Social Media Marketing Guide: LinkedIn
Little Web Giants
JANUARY 29, 2015
CPC/CPM Advertising. Business can also utilise Sponsored Updates , which place their posts on the feeds of users who are not following their company page. LinkedIn’s ads can either be charged per click (CPC) or per 1,000 impressions (CPM). The minimum CPC and CPM bid for LinkedIn text ads is $2.00. Monthly Active Users.
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