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What is Good Engagement Rate?

Oktopost

Want to hear more from renowned B2B marketing leaders? Within the first few minutes of this episode, Matt Bailey, President of SiteLogic, will have you hooked as he cautions marketers to beware of trends and be confident when it comes to working with data. Ask questions about the data that focus on company objectives.

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Top LinkedIn Demographics That Matter to Social Media Marketers

Hootsuite

LinkedIn launched in 2002 to help business professionals network and connect. Since then it’s grown into the Internet hub for brands, companies, and professionals of all stripes to connect, find talent, and share ideas. 30+ million companies use LinkedIn. LinkedIn general demographics. 303 million monthly active users.

LinkedIn 138
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Content Marketing is All About Education, NOT Marketing

Firebelly

I had figured this out as a marketer, but I refused to do sales at all. I was working for my father-in-law, who had spent years in sales, and had started his own international sales company. So what does that have to do with content marketing? I was doing content marketing before that was ever even a word. Everything.

Education 176
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Do You Have a Stake In The Personal Data Market?

Waxing UnLyrical

I read an article in AdAge a couple of weeks ago that described the way the customer data market is set to change , due to new “personal data vault and brokerage” companies like Personal.com. If you grant access, the travel company might show you tour packages or destination ideas that match the data in your gem.

Data 182
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7 Mobile Marketing Stats That Will Blow Your Mind

Convince & Convert

Mobile marketing is the future. Any marketer, or marketing firm worth their weight in invoices knows that the key to future success is adapting to and optimizing for the mobile market. This same stat was less than 10% in 2002. The figure is expected to top 220 million within the retail market alone.

Mobile 167
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Great Value Created by Toyota in Tough Market with Social Media

Mindjumpers

Tweet The international Social Media Award Show – The Bees Award s – is every week sharing some great social media marketing cases in their Newsletter. In 2002, Jeff was diagnosed with ALS (Lou Gehrig’s disease), and today he is in a wheel chair only communicating with the world through eye tracking computer technology tools.

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TopSEOs.com Banned In Google

Bill Hartzer

TopSEOs is a paid rating system website, that, in my opinion, has used deceptive practices over the years to list what were supposedly the “Top SEOs” However, that’s just not the case: the companies on the list pay for their spot. Search Engine Marketing Firms' And, in my opinion, deceptive.

Google 165