Hootsuite

NOVEMBER 7, 2023

It works by tracking mentions (both tagged and untagged) of your brand and your competitors online, along with relevant keywords and hashtags. Track social sentiment in real time. You can monitor keywords, mentions, and hashtags across multiple social platforms. It’s also an important form of competitor research.

Brand Monitoring 98

Brand Monitoring Tools HootSuite Brands 98

Waxing UnLyrical

DECEMBER 4, 2010

And when I looked at some of the comments on reports of the campaign, that seemed to be a frequently-expressed sentiment, like this one on PopWatch: Hmm. Second: if Keys et al wield the kind of online influence they apparently think they do, why on earth didn’t the campaign become an overnight phenomenon? Makes sense to me.

Class 233

Class Campaign Klout Influencer 233

Sprout Social

JUNE 16, 2016

Since its inception in 2010, brands have been some of the platform’s biggest contributors and influencers. Consumers love to be recognized and there’s no easier way to thank your advocates than by highlighting their creativity and sharing their positive sentiments for your product. Don’t Forget About Hashtags.

Instagram 40

Instagram Tips UGC Hashtag 40

Webbiquity SMM

JANUARY 2, 2013

number of followers and fans) and social media-driven website traffic, but only about half measure share of voice and sentiment. 500 (fastest-growing companies) had a blog in 2011, down from 250 firms in 2010, despite the fact that 92% of all companies with blogs say it has been successful for their business. ( eMarketer ).

Social Media 245

Social Media B2B Marketing SEO 245

Hootsuite

AUGUST 19, 2020

For a limited period of time, Coors Light promised a six-pack to anyone who tweeted at them using the campaign hashtag. Why it worked: Running a giveaway is a great way to boost brand awareness and stoke positive sentiments for one simple reason: everyone loves free stuff. They created a simple, clear campaign hashtag.

Campaign 145

Campaign Social Media Travel Hashtag 145

Hootsuite

NOVEMBER 13, 2019

billion individuals born between 1995 and 2010 sends shivers up your spine. Keep tabs on what others are saying about your organization with our guide to social media sentiment analysis. You might want to take another look at your influencer budget. Female Gen Zers most often follow influencers on Instagram.

Marketing 111

Marketing Survey Mobile Trends 111

Buffer Social

NOVEMBER 13, 2017

It’s evolving into a thriving network of incredible content, influencers, and networking opportunities unmatched by other social media platforms. Did you know that LinkedIn Pulse started as the Pulse app – a class project at Stanford University in 2010? Our team has been hearing the same sentiment from marketers everywhere.

LinkedIn 112

LinkedIn Microsoft B2B Marketing 112