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How Disney Reached 100 Million Page Likes on Facebook

Mindjumpers

Tweet Last weekend, Disney hit the huge amount of 100 million likes across its more than 200 official brands, properties and character pages. Since August 2009, Disney started posting regularly on Facebook and their community grew wide. This is a great way to show interest in the users and involve them in the brand.

Facebook 277
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Webinar Recap: A Decade in Social Media. What’s Now. What’s Next?

Ignite Social Media

Facebook brand pages didn’t exist in 2007 and the focus was around one to one engagement and community building. Moving into 2009/2010 we started seeing that visual content was becoming a priority with new channels, Pinterest and Instagram, coming on the scene.

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Making Dough(nuts): A Real World Example of Using Social Media.

Jason Yormark

For the past few months I’ve had the luxury of watching a new local business not only use social networking and community building to build buzz for their business, but integrate it so much so, that it is an integral part of their day to day routine. But it’s not just the product that has FROST on everyone’s mind.

Examples 249
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My Contribution at PaulWriter.com

The Marketing Blog

Talk about users or talk about brands – the adoption has been equally phenomenal! If users are creating profiles, sharing pictures and uploading videos, brands are building their Fan pages to attract and engage with their target audience. For more information, you can visit their website www.paulwriter.com.

Web 2.0 152
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Socialnomics Book Review | jasonyormark.com

Jason Yormark

For me, the real value this book brought me as a social media/community professional, was providing me with more ammunition to evangelize and sell social media and community building strategies to potential clients and employers. Jason Yormark Says: August 31st, 2009 at 2:23 pm Definitely worth the time.

Review 209
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The MetricsMan Comes To #measurePR

Waxing UnLyrical

But that doesn’t mean the social business effort was not successful, or did not create significant value for the brand or organization. It simply means the primary objectives of most social business efforts are centered on concepts like community-building, engagement, listening, and participating in conversations.

ROI 169
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Community Bootstrapping: Tools & Strategies To Build A Community.

Jason Yormark

By far, Facebook , Twitter and Linked In are where I think most businesses should start their community building. The companies that have had the most success in community building are the ones who have real people acting on behalf of these companies, engaging with users on a regular basis.