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Why Transmedia Is The New Viral Gold For Influencer Marketing

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Why Transmedia Is The New Viral Gold For Influencer Marketing By Dr. Chester Branch. The old form of content marketing is dying. It’s become nothing more than ‘white noise.’ ’ So marketers are relying on influencer marketing as a way to break through the clutter and be heard.

Making Social Media An ROI Positive Channel For B2B Businesses

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Making Social Media An ROI Positive Channel For B2B Businesses By Jingcong Zhao. With $5.4 Billion spent on social media marketing in the U.S. alone last year , it’s clear that social media is being cemented as a marketing function in most B2B organizations.

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Trending Sources

Give Your Campaign Video Marketing Boost

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Give Your Campaign Video Marketing Boost By Alexander Harrison.

8 Google Analytics Tricks For Marketers

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8 Google Analytics Tricks For Marketers. By Varun Sharma. When someone wants a tool to analyze the traffic coming to their website, nothing comes close to Google Analytics (GA).

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

How T-Mobile Changed The Wireless Industry For The Better

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How T-Mobile Changed The Wireless Industry For The Better By Jessica Oaks. Anyone who has switched contracts from AT&T or Verizon to T-Mobile knows that the wireless service provider does things its own way.

Infographic – Happy World Backup Day…huh?

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Infographic – Today Is World Backup Day. Special Thanks To DBWebSolutions.

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How To Start A Mobile Marketing Strategy

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How To Start A Mobile Marketing Strategy. Have you considered mobile marketing as part of your advertising strategy? If you haven’t, you probably should, because mobile ads can often be one of the best ways to communicate with an audience.

Infographic: 115 Facts You Never Knew About Social Media

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Infographic: 115 Facts You Never Knew About Social Media. The post Infographic: 115 Facts You Never Knew About Social Media appeared first on The Realtime Report.

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

Welcome To The Video Generation

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Welcome To The Video Generation By Jason Katz. It’s a revolution in marketing that includes gen Z, Gen Y, Gen X and even Boomers. Peer to peer influence and video content is impacting retail like never before. Content and social networks are the new currency.

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Network Defense: Why Visibility Is Key To Rooting Out Ransomware

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Network Defense: Why Visibility Is Key To Rooting Out Ransomware By Wendy Moore. Most organizations work hard to invest in reducing operating costs and improving the overall efficiency of their networks.

Social Media Marketing Tips For 2017

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Social Media Marketing Tips For 2017. Social media marketing, in general, is huge. It’s been expanding over the last few years and now everyone from personal bloggers, online businesses like auster , and even big businesses are utilizing it.

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3 Reasons Why It’s Worth Paying For Social Media Advertising

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3 Reasons Why It’s Worth Paying For Social Media Advertising. The majority of social media platforms offer their own advertising services, but it seems there are many businesses that do not believe it can benefit their business.

A World Gone Social

Learn how companies must adapt to survive.

4 Ways To Boost Your Company’s Digital Marketing Strategy

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4 Ways To Boost Your Company’s Digital Marketing Strategy. The world of marketing is constantly shifting and changing, and digital marketing is no exception.

What Makes People Bounce Off Websites?

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What Makes People Bounce Off Websites? You checked your website’s analytics figures today and the results showed there were thousands of visitors to your website. It’s the same story every day: High traffic volume but very few people actually making purchases. Why could that be?

Three Reasons To Invest In Patient Feedback Management Solutions

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Three Reasons To Invest In Patient Feedback Management Solutions By Sabrina Egan. In the last several years, the healthcare industry has seen an increased focus in online patient reviews.

3 Top Internet Marketing Jobs To Watch In 2017

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3 Top Internet Marketing Jobs To Watch In 2017. Companies are always trying to find new ways to connect with clients online, but they’re often completely outdated in their approach.

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Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

KLM Lets You Book Flights Via Facebook and Twitter

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Here’s another first for airlines: KLM Royal Dutch Airlines is now allowing customers to book flights and pay via social media. A customer on Facebook or Twitter can now book or rebook a flight, reserve a seat, arrange extra baggage, and pay through the social networking platform.

Twitter Shifts Position: Now Claims PeopleBrowsr Suit Is A Federal Antitrust Case

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Last week, PeopleBrowsr, a social analytics company, won a temporary restraining order preventing Twitter from terminating its long-standing access to the full firehose.

Troubleshooting Your Video Conference Tools: 4 Basic Questions To Ask

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Troubleshooting Your Video Conference Tools: 4 Basic Questions To Ask. Video conferencing software today isn’t as difficult to use as it was ten or even five years ago. It is designed to be as easy to use, reliable, and accessible as possible with the bare minimum of problems.

Your Next Trade Show Checklist

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Your Next Trade Show Checklist. In an age of digital inundation, where communication is a virtual matrix comprising social media posts and countless emails, the trade show is still an effective form of promotion — yet on a grand, hands-on scale.

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How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

#HashAtIt: Now You Can Search Hashtags Over Multiple Social Platforms

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Are hashtags part of your brand’s marketing plan? Hashtags work on multiple social networks – but until recently there was no easy way to search them on all of these platforms.

4 Key Project Management Skills That Business Owners Need

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4 Key Project Management Skills That Business Owners Need. Good project and program management skills are crucial for those who own a business.

How To Use Influencer Marketing To Launch A New Product

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This is a guest post by Evy Wilkins, VP of Marketing at Traackr. If 2012 was the year influencer marketing emerged on the social media marketing scene, 2013 will bring more structure, best practices and better frameworks for leveraging online influencers across marketing initiatives.

Fair Use in the Digital Millennium Copyright Era

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Fair Use in the Digital Millennium Copyright Era By Jenny Q. In an age when everyone is digitally connected and sharable content is abundant, legislation is needed to protect users, content creators, and distribution networks from the chaos that would otherwise ensue.

8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

Only 17% Of Businesses Measure Social Media ROI; 12% Have A Realtime Analytics Solution

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Two-thirds of business managers agree that it is “important” or “very important” for their business to “analyze and glean insight from large data sets from social interactions happening in real time.”

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135 Million Users Are Active in Google+ Stream

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“Today Google+ is the fastest-growing network thingy ever” wrote Google Senior Vice President Vic Gundotra in a blog post late last week.

70% Of Users Visit Pinterest For Inspiration On What To Buy

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Pinterest beats out Facebook as a destination for shopping inspiration, tracking and product discovery, according to a new study by Bizrate Insights. And within these categories, the gap between the two social networks is quite large.

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84% Say Company Leaders on Social Media Provide A Competitive Edge

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Does having a company leader on social media give that organization a competitive edge? A recent survey by Humanize looks at social media and leadership in organizations – in particular, how company leaders are leveraging social media for organizational results.

Maximizing LinkedIn for Business

Get started on truly maximizing your LinkedIn presence with this informative eBook.

PeopleBrowsr v. Twitter: The Arguments On Each Side — And What’s At Stake

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Yesterday, a San Francisco court gave PeopleBrowsr, an provider of Twitter analytics services, a temporary restraining order against Twitter. The court ruling forces Twitter to maintains PeopleBrowsr’s full access to Twitter’s firehose of data.

Most Popular Newspapers on Twitter: Guess Who’s #1?

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Which US newspaper do you think is tops on Twitter? A new study by Searchmetrics reveals the leaders: The Washington Post, The New York Times and USA Today.

Top Social Media Case Studies of 2012

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What were the most popular social media case studies in 2012?

Social Networking Stats: LinkedIn Is Most Important Social Network for B2B Marketers, #RLTM Scoreboard

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The #RLTM Scoreboard: Social Networking Stats for the Week. Facebook: 955 million active users. via CNET. Twitter: over 500 million users. via Twopcharts. Qzone: 576 million active users. via TechCrunch. Sina Weibo: over 300 million users. via Bloomberg Businessweek.

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