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B2B Messaging: Why it Matters More in Times of Crisis

Oktopost

Businesses are being forced to rethink B2B messaging. What lessons can be learned from the global economy to help marketers deploy new B2B messaging in this current climate? Ask them what they want to hear from your brand and if your current B2B messaging is on point. B2B marketers can learn from them.

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Why More Members, Money, and Ads Don’t Always Mean More Success: A B2B Marketer’s Survival Guide

Webbiquity SMM

So the question is–are there things that today’s B2B marketers can learn from history, specifically, the tremendous success of Facebook and the rise, fall and possible resurrection of Myspace? How can the respective histories and behaviors of these two companies inform the best practices for B2B marketers? Guest post by Ariel Applbaum.

B2B 190
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Social Media Budget Ratio in B2B Marketing

Buzz Marketing for Technology

The question is – What is the appropriate level of budget to support social media for a B2B company? First was the post on the Media Budget Ratio (MBR) for a B2B company. I actually tried to tackle this question a few times on my blog before.

B2B 198
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Welcome to Blogging for Business Week!

Webbiquity SMM

As reported here previously, content marketing is nearly ubiquitous, with 93% of b2b marketers using content while 88% of business buyers say online content plays a major to moderate role in vendor selection. B2B companies that blog generate 67% more leads than those without blogs. Forbes ). • NewsCred ). • Rocket Post ). •

NewsCred 100
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Shareaholic Becomes a (Top Notch) Content Curator

Webbiquity SMM

With Channels, Shareaholic now joins the ranks of leading content curators like AllTop , Social Media Today , B2B Marketing Zone , Business2Community and Social Media Informer. . • Parenting. Fashion & Beauty. • Social Media Marketing. Personal Finance. Who is Shareaholic? Check it out !

Curation 189
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How are Those 2022 Predictions Working Out?

Direct Marketing Observations

With that said, let’s focus on social media’s impact in a B2B world. Specifically, for B2B, social media is a complicated love/hate relationship. Right or wrong, good or bad, social media sits there daily waiting for you and if you don’t see “it” that day, don’t worry, they’ll be more tomorrow. Social resets every day.

B2B 112
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3 Ways to Analyze Facebook Fan Page Traffic «

The Marketing Blog

43 pm 3 Ways to Analyze Facebook Fan Page Traffic Jump to Comments NOTE : I had recently scribbled my thoughts on Facebook Insights for India’s growing B2B marketing community www.paulwriter.com. Here is the version that is live on the website. Ralf Klamma Jaffejuice Kiruba Shankar Marketing Over Coffee marketing.fm Theme: Pressrow.

Facebook 185