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Gartner: fake social media reviews

Sherrilynne Starkie

Checking online reviews has become a normal part of consumer purchasing decisions, and so, companies are paying for or faking these reviews to gain favour and influence preference. By 2014, we could see up to 15 per cent of all online reviews being ‘faked’, according to Gartner, the research company. Down a new path?

Review 368
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Indians in Social Media (2009) «

The Marketing Blog

Home About In the Media Royal Challengers Bangalore Fanatic Fans Challenge Basics of Search engine optimization (SEO) September 29, 2009.11:01 Having said that the ripples in the social media wave created by many Indians involved are ensuring that Social Media is taken to the next level.

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How to Identify Your Own Top Trends of 2009

Adam Sherk

Home About Contact PR Publishing SEO Social Media Subscribe Adam Sherk How to Identify Your Own Top Trends by Adam Sherk on December 22, 2009 Yesterday Facebook shared its Top Status Trends of 2009 , providing insight into what terms most commonly occurred in users’ status updates. were most (and least) popular?

Trends 167
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10 Reasons Market Research is Critical to Social Media

Adam Cohen

It happens in all industries, but lately I’ve seen retail companies keep their “Consumer Insight&# group focused on traditional insight like mall traffic patterns and planograms. But those same companies need to leverage, not ignore, that insight available when fusing social media into the marketing mix they already have.

Research 265
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After Hiatus, Social Media Predictions & 2009

The Marketing Blog

Home About In the Media Barcamp Delhi 5: Spreading the Word out ! Social Media Mercury rising up in India December 23, 2008.3:51 51 am After Hiatus, Social Media Predictions & 2009 Jump to Comments Image by Matt Hamm via Flickr Phew. Blogs , social-networks , communities etc. Fresh grads, corp.

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The 5 Reasons Most Companies Aren’t Measuring Social Media

Convince & Convert

In 2009, there were 1,147,910 households with a TV in metropolitan Charlotte, North Carolina. Social Media is Inherently Measurable. Social media almost always offers the advantage of complete—rather than extrapolated—data. What is measurable differs from company to company. Probably not.

Nielsen 146
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What's new in 2009? Feedback 3.0 | Freelance Social Media

Freelance Social Media

Social Links Freelance Social Media Social Media Tips and Marketing Blog Home About Contact Subscribe What’s new in 2009? by cinta5 on December 2, 2008 Trendwatching.com has a list of half a dozen consumer trends in 2009. Feedback 3.0 One of them making the list is Feedback 3.0. FEEDBACK 2.0