Google Looks at Comparative Searches from 2006 to Mark 15 Years of Google Trends [Infographic]

Social Media Today

Google Trends was launched in 2006 - and these were the key search trends of note at the time

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The Story of Ignite Social Media, The Original Social Media Agency

Ignite Social Media

I’m Jim Tobin, the founder of social media agency Ignite Social Media (2007) and influencer marketing agency Carusele (2015). To this day, we’re considered among the very best social media agencies in the world. How Social Media Marketing Operated in 2007.

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Conversation Gained-How to Determine Influence in B2B Social Media

Direct Marketing Observations

I don’t know a marketer out there that would say that influence in social media is not a commodity, if you know how to leverage it. I do however, know a lot of marketers out there, who struggle with determining and identifying influence in social media and because of that, can not leverage it; and that’s NOT a commodity! Discussions on influence in social have been around since social began. Do you have a social/digital mindset?

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How Social Media and Influencers Have Radically Changed B2B Marketing

Webbiquity SMM

Social media and influencer marketing have each significantly impacted the work of B2B marketers. Social Media Marketing Becomes a Thing. Facebook was opened up to the public in 2006. Many brands struggled with social media early on.

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PR generalists vs social media specialist?

Sherrilynne Starkie

Can PR agencies respond to the structural changes of social media? “The reason the PR profession has dragged its heels in terms of adopting and making the most of social media is its structure as a generalist industry where account teams are responsible for the full range of communication tasks (albeit with varying degrees of emphasis depending on seniority),” Simon wrote on his blog a few days ago. Brands use social media for PR.

Nine Social Media Marketing Stats You Can Use

Webbiquity SMM

According to Google Trends, social media marketing as a topic if search interest recently turned nine years old (or is about to turn 11 years old, depending on when you place its origin). Facebook was opened up to the public in 2006. The phase “social media marketing” first appeared in searches back in March 2007, but the first spike in interest came in January 2009, when search volume more than doubled from the previous month.

Bloggers Flash Back to 2006 and Flash Forward to 2009

Diva Marketing Blog

2006. Several 2006 wishes came true. Turning to thoughts for 2009 a few people felt that the blogs/social media has lost its focus of customer first content t o becoming ego vehicles while others are looking for advances in technology. What makes this list interesting is that all of the bloggers have been around in the social media space from at least 2005 which provides some additional perspective. I hope you enjoy the 2006 - 2009 comparisons.

14 Guiding Principles of Social Media

Direct Marketing Observations

Oddly, I try to tell them what social media can do for them and what it did for me. Social media altered the course of my career. It was somewhere between 2005 and 2006 but that’s when I really started to “understand&# the power of the possibility with social. It is by no means a silver bullet but social can help someone create that picture of who and what they are. The 14 guiding principles of social media.

Debunking Five Social Media Myths

Socialized

Social media, particularly its use in business communications, is still in its early days, and like anything new and different, there’s plenty of mythology surrounding it. The problem posed by certain of these myths is that they mislead those trying to adopt social media, and can lead to bad decisions, poorly implemented initiatives and unrealized expectations. and went on to cite statistics that show both e-mail and social networking use on the increase.

Trust Barometer Reveals Need For Mature Social Media

Dave Fleet

Social media and trust. Deeper within this year’s results, there are some really interesting findings for people in the social media space: The fall of “people like me&#. Trust in “people like me,” which peaked in 2006 , fell 11% this year. For companies engaged in social media activities, this is a clear pointer that they need to incorporate a range of spokespeople in their activities. Social media comes in at the bottom of the list.

Super Third Thursday for social media club

Sherrilynne Starkie

The Isle of Man Social Media Club meets the third Thursday of each month and everyone is welcome. West Midlands Police is also one of the most progressive in relation to social media use including its aptly named ‘plodcast’ which provides an insight into the work of the force and the varied employment opportunities for police and support staff. Launched in 2006, the regular and free audio downloads attract more than 20,000 listeners.

Common Social Media Questions and Answers All Marketers Should Know

Hootsuite

What are the most common social media questions marketers get asked? We put the question to our LinkedIn community and based on the responses one thing is clear: There’s a lot of people out there who don’t know what social media marketers do. Common social media questions.

Who Profits From Social Media?

Small Business Mavericks

According to an article on My Edmonds News website, small businesses stand to profit more from social media than big businesses or corporations. So what is meant by social media? If you are a local business and you are interested in connecting with potential clients locally, you might find a social networking site or forum that services your local area. If you are effective in positioning your business, then you’ll find that social media has a big pay off.

Predictions Revisited: Five Not-Too-Distant Technologies That Might Change Social Media

Ignite Social Media

Six years ago, I published the post “ Five Not-Too-Distant Technologies that Might Change Social Media.” In 2006 Second Life was set to be the next big thing. 2), announced they are releasing a $1k+ smartphone next year billed as “The world’s first holographic media machine”. The world of social media will look drastically different then, but at Ignite Social Media we’re always learning and adapting.

Book Review: The B2B Social Media Book

Webbiquity SMM

With The B2B Social Media Book: Become a Marketing Superstar by Generating Leads with Blogging, LinkedIn, Twitter, Facebook, Email, and More , authors Kipp Bodnar of HubSpot and Jeffrey L. Cohen of Salesforce Radian6 have literally written the book on social media best practices for B2B marketers. The opening chapter, “Why B2B is Better at Social Media than B2C,” helpfully lays the groundwork for the book with two key sections.

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The End of Corporate Social Media as a Novelty

Socialized

On October 6, 2006, A.G. Lafley, then CEO of consumer products giant Procter and Gamble, ushered in the age of corporate social media when he told attendees at the Association of National Advertisers conference, “Consumers are beginning in a very real sense to own our brands and participate in their

Measuring Social Media ROI | Small Business Mavericks

Small Business Mavericks

» Measuring Social Media ROI Neil Glassman has a great article at Social Times titled “10 Measures Of Social Media ROI For Your Brand.&# Rather than write a synopsis of the article or reveal the 10 measures, I’m simply going to highlight three of them, which I consider to be uncommon uses of social media. What is often done is to use social media for SEO. These are three of 10 uncommon uses of social media.

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The Evolution of Our Data Fixation in Social Media

Direct Marketing Observations

In 2006, Radian6 was founded by Chris Newton (@ cdnewt ) and Chris Ramsey (@ chrisramsey ) Back then monitoring and listening were a novel concept, but they knew that social wasn’t a fluke. Five years ago, hundreds of millions of people around the world were starting to visit social networking sites each month and many were doing so out of curiosity on a daily basis. Consider this blurb from 10 Ways Social Media Will Change In 2010.

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Use of Social Media to Inspiration for All Businesses

Mindjumpers

Tweet Laurel Moffat , who is a Communication Specialist at Southwest Airlines, has made a presentation about the company’s successful social media strategy at a January 25 Kansas City American Marketing Association lunch event. The presentation gave great insight into social media and what to think about when dealing with this – to inspiration for both small and larger organizations. Social media requires people and time.

11 Myths of Social Media Marketing

Webbiquity SMM

Though social media marketing is rapidly advancing in terms of adoption and sophistication, many marketers and business executives still struggle with it. They wonder if their organizations are doing enough, if they are doing things right, even if they should be involved in social media at all. This confusion is partly due to some still-common misconceptions about social media marketing. Social media is so easy we can hire an intern to do it.

Social Media Cheat Sheet

Taylor Marek

Home About Contact Archives Testimonials Speaking Podcast Chat LIVE Social Media Vault My Inner Circle Plugins eBook Hire Me Social Media Cheat Sheet June 28, 2010 by Taylor Marek Have you ever wanted a cheat sheet when it comes to utilizing Social Media for your business? You can get it for a limited time only when you join my Social Media Inner Circle. Taylor is a 21 year old New Media Visionary on a Journey to change the World.

The Evolution of the Social Media Evangelist | Social Media Strategery

Social Media Strategery

Events Calendar Subscribe: Posts | Comments | Email Social Media Strategery Best Of Best Practices Enterprise 2.0 Development Social Media The Evolution of the Social Media Evangelist Sun, Aug 23, 2009 Best Of , Best Practices I’m currently going through my annual assessment, and in completing my self-assessment, I had some time to reflect on the last year and subsequently, over my six years at Booz Allen.

The Best Job in Social Media

Convince & Convert

Charlie Kautz , Content Marketer at TaylorMade Golf , joins the Social Pros Podcast this week to discuss delivering fresh story-telling content across several platforms every week, following the PGA Tour around the country, and what it’s like having the best job in social media. From Expion , a case study about how H&R Block mobilized 90,000 tax professionals in social media using Expion to guide their activity.

McLuhan, Socrates and Edith Wharton On Social Media

Socialized

In an effort to better understand the social media phenomenon, it often helps to turn to experts in the field. But I’m not talking about social media gurus or mavens, or people with 20,000 followers on Twitter. I’m referring to smart, articulate people from other fields who have something profound to say that might help us put social media into perspective. Social media adoption has certainly been fraught with “innumerable confusions” and despair.

Social Media Helping People Understand Climate Change Globally

Socialmedia.biz

In today’s technologically advancing world, social media is transforming the way we share news and information. More than 300 million people spend at least 5 hours every day on different social networking platforms, including Facebook, Twitter, Pinterest, Youtube and Instagram. On social media platforms, your feed is curated with news stories, images, or videos that filter through friends, people you may know, or brands you follow.

87 More Vital Social Media Marketing Facts and Stats for 2012

Webbiquity SMM

Though social media marketing is now used in about 90% of companies, techniques, platforms and best practices continue to evolve. What will likely be the hot trends in social media over the next couple of years? The recent 72 Fascinating Social Media Stats post on JeffBullas.com was one of my post popular guest posts ever, so here is an entirely new set of social media stats, facts and research findings. Social Media Stats and Demographics.

Eight Common YouTube Issues And Steps To Resolve Them

SocMed Sean

Since its 2006 launch, YouTube has been one of the largest social networks in the world, and its popularity continues to grow. Many of the most popular social media sites have now been around for several years and generally run smoothly.

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Social Media "Pioneers" Tell Why

Diva Marketing Blog

Recently many of my social media conversations seemed to be about the perception that social is a young person’s game. However, many of the people who began exploring social media 7, 8, 9, 10, 12 years ago were 30+ when they/we started working in this industry. I was curious to understand why the people, who I think of as the "real people" pioneers of social media, took a leap of faith to work in a field that skeptics and pundits said was just a fad.

Top 10 Powerful Moments That Shaped Social Media History Over the Last 20 Years

Buffer Social

Do you remember your first social media profile? Or, how about your first social media post? Social media has changed and evolved so much since the early days, it’s almost hard to believe how far we’ve come. How people use social media has changed as well. Here’s a look at 10 powerful moments that shaped the social media history. Top 10 powerful moments that shaped social media history.

The Social Media Analysis Business in 2014

Net-Savvy Executive

Roll tape… The Year in M&A, Social Media Analysis 2014 I''ve been tracking companies that extract meaning from social media data since 2006 (it stays interesting if you let the definitions evolve with the market). So here''s a summary: The opportunities in social media analysis are evolving, and heavy bags of money are being directed toward exploiting them. Social media analysis

What’s the Best Social Media Monitoring Tool? It Depends

Webbiquity SMM

The explosion of social media has led to a corresponding need for more sophisticated monitoring tools that can crawl the hundreds of social networking and bookmarking sites and millions of blogs across the globe. You can find a list of more than 150 social media monitoring tools here or close to 200 here , but—that can seem overwhelming. Social Mention. If Google Alerts had been developed with a focus on social media, this would be it.

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Top 17 Social Media Monitoring Vendors for Business

Socialmedia.biz

For instance, internet users create new social media accounts every day. You cannot underestimate the power and impact of social media in the business world today. Previously, people used social media platforms to chat, create friendships, share files, and perform other social activities. Today, social media is the best marketing and promotional tool. Social media monitoring technology enables you to read the minds of your customers.

Need Social Media Coaching?

Taylor Marek

Home About Contact Archives Testimonials Speaking Podcast Chat LIVE Social Media Vault My Inner Circle Plugins eBook Hire Me Need Social Media Coaching? What does this have to do with Social Media? Well, hang on, you’ll find out… Everything changed in my world three years ago when I first learned about blogging, podcasting, vlogging, and something called, “New Media&#. Then I attended New Media Expo 2008. SOCIAL MEDIA!

Is Farmville The New Social Media? | Small Business Mavericks

Small Business Mavericks

While a lot of attention has been put on Facebook and Twitter in the social media sphere, Farmville (according to Bing) actually gets more traffic than Twitter and looks to be the new way to gain some social media traction. Social media marketing isn’t hard. 4 Responses to “Is Farmville The New Social Media?&# Brad Legacy says: March 6, 2011 at 5:50 pm Is Farmville The New Social Media? About Us What’s a Maverick?

Social Media Gone Wrong … and How to Avoid Making the Same Mistakes

Buzz Marketing for Technology

Posted in Advertising Branding Social Media. However, when your mistake involves social media, it’s not that easy to make amends. ” The insensitive tweet not only went to the company’s 25,000 followers, but also included a hashtag to make it a part of NBC News’ social debate conversation. Of course, KitchenAid isn’t the only company who has fallen victim to social media gone bad. We’re all human. We all make mistakes.

Is Social Media Inherently Viral?

Small Business Mavericks

The ONLY Way To Manage Your Twitter Account » Is Social Media Inherently Viral? Social media offers Internet marketers a powerful way to get our message across, but it is work. 3 Responses to “Is Social Media Inherently Viral?&# PRO Start says: April 4, 2011 at 9:43 pm Is Social Media Inherently Viral? About the Mavericks | Services | Social Media | Proffessional Speaking | Resources | Case Studies | Why Small Business Mavericks?

Guide to Every Social Media Metric That Matters

Socialmedia.biz

Social media has been the fastest growing trend in world history, with Facebook amassing more than 2 billion monthly active users since its launch in 2006. Other popular platforms, including Instagram, Twitter and LinkedIn have also quickly emerged as the go-to channels for social media marketing, where you can use ephemeral images and videos to drive conversions, generate leads, and create a more meaningful relationship with your customer base.

The News Feed is Outdated: How Stories Changed the Way I Think About Social Media

Buffer Social

What Facebook actually popularized was the algorithmically-sorted feed, which they pioneered in 2006 with the release of their News Feed. And now, since Snapchat brought the stories format to prominence, we’ve seen its influence reflected across mobile, with many of the largest social/media products in the world implementing their own version. But social media has now moved on. How Stories changed the way I think about social media.

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Cats and Social Media: Purrfect!

Ari Herzog

If 37,447,814 YouTube views of the above cat video since December 2006 are any indication, people like to watch funny cats. Juli Monroe, commenting on my article the other day about dogs and social media , asked about networking with cats. Marines in Afghanistan, for instance, not only has comments and dozens of people sharing the post through social networking, but a mind-popping 9,200 thumbs-up reviews on StumbleUpon. Related posts: How Dogs Use Social Media.

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How Social Media Should Connect Us

Ari Herzog

I need to tell you why I refused your friend requests over the past two years on social networking sites like Facebook and LinkedIn. For the longest time, I refused to connect with you because I was too obsessed with my own rules of how social networking sites should be used. I didn’t think that you wouldn’t understand my rules and I hadn’t considered that social karma of my decisions would haunt me. David Armano introduced influence ripples in August 2006.