Social Media Strategies Summit
DECEMBER 7, 2023
She shared her findings with an audience at our 2023 Social Media Strategies Summit Higher Education Virtual Conference. To understand why , you must rewind the 2007 – 2008 financial crisis. Strategy #1: Build Collaboration With Campus Partners Social media is a collaborative environment.
Ignite Social Media
MARCH 25, 2021
I’m Jim Tobin, the founder of social media agency Ignite Social Media (2007) and influencer marketing agency Carusele (2015). Ignite Social Media is known as “ the original social media agency ” because we were the first social media agency created out of whole cloth in the United States.
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Sprout Social
FEBRUARY 16, 2023
Executing on a social media marketing strategy is like completing an obstacle course. Managing social through down markets requires an additional layer of focus, rigor and empathy. Keep reading to find out what you need to know to successfully navigate social media marketing through times of economic contraction.
Adam Cohen
JULY 12, 2010
But those same companies need to leverage, not ignore, that insight available when fusing social media into the marketing mix they already have. People are the fuel behind social media, which is really just tools and tactics. Do they use social platforms and if so, how often and why?
Oktopost
MAY 11, 2020
The COVID-19 outbreak has devastated the global economy in ways not seen since the recession of 2008. Social media offers a multi-functional and useful channel for communications. But how does social media fit in a business continuity plan? And why does social media hold the potential to be your saving grace?
Ignite Social Media
SEPTEMBER 16, 2021
If you’re an OG in the social media marketing business, there’s little doubt that you don’t remember the Social Technographics Ladder created by Jeremiah Owyang , Josh Bernoff and Charlene Li when they worked at Forrester Research. . Enter the Social Technographics Ladder. Social Technographics Today .
Firebelly
AUGUST 17, 2011
Barack Obama has long been considered the politician to lead the way with social media. According to a 2008 New York Times article , Obama is the first president to truly understand social media. Thomas Jefferson used newspapers to win the presidency, F.D.R. used radio to change the way he governed, J.F.K.
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