Trending Sources

Social Media Optimization Tools

Heck, we’ve been blogging about SMO since 2006! The changing nature of social media marketing and optimization create the need for tools whether for research, marketing and promotion or analytics. HowSociable is a useful tool to quickly gauge the social presence of a particular keyword or brand name. Thanks for aggregating some good tools. Well done!

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Google Linking Webmaster Tools And Google Analytics

Small Business Mavericks

» Google Linking Webmaster Tools And Google Analytics There have been several significant improvements made to Google’s Webmaster Tools over this past week. One feature that has been added is the ability to link your Google Analytics data to your Webmaster Tools account. In the past, Webmaster Tools only displayed results for the top 100 queries.

Blogger: Redirecting

Buzz Marketing for Technology

Push-Button Publishing You're about to be redirected The blog that used to be here is now at [link] Do you wish to be redirected? This blog is not hosted by Blogger and has not been checked for spam, viruses and other forms of malware. Yes No Home | Features | About | Buzz | Help | Discuss | Language | Developers | Gear Terms of Service | Privacy | Content Policy | Copyright © 1999 – 2010 Google

Blogger: Redirecting

Buzz Marketing for Technology

Push-Button Publishing You're about to be redirected The blog that used to be here is now at [link] Do you wish to be redirected? This blog is not hosted by Blogger and has not been checked for spam, viruses and other forms of malware. Yes No Home | Features | About | Buzz | Help | Discuss | Language | Developers | Gear Terms of Service | Privacy | Content Policy | Copyright © 1999 – 2010 Google


Best Social Media Monitoring Tools

Bill Hartzer

What is needed are powerful methods, and tools to track your brand in the social media paradigm. While there are many more tools available out there, here is a list of some of the best monitoring tools and sites available that you can use to monitor your brand across the social media landscape. Review Analyst – ReviewAnalyst is a new tool that lets hotels take a proactive approach to user-generated hotel reviews, blogs, videos & images. ReputationDefender – created in 2006, ReputationDefender helps companies defend their reputation on the web.

21 (of the) Best Facebook Guides, Tools and Rants of 2012 So Far

Webbiquity SMM

Though often associated with bands and brands, Facebook is viewed as the most effective social media tool (by a fairly large margin) by both B2C and bB2B marketers. Find the answers to these questions and many others here in more than 20 of the best Facebook guides, tactics, observations, tools, stats and rants of 2012 thus far. Using a software service such as MailChimp allows you to add a simple sign up form to your Facebook business page and also get some great tools for creating the newsletter.” Facebook Apps and Tools. 5 STARS **. Facebook Changes. Only 0.05

IM: Small Business Tool Or A Waste Of Time?

Small Business Mavericks

Q&A Sites And Competitive Intelligence » IM: Small Business Tool Or A Waste Of Time? If you are going to do business online, then it makes sense to use online communications tools. One of the most primitive online communications tools is instant messaging. Instant messaging is a great small business communications tool. About Us What’s a Maverick? Right?

Finding Keywords: The First Step to Blogging Success

Waxing UnLyrical

Having built my first web site ( DVD Verdict ) in April 1999 and managed one of the larger SEO teams in the country from 2006 to 2009, it’s safe to say I’ve seen many changes in web marketing over time. There are many tools that can help you find the right keywords. Google’s Keyword Tool. Then take those new ideas back to the Google Keyword Tool and gather more info.

Monitoring What Others Are Saying About Your Organization


Tools to Monitor Your Brand and Your Competitor’s Brand. Furthermore, these apps can supply you with social analytics, comparison tools, website tracking, reporting and much more. Topsy is a free monitoring tool that can boast searching every Tweet that’s ever been tweeted since Twitter’s launch in 2006 – that’s something hardly any other tool, app or browser can claim.

New Google Tool

Taylor Marek

Home About Contact Archives Testimonials Speaking Podcast Chat LIVE Social Media Vault My Inner Circle Plugins eBook Hire Me New Google Tool February 14, 2009 by Taylor Marek Hey all, I originally wanted to post this early this month, but with my blog crashing and everything, never had a chance to. Well, Google is working on a tool that will do just that. Now I can, so here it is. Ever wanted to see if you were getting what you paid for when it came to your ISP? Now you can see if your ISP is throttling your internet or not. and Why Google Wave? (1) 150) I was bought by Mashable!

Bloggers Flash Back to 2006 and Flash Forward to 2009

Diva Marketing Blog

2006. Several 2006 wishes came true. I hope you enjoy the 2006 - 2009 comparisons. Elana Centor , Funny Business 2006 If I am going to be completely honest and self-absorbed, the thing that I would like it see more of in 2006 is more traffic at Funny Business. Yvonne DiVita , Lip-sticking 2006 MORE Smart Women Bloggers. Useful and user-friendly tools.

The Ins And Outs Of Online Credit Card Processing

Small Business Mavericks

The PCI Security Standards Council, created in 2006, established the Payment Card Industry Data Security Standard (PCI DSS) to help online merchants protect their customers and protect themselves from the fallout which follows credit card fraud and identity theft. Tools for Small Business credit card processing credit cards information security online business If you run a business online, or take credit card payments through your website, then you’ll have to consider information security. Why is it so important? As they should be. You should too.

The Silent Revolution: Facebook Video and the Importance of Consumer Behavior

Buffer Social

We’ve seen Facebook, and it’s user’s behavior, evolve a great deal since it launched in 2006. Keep an eye on industry experts: In the ages of social media, we’re incredibly lucky to be able to see the tools and techniques industry leaders and experts are using in real time to drive value from social media. Tips / How To ToolsThe silent revolution.

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21 Free Social Media Tracking tools

Chris Rawlinson The Marketing Gentleman's Log Home Contact Photo Gallery Who is Chris Rawlinson 21 Free Social Media Tracking tools January 5, 2010 by admin Happy New Year and hope you all had a fabulous Christmas. To help get things off to a good start for the year I thought I would share with you 21 great social media tracking tools available to use for free. Chris 1. and Bing.

Web Presence Optimization Software Review: gShift Labs

Webbiquity SMM

Unlike pure SEO management tools (e.g., Web CEO , SEO Powersuite ), social media monitoring tools (e.g., HubSpot ), gShift isn’t a point solution, but a single integrated tool to manage all aspects of WPO. ” Competitive tools tend to be more siloed, while gShift takes a web presence optimization-centered approach. Features. site) is helpful. Pricing.

How the @ and the #hashtag Took Over Social Media


The @ symbol made its debut on Twitter in 2006 and Facebook added the ability to mention people using the @ symbol in 2009. Guest post marketing Social Media Tools The use of the @ symbol on Twitter was actually introduced by a user , rather than by the company itself. At the same time, a few networks, like Snapchat, are choosing not to incorporate these popular symbols.

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Embed Facebook Content Into Your Website | Small Business Mavericks

Small Business Mavericks

Widgets and tools that allow for embedded content have been around for years. But I have yet to see a really good tool that allows you to embed Facebook content. link] 4 days ago · Like · Comment This is a unique and interesting tool and I think you’ll have fun using it if you can figure out a way to use Facebook content in your blog posts. Have you?

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Small Business Marketing Optimization Tips for 2016

Webbiquity SMM

Take notice of the variety of tools, services, and solutions available that can be developed specifically to meet the custom needs of your small business. These tools can help you organize your finances and growth metrics, catalogue your customer interactions, prioritize your calendar and so much more at a minimal cost to you. Guest post by John Oechsle. Data Management. Social media.

Niches, Starfish, and Circles: The Potential of Google+

Spin Sucks

Many of us already use digital tools to segment our contacts and the information we share with them, including multiple email addresses, Twitter accounts, and Web sites. One of Chris Anderson ’s main points in “ The Long Tail ” is that digital tools make it easier to find, create, and share content. Google+ seems to be a great tool for this. Starfish and Circles.

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It’s Time to Take Facebook Seriously for Location Marketing

SocialTimes Facebook

Even better, Facebook is giving you tools to succeed on the world’s largest social network. In October, Facebook added more tools that will capitalize on its scale to make the social media platform an even stronger location marketing hub, especially for on-demand ecommerce. And one of my personal favorite on-demand tools is the ability to get movie tickets from the films’ Facebook pages thanks to a partnership between Facebook and Fandango. But as interesting as those social features are, the on-demand tools really jump out at me. You have to start using them.

Why Customer Service is the Future of Social Marketing

Techipedia: Tamar Weinberg

In 2006, social media was building steam in the United States. I just opened it now to see broadcasts about Ukranian elections, social media statistics, quotes from the New York Times, infographics, startup tools, research findings, and professional headshots being tweeted and occasionally retweeted. And make their marks they did. That’s when everything went downhill. Volume.

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Tools do not a master make [redux]

Buzz Marketing for Technology

Re-printed below is a post of mine from August 2006, Tools do not a master make , that explores a similar theme. = = == ==. No tool of modern technology is as universally used, and almost as universally reviled, in the world of business and government as is Microsoft PowerPoint. I guess my point is don’t get pulled into a false belief that a tool, any tool, can make you an expert at something or give you expert results. Remember, good tools are nice to have, but in the hands of a master even the simplest of tools can create wonders. == == = =.

Is Farmville The New Social Media? | Small Business Mavericks

Small Business Mavericks

Contact Us | Home Site Map | Legal Notices Small Business Mavericks is a part of Melberg Marketing, Inc © 2006 – 2010 Melberg Marketing, Inc., About Us What’s a Maverick? It’s been almost a year now, but I thought I’d write about Bing’s successful Farmville experiment. Bing promised fans farm cash if they became Facebook fans and it worked. There is a lesson here.

Open Research: A Framework for Social Analytics

Being a new tool set, there’s a lot of experimentation and it’s important to see what will actually make a change, It’s a very difficult medium to track, unlike transactional advertising, social engagement is hard to tie to point of sale or conversion. Why are social analytics so important? This is a new medium, and proof over re allocation of investment is key. Wowza!

Defining the Need for Middle-Level Thinking


Here’s the full text of a post Jamie wrote about it way back in 2006 (!!): —————————— The Absence of Middle-Level Thinking. There was an article in Forum magazine in May 2006 examining how to decide to cut long-standing programs that perfectly demonstrated the lack of a middle level. They love their action plans.

How to Run a Meeting Like Google

Buzz Marketing for Technology

SEPTEMBER 27, 2006. STORY TOOLS. Current Issue. Risk-Free Issues. Subscribe Now. Investing. Companies. Technology. Innovation. Managing. Small Biz. B-Schools. Europe. Lifestyle. Magazine. Viewpoint. By Carmine Gallo. How to Run a Meeting Like Google. No one wastes time searching for a purpose at Marissa Mayers meetings—even five-minute gatherings must have a clear agenda. Printer-Friendly Version. E-Mail This Story. Reader Comments. POLL INSTANT SURVEY >> My company provides sexual-harassment prevention training: Periodically. Once, when the employee is hired. Never.

Social Media is Like the Telephone

Spin Sucks

It’s been nearly a decade since Twitter launched in March 2006 and while it’s been wildly successful, I still encounter business leaders and family members who think it’s all about bad grammar, cat videos, and other junk. Despite the vastly different types of conversations we have on telephones, they are widely accepted as necessary and productive tools. By Christopher Whitcomb.

Press Release Optimization Checklist and Tips

Adam Sherk

I’d originally put this together in 2006; I found it interesting that there wasn’t too much I needed to update. Some of the research tools have changed but the fundamentals for optimizing the headline, body text and links are largely the same. Use keyword research tools such as Google AdWords Keyword Tool and Google Insights for Search to evaluate and refine candidates and discover popular variations. Press release optimization doesn’t get the attention it once did, at least within the SEO community. Press Release Optimization Checklist. Keyword Planning. Links.

BackChannel Conversation Tools

Around the Thursday, October 14, 2010 BackChannel Conversation Tools (Updated) Image Source: [link] As a keynote presenter, Ive been tempted to take advantage of backchannel tools, but I have a ways to go to master that in the midst of a preso (although there are ways to engage your audience, too, for help!). Id like to model using a backchannel in class.

The Social-Shake-Up: A New Breed of Marketer is Coming

Buzz Marketing for Technology

All the tools of the trade – text analytics, social media analysis, Website personalization, community analytics, computational advertising and online testing, among other things – were used for re-elect the President of the United States. Like it or not, what Andrew McAfee predicted in 2006 in his book, Enterprise 2.0, Posted in Innovation Interactive Marketing Strategy.

How to Build Trust in Your Brand Using Video

Techipedia: Tamar Weinberg

This spot, produced by Ogilvy & Mather in 2006, went viral and won one of the most prestigious advertising awards in the world. Another particularly innovative video personalization tool is Live Link. This is a guest post by Neil Davidson. Instead of requiring users to navigate, scroll, and click to access information, online video is a one-stop destination for information.

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Driving Long-Term B2B Growth with an Omni-Channel Presence

Webbiquity SMM

A seasoned executive and entrepreneur who has founded and invested in numerous software and high-tech companies, Robert’s industry experience as a business leader and a customer inspired him to create TeamSupport to give Support Desk teams the tools and best practices to enhance customer loyalty and positively impact product sales. Guest post by Robert C. Johnson. Image credit: i-SCOOP.

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10 Reasons Brands Fail to Convert Facebook Fans into Paying Customers

Buzz Marketing for Technology

Below are the 10 most common reasons brands aren’t getting enough love from Facebook users, along with recommendations for better using the tools at their disposal. (In With the right tools, marketers can compile user profiles using that authorized data as well as previous site behaviors, to get a better sense of the users they’re reaching on Facebook. Blog subscription.

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Cool Association Jobs This Week – December 8


Founded in 2006, ORGANIZATION now connects more than 750 food banks in over 30 countries that serve 6.8 Here are some of the most interesting jobs you can find via the SocialFish job board ! We focus on jobs in social media , marketing , communications , PR , advocacy , and digital. We can entertain extending the internship to meet graduation needs. million people annually.

Automation Killed the Social Media Star

Geoff Livingston

The social media conversation paradigms of 2006 form a foundation for today’s online world. The resulting technological imperative forces success-driven individuals and companies to use automation tools to drive online engagement. Judy Dench looking over coffins in a scene from Skyfall , image by Sony. Has automation killed the social media star? I think so. Selling Out?

506 – Marketing Insights For Targeting LGBT market

Engaging Brand

He wrote the first book in 2006 about this area, Business Inside Out: Capturing Millions of Brand-loyal Gay Consumers. How Facebook is a great geo targeting tool. How do you create a marketing campaign that appeals rather than patronises a market sector? That was a question sent in by a listener who recognised that the LGBT market was underserved in her market.

Make Your LinkedIn Profile Work for You |

Buzz Marketing for Technology

The Social Media 100 is a project by Chris Brogan dedicated to writing 100 useful blog posts in a row about the tools, techniques, and strategies behind using social media for your business, your organization, or your own personal interests. Chris, Early on I used it as a billboard; over time it became a tool to bring together more people within our company seeing that we’re spread out over four states. LinkedIn remains my favorite social networking tool. December 2006. November 2006. October 2006. September 2006. August 2006. About.

Twitter’s Biz Stone speaks at CIRA’s AGM

Sherrilynne Starkie

He told the crowd made up of Internet geeks, social media enthusiasts and business professionals about how Twitter was born in 2006. At the time his business associates weren’t convinced of the usefulness of a tool that would let friends communicate through only short text messages. Photo Credit: CIRA. This week CIRA*, the organization behind They said the idea was too simple.

Need Social Media Coaching?

Taylor Marek

It is in regards to showing you how to take advantage of the tools available to us today. I’ll cover all the basics of twitter and bring you up to speed with this vital tool. Facebook has changed the way we interact, I’ll bring you up to speed with this tool as well. A little known tool that will do wonders if you know how to use it. Home About Contact Archives Testimonials Speaking Podcast Chat LIVE Social Media Vault My Inner Circle Plugins eBook Hire Me Need Social Media Coaching? That defined me up until my teenage years. What happened then? link].

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What's the R.O.I.? A Framework for Social Analytics

on other fronts today Step 1: Align your strategy with business objectives Step 2: Determine how you will measure success and also define critical milestones Step 3: Evaluate your organization’s readiness to measure social media and bridge the gaps Step 4: Choose the right tools to measure progress and outcomes Remember, there is no one way to measure R.O.I. & I. Therefore, R.O.I

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