2003 Campaign Communities Company 
Convince & Convert
APRIL 25, 2014
jtroyer Tweet This Giving Back to Your Top Influencers Back in 2003, VMware ‘s online community was centered around a forum. Today, despite the fractured social media landscape, their community still has one central home on the web: the VMware Community site. Or will this be another one-off ad campaign?
Webbiquity SMM
AUGUST 26, 2014
How can the respective histories and behaviors of these two companies inform the best practices for B2B marketers? The two companies were created six months apart; Myspace was founded in August 2003 and by July 2005 was bought by News Corp for 580 million dollars. Background on the two social media sites.
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Jeff Esposito
APRIL 17, 2012
This is easy to understand given the fact that the HR community as well as PR people were among the dominant early adopters of the platform going back to its 2003 launch. Participating organizations can also advertise within the LinkedIn ecosystem or create ad campaigns focused on core objectives such as sales.
Koka Sexton
JULY 18, 2015
A few that were VERY upset that I was somehow putting them down with my post and degrading them in the overall community. When you are seen as a leader and you tell companies, clients, customers you have real world experience DOing the job, the expectation is that you are being honest. Your campaign from 2003 isn’t valid anymore.
Hootsuite
APRIL 6, 2023
Unfortunately, the site’s spike in popularity in 2003 caught the company by surprise. Myspace: “A place for friends” (2003) Friendster rival Myspace (originally styled as MySpace) quickly became the go-to site for millions of hip teens. You could create a profile, include “status updates,” and reveal your mood.
Hootsuite
NOVEMBER 3, 2022
When to engaging with a new brand on social media, Gen Z audiences care just as much about the company as they do about the product or service. For example, a clothing company looking to market to Generation Z should be transparent about what the clothes are made of, where they’re made, and what kind of work conditions they’re made in.
Oktopost
AUGUST 13, 2019
LinkedIn started its life in 2003 as a resource for job seekers and recruiters, but in the intervening years, its functions have multiplied considerably. LinkedIn company pages are now used to define and drive branding. For many LinkedIn users,, your company page will be their first impression of your business. Use Your Words.
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