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The Silent Rise of LinkedIn to 500M Members: What Marketers Need to Know for 2018 [SSM069]

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What if I told you that LinkedIn, a social media platform that is now 14 years old, is the next big opportunity for marketers and brands? It’s evolving into a thriving network of incredible content, influencers, and networking opportunities unmatched by other social media platforms. In episode #69 of The Science of Social Media , we explore the many features that make LinkedIn such a powerful platform for brands and what marketers need to know going into 2018.