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Indian Companies on Twitter – A Usage Study

The Marketing Blog

Home About In the Media Facebook vs Twitter (A Comparison) How People Respond to Your Online Content March 8, 2010.1:39 39 pm Indian Companies on Twitter – A Usage Study Jump to Comments We recently did a study to understand how the businesses in India are using twitter. The scope of my blog-posts span across the Enterprise 2.0

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Revisiting the Web 2.0 Dictionary - Part I

The Marketing Blog

Home About In the Media 100th Post and 1 Year Completion Catching Up With Shane Warne April 10, 2008.6:29 29 am Revisiting the Web 2.0 Dictionary – Part I Jump to Comments ‘Web 2.0′ Since the time I first heard about ‘Web 2.0′, Search frequency for Web 2.0

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Social Media Chat Tuesday, July 21st

Adam Cohen

Marc Meyer and Jason Breed have done an amazing job over the last year plus bringing in some highly respected and social-media-knowledgeable folks like Chris Brogan , Amber Naslund , Beth Harte and Jason Falls. When combining social media with other interactive marketing practices, the results can magnify both.

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10 Reasons Market Research is Critical to Social Media

Adam Cohen

It happens in all industries, but lately I’ve seen retail companies keep their “Consumer Insight&# group focused on traditional insight like mall traffic patterns and planograms. But those same companies need to leverage, not ignore, that insight available when fusing social media into the marketing mix they already have.

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Proto.in July 18-19 2008

The Marketing Blog

Home About In the Media Social Media Scores over Mass Media Again Social Media and Blog Camp – Courtesy Delhi Bloggers Bloc May 27, 2008.12:38 July 18-19 2008 Jump to Comments I discovered the news about proto.in 2008 , proto july 18-19 , proto.in However, I still review some Web 2.0

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Criticising Social Media ?

The Marketing Blog

Home About In the Media Entrepreneurial resources Enterprise 2.0 35 pm Criticising Social Media ? Jump to Comments Criticizing social media ? Understand Social Media as a Philosophy and its application as a Culture. Criticising Social Media ? Conversations December 10, 2009.10:35

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Preventing Social Media Spam

The Marketing Blog

Home About In the Media Enterprise 2.0 53 pm Preventing Social Media Spam Jump to Comments Image by Josh Russell via Flickr Sometimes it feels really sorry to see the tactics of a select group of folks in the name of using Social media as a Conversation Medium ! However, I still review some Web 2.0