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What is Good Engagement Rate?

Oktopost

Ask questions about the data that focus on company objectives. Matt even shares what his magic formula is to turn social activity into dollars for the business, and hint: it’s not by looking at engagement rate. Why looking at social media engagement rate is actually a disservice to proving your value as a social media manager.

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The Value Of Marketing Engagement And Innovation With Ian Schafer

Twist Image

Currently, Schafer is the CEO and Founder of Deep Focus - an engagement and innovation marketing agency. Prior to founding Deep Focus in 2002, Schafer was VP of the New Media division of Miramax Films. marketing engagement. Enjoy the conversation. advertising age. bite size edits. blue sky factory. bryan eisenberg. cast of dads.

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How Appification Is Transforming The Internet

The Realtime Report

In 2013, just 7 percent of companies had implemented a mobile app strategy, and 51 percent of companies had no plans to develop one, a FeedHenry survey found. The number of American adults who own a cell phone grew from 62 percent to 95 percent between 2002 and 2016, according to Pew Research Center data.

Mobile 111
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Be An Advocate For Your Consumer

Twist Image

I joined Twist Image back in 2002 for two reasons. Back in 2002, this was always the first concept that I would discuss during a presentation. While these platforms and channel enable brands to create a myriad of media, content and opportunities to engage, it still feels like we''re doing little more than advertising to the masses.

Apple 86
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Diversifying Yourself Into a Platform Business

Convince & Convert

I have learned from personal experience that building a platform is not only beneficial, but also imperative for many companies’ survival. From 2002 until 2008 nearly my entire livelihood was tied to one fairly specific type of work : enterprise resource planning (ERP) consulting. How did I do this? In short, I built my own platform.

Platform 136
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A Community of Practice Is More Than a Website

Social Media Strategery

Over the last year or so, the term communities of practice has entered the social media buzzword lexicon along with virtual collaboration, engagement, platforms, and Enterprise 2.0. Whether your organization knows it or not, your company/government agency is already filled with CoPs. What are you building?

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5 Secrets to Better Brand Engagement on LinkedIn

agora pulse

When it comes to B2B and B2C companies, brand engagement on LinkedIn is the holy grail. In this article, I’m going to share 5 secrets to better brand engagement on LinkedIn so that you can get in front of the people who need to know about you. But how do you improve your engagement? They get almost zero engagement. .

LinkedIn 144