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A digital media framework for smart marketing communications

Sherrilynne Starkie

Balancing activities across owned, earned, shared and paid media strategies is the best way to get a demonstrable return on investment (ROI) for today’s marketing and communications campaigns. You may have heard rumours that Twitter is dead and nobody uses it anymore. But, Twitter is alive and well in Canada.

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9 YouTube stats to inform your marketing strategy in 2019

Sprout Social

When YouTube first arrived in 2005, few likely had any idea how valuable it would become. The first video, “ Me at the Zoo ,” launched on April 23, 2005, and the first ads followed two years later. YouTube reaches more 18-49-year-olds on mobile alone than any cable TV network or broadcast. 1. There are 1.9

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Why Alps Bethneck is 5 Years Old

Ari Herzog

2005: Flickr. 2010: Twitter. Do I want to use Twitter to tell the world what Stephen Black ate for lunch or do I want to connect with an audience interested in art and creative writing? A story I posted on Digg in 2005 crashed the “interesting” get-paid-for content site I was briefly testing. This is his story.

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Social Networking Stats: Reddit Earns 56 Billion Pageviews in 2013, #RLTM Scoreboard

The Realtime Report

Twitter: over 218 million monthly active users. via Twitter. Founded in 2005, Reddit has played an interesting role in internet culture, but has yet to achieve profitability. Will Reddit’s niche market – with users that are notoriously wary of heavy advertising - respond well to this venture into e-commerce?

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Justin Timberlake Loves Social Media and You Should Too

Freelance Social Media

Social Links Freelance Social Media Social Media Tips and Marketing Blog Home About Contact Subscribe Justin Timberlake Loves Social Media and You Should Too by cinta5 on September 1, 2009 Musicians have historically been good at embracing the web. Just look at what the internet did for the Arctic Monkeys back in 2005. to compete.

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How to Make YouTube Shorts: Everything You Need to Know

Hootsuite

Since launching in 2005, YouTube has been home to countless video trends and many forms of entertainment. YouTube’s attempt at short-form video content isn’t a far cry from other ephemeral videos on social media, including TikTok, Instagram Reels, Instagram Stories, Snapchat Spotlight, and even Twitter Fleets and LinkedIn Stories (RIP).

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How to Fix a “Broken Brand” with Social

Convince & Convert

This week: From ExactTarget , a free whitepaper entitled The Mobile Idea File. From Cision , a free ebook called Power Your Story: Content Marketing Essentials. Tampa Bay is not a traditional hockey market, so the Lightning have to work a little harder to get people in the building. million viewers.

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