Convince & Convert
AUGUST 10, 2010
Cheers, Sheldon, community manager for Sysomos [link] 40deuce I agree that influence mining will definitely be a huge thing in the next year or so. It’s in our DNA. We know that a grizzly bear has a marked impact on its surroundings, and can change behavior in ways that even the fiercest badger cannot. Customer service?
SocialFish
OCTOBER 1, 2010
Offline-to-Online-to-Offline: Lessons Learned in Building a Custom Community Platform (Frogloop). What McDonald’s got wrong about Foursquare, Social Media strategy, measurement, and ethical reporting. Association lobbyists: Congress is kicking our butts when it comes to social media (Stefanie Reeves). Can an AMS Do Social CRM?
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Laurel Papworth
MAY 23, 2010
The guff on the front page says: This will be THE Australian SharePoint Conference to learn about both SharePoint 2007 and SharePoint 2010. It’s built on more than 2 years of experience applying social technologies in the Enterprise and covers what is possible now, and what will be possible with SharePoint 2010.
Dave Fleet
JULY 5, 2010
In recent months we’ve seen several interesting moves within the social media monitoring/social CRM space. January 2010. February 2010. April 2010. April 2010. Heartbeat – a web-based social media monitoring and engagement dashboard (see my review of Sysomos MAP and Heartbeat ).
Mindjumpers
MAY 6, 2011
Best Use of Alternative Tools (Nominees): 180 LA (US): Best Social CRM: LBi London (UK). Best Marketing Within Social Games (Nominees): Grape (Russia). The project brought color to Brazil, France, the UK and India by galvanizing local communities to help paint schools, streets, homes and squares over a period of four weeks.
SocialFish
APRIL 5, 2011
Here are some of the special projects we worked on in 2010. Avectra –We’re working with Avectra on an ambitious project to explore the implications of Social CRM for associations. We worked with Avectra to publish a white paper on Social CRM for Associations. That’s a tall order.
Convince & Convert
SEPTEMBER 14, 2010
The debate on Social CRM (sCRM) could easily become a distraction. As marketers, we need to reach our customers where they are and social media’s potential in that regard is unquestionable. Look here for some clues [link] Do your homework – start here [link] – social CRM is not Advertising 1.0
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