social Capital 196

Social Capital Journal Energy Campaign 196

Small Business Mavericks

APRIL 3, 2011

Their Super Bowl commercials with scantily clad women have upset some people despite the Web hosts increasing business as a result of the advertising. But recently, the company has taken controversy to a new level. About Us What’s a Maverick? GoDaddy has been the center of controversy before. Was that a good move?

Small Business 105

Small Business Reputation Case Study Marketing 105

Twist Image

JANUARY 29, 2011

That's nothing to laugh about and it creates a world of chaos for both companies and agencies who are trying to not only build a brand, but maintain some level of cohesion in the process. report titled, CMOs On Social Marketing Plans For 2011. traditional advertising. This is from the executive summary. What does this all mean?

Bazaarvoice 106

Bazaarvoice Aggregator Discount Loyalty 106

Waxing UnLyrical

JANUARY 13, 2011

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali How To Get Your Blog Project Approved January 13th, 2011 Tweet Guest post by Shanan Sorochynski Okay, you’ve had nearly half a month to sink into 2011. You’ve reflected. Perfect example of that.

Project 170

Project How To Class Posterous 170

Ignite Social Media

NOVEMBER 23, 2020

This past year many marketers struggled with their social media advertising efforts. 5 Social Media Advertising Tips Heading into the Holidays. The holiday season is known for driving up advertising costs across social media, but after December 25 th , we typically see these nosedive. Expect to pay more in Q4.

Advertising 187

Advertising Social Media Tips B2B 187

Hootsuite

JULY 4, 2022

But it’s not just digital banks and fintech companies that find success on TikTok. The brand revived a beloved character— Jake from State Farm —from a well-known 2011 TV advertisement and built a home for him on TikTok. @revolutapp My money don’t jiggle jiggle, it folds. Revolut #FYP #mymoneydontjiggle #jigglejiggle ?

Questions 104

Questions Insurance Banking HootSuite 104

Akamai Marketing

FEBRUARY 3, 2011

The EAT ME Conundrum: Occasionally, a company who is jumping into social media will get lucky and land in the viral vortex. Let your community see the whole Alice, even with your idiosyncrasies (how DO you keep your hair perfect on this grand adventure?). Strategies are created with tactical ingredients. Viral is good. Tell your story.

Social Media 138

Social Media Klout Policies Consultant 138

Twist Image

AUGUST 28, 2011

published yesterday: "In Q2 2011, social media advertising company IZEA surveyed marketers and publishers about their preferences for such practices and the value they place on certain sponsorships. Let's do more than just use it as an advertising opportunity. media company. social media advertising.

Marketing 102

Marketing Survey Reputation Advertising 102

Waxing UnLyrical

FEBRUARY 5, 2011

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali The Decision February 5th, 2011 Tweet I have a big decision to make. And if consumers cannot remember the companies or the products, the commercials do not lead to sales.

Class 124

Class Postrank Comments Tourism 124

agora pulse

JANUARY 18, 2017

When I search for software company ‘Sage’ on Facebook, I get one result — their Global page. I talked to Lauren Burton, Social Community Engagement Lead for Sage about Sage’s decision to choose Facebook Global pages. Global Pages for All Advertisers. For example. Lauren Burton – Sage.

Facebook 60

Facebook Hotels Communities Examples 60

Waxing UnLyrical

NOVEMBER 23, 2010

It was something to the effect of “Would/should companies do this with big bloggers in their spaces?&# Alas, the issue is even stickier for bloggers than it is for companies. The small community of readers I have built up and learned from would shun me, rightly perhaps. My opinion on this is nuanced. Simple, right?

Class 184

Class Blogger Issues Review 184

Waxing UnLyrical

SEPTEMBER 13, 2010

Students are not taught about new practices, since proprietary tools and techniques often remain with hidden with the agencies and companies that create them. Sure, it’s a lot easier to teach advertising value equivalencies and say that’s how to measure public relations efforts. Liked what you saw? Why not book me for a speaking gig ?

Class 134

Class Postrank Tourism Blogroll 134

Proactive Report

SEPTEMBER 21, 2010

companies say they plan to award base salary pay increases in 2011. Executives polled in the The Creative Group Hiring Index for Marketing and Advertising Professionals said PR and marketing research top their list of new hires they plan to add in the next year. 98% of U.S. How is PR faring? Expertise with the technology.

Social Media 91

Social Media Telecommunications Automotive Microblogging 91

Convince & Convert

JULY 20, 2012

Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft , Janrain , and Jim Kukral at DigitalBookLaunch. It’s the same company that did the net promoter scores that kind of come up with a social media score that’s kind of parallel to that.

Digg 113

Digg Communities MySpace YouTube 113

Diva Marketing Blog

JUNE 19, 2016

What makes Jay especially relevant to the Diva Marketing community is his use of social media, aka Social TV, to promote his on-air opportunity on the Food Network and to leverage the social buzz to encourage Scripps Networks Interactive to pick up the Deep Fried America pilot. avid food TV viewers. Jay Ducote, Deep Fried America : .

Travel 75

Travel Hosting Social Media Influencer 75

ProBlogger

APRIL 19, 2017

He’s a master at building authority in a niche, identifying community pain points, and crafting businesses that meet those urgent needs. He is the co-founder of WebProfits, a growth marketing agency, and is a partner in many software companies. She became the Executive Editor, running the editorial side of the company.

Blogger 50

Blogger Curation Blogosphere Case Study 50

Diva Marketing Blog

OCTOBER 31, 2011

Just Once Crowd Sourced Question is a Diva Marketing series where the community shares their insights on a specific social media issue. YouTube - advertising there is getting more and more cluttered and scary. And that they think how they did business in 2005 is the same as 2011. from peer-to-peer in online discussions. .

Social Media 89

Social Media Discount B2B Social Networking 89

Kikolani

SEPTEMBER 19, 2012

We want to be great writers, be great artists, take amazing photographs and build an engaging community. It wasn’t really until late in 2011 that they overhauled their approach. Do you know that the company has a good track record for protecting your privacy and the privacy of the information that they store?

Exercises 130

Exercises Privacy Data WordPress 130

Convince & Convert

AUGUST 25, 2011

Where this gets particularly important is when companies send multiple attendees. If you and your co-worker(s) are going to the same event, act as though you ARE NOT from the same company. But it doesn’t do you, Phil, or your company any favors to overlap learning and relationship-building. You want more meat, less bun?

Eventful 127

Eventful Social Media B2B Conference 127

Webbiquity SMM

SEPTEMBER 12, 2011

Read on for answers to these questions and more from some of the best minds in social media in some of their best blog posts and articles of 2011 so far. 9 Ways B2B Companies Can Use Location Based Services by Social Media B2B. Cohen describes how GE found success with a private social media community. Social Media Case Studies.

Social Media 257

Social Media Trendrr SM2 Alterian 257

Convince & Convert

MAY 25, 2010

link] Shane Jacob Like this post from @jaybaer nice advice on addin online marketing to an agency's services [link] [link] Shane Jacob Like this post from @jaybaer nice advice on addin online marketing to an agency's services [link] [link] Patrick Reyes The digital eco system can be applied to large companies too! Vegas, baby!

Marketing 123

Marketing Conference Social CRM Social Media 123

Diva Marketing Blog

JUNE 19, 2016

What makes Jay especially relevant to the Diva Marketing community is his use of social media, aka Social TV, to promote his on-air opportunity on the Food Network and to leverage the social buzz to encourage Scripps Networks Interactive to pick up the Deep Fried America pilot. avid food TV viewers. Jay Ducote, Deep Fried America : .

Travel 40

Travel Hosting Social Media Influencer 40

ProBlogger

FEBRUARY 10, 2017

Without Emotional Advertising, Your Landing Page Won’t Work. LinkedIn Just Rolled Out A Redesign—Here’s How To Clean Up Your Profile | Fast Company. It’s harder to rally a community, and blog engagement is harder to come by, it would seem. Swap “blog” for “business” and the tips still apply.

SEO 20

SEO Exercises Journal Fashion 20

Techipedia: Tamar Weinberg

JANUARY 5, 2012

In January of 2011, I said that I’d make our Internet Marketing Posts of 2011 subscriber only. This year, I am pleased to bring back our Best Internet Marketing Posts of 2011 thanks to an excellent sponsor, HubSpot. New Edition of the Ranking Factors for 2011 is Now Live !: It’s pretty exhaustive too.

Marketing 264

Marketing SEO Case Study Small Business 264

Laurel Papworth

AUGUST 3, 2010

In 2007 I blogged on Kevin07 portal: We will see more of ‘static portal hybrid hosted social networks’ for a while – companies and government distancing themselves from the challenges of social networks by outsourcing to social network platforms. Please spell out I.R.O.N.Y before going all politically correct on me.

Mashup 100

Mashup Flash Mob Avatar Technorati 100

Convince & Convert

MARCH 17, 2011

When I first heard the news that The Washington Post was spinning off a brand-new company to do Facebook-only consulting , I was incensed. Eventually, companies will look to hire consultants for specific skills like social CRM, blogger outreach, content marketing, etc. I was pissed. Integrate, Don’t Disintegrate.

Advertising 119

Advertising Facebook Case Study Consultant 119