Pixlee

The Brand’s Guide to Going Viral on TikTok

Pixlee

TikTok is one of the fast-growing social media platforms over the past few years. It has about 732 million active users worldwide, making this platform an excellent marketing tool for your brand. Originally founded in China by Beijing ByteDance Technology Co.

5 Common Misconceptions About Micro-Influencers

Pixlee

Though the term ‘micro’ means small, the impact this type of influencers have is anything but. The numbers show this; 82% of consumers say they are highly likely to follow a recommendation made by a micro-influencer , and brands utilize micro-influencers 10 times more than macro-influencers.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

5 Ways We Wish More Brands Would Use Instagram

Pixlee

From influencer marketing to video-sharing, Instagram now offers marketers creative space to grow brand awareness on a channel their audience already loves. 90% of brands have a business account on Instagram, which means that this platform is really the center for building a successful brand.

UGC 82

4 Quick Tips to Improve Your Website’s Page Load Time

Pixlee

Did you know that page load time affects your search engine rankings? Or that 47% of customers will abandon a website if it loads too slowly? Your ecommerce page load time is critical to the user experience. Slow websites have a direct correlation with poor search engine rankings.

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

Why Brands Should Invest in a TikTok Strategy

Pixlee

Is your brand active on most social media platforms, but you’re not sure whether you should invest in a TikTok strategy , too? You’ve come to the right place. . The short-form video app sprung to life around 2017, but rose to massive popularity at the start of the pandemic in 2020.

UGC 52

The Brand Marketer’s Guide to Podcasting 

Pixlee

In March 2021, 53% of weekly listeners spent more time with podcasts since the pandemic, up to 29% from July 2020. In addition, heavy podcast listening (6 or more hours per week) is constantly rising for both men and women.

How Brands Can Achieve Higher Engagement on TikTok

Pixlee

Looking for some easy ways to improve your engagement rate and brand awareness on TikTok? We’ve got you covered with some valuable strategies successful brands on TikTok are already taking advantage of. Value Audience Participation. Today’s customer journey needs to be highly actionable.

UGC 52

Design Agency vs User-Generated Content: Which is Better for Your Brand?

Pixlee

Marketing content mixes are more diverse than ever before. And while agencies are still playing a vital role in content creation, brands are getting creative with campaign creatives.

UGC 83

A Marketer’s Guide to Sharing Links on Instagram

Pixlee

Instagram has emerged as a marketing powerhouse for brands over the past few years. Gen-Z and Millennials use Instagram more than any other generation, with 67% and 57% using Instagram multiple times per day respectively.

UGC 83

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

5 Ways Businesses are Revolutionizing the No-Contact Shopping Experience

Pixlee

Even before the pandemic hit, businesses all over the world were revolutionizing the way we shop. Online shopping was step one. Next up? An increase in no-contact shopping experiences.

UGC 83

6 Ways to Boost Your Content Engagement in 2021

Pixlee

Let’s face it: nobody likes boring content. If I don’t grab your attention now, there’s a chance you’ll click off the content. That’s the power of content engagement, or the lack thereof, as you might say. . Low interaction across web pages is a problem common to many businesses.

UGC 83

How To Integrate Influencer Marketing With Email Marketing

Pixlee

One of the core social media marketing tactics businesses rely on is influencer marketing. By creating authentic relationships with individuals who hold sway over a large group of consumers on social media, brands can harness their target audiences in a way they’ll trust.

The Marketer’s Guide to Summer Influencer Campaigns

Pixlee

Influencer marketing allows your brand to work alongside a trusted community leader, paving the way for more engaged followers and greater credibility for your brand.

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

Send Tweet: Insights From the #PixleePros with Andrew Stallings

Pixlee

Editor’s Note: Community is everything to us at Pixlee. We’re thrilled to welcome our community of #PixleePros in our latest series “Send Tweet: Insights From the #PixleePros.” This week I had the pleasure of speaking with Andrew Stallings!

Send Tweet: Insights From the #PixleePros with Pat Timmons

Pixlee

Editor’s Note: Community is everything to us at Pixlee. We’re thrilled to welcome our community of #PixleePros in our latest series “Send Tweet: Insights From the #PixleePros.” ” This week I had the pleasure of speaking with Pat Timmons! .

Class 83

Why User-Generated Content is More Eco-Friendly Than Traditional Content

Pixlee

Unless you’ve been living under the rock, you’re well aware of just how organically digital marketing has made its way into every brand’s business strategy in the past decade.

UGC 80

How to Promote Non-Visual Brands on Instagram

Pixlee

Travel, fashion, cosmetics, fitness: what do these industries have in common? They all thrive on Instagram. Lending itself to images and videos exclusively, the highly visual platform attracts users and visual brands alike.

UGC 83

8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

10 Influencer Marketing Mistakes You Should Avoid

Pixlee

Fighting for your audience’s attention share on social media is harder than ever before. You aren’t just competing against other brands’ sponsored posts – you’re competing against viral content creators.

The Brand’s Guide to Getting Verified on Social Media in 2021

Pixlee

The coveted ‘blue check’ or verified symbol can play an integral role in a brand’s social media marketing strategy. When your social media account is verified, it serves as immediate credibility.

UGC 83

5 User-Generated Content Campaigns from 2020 to Learn From

Pixlee

There is intense competition in digital marketing. Brands try to outdo each other with creative ideas and stunning visuals. Across platforms, consumers are faced with direct ads that promise the best product and service. So, how do you stand out?

UGC 83

How to Identify the Best Conversion Points on Your Website

Pixlee

Only 22% of businesses are satisfied with their conversion rates. Needless to say, identifying your website’s primary conversion drivers is crucial. Without identifying and later, testing, you can’t expect to improve conversions on a larger scale.

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

A 7-Point Guide to Writing an Effective Influencer Brief

Pixlee

It’s no secret that influencer marketing , when done right, is powerful in boosting brand awareness, conversion, community engagement, and more. Still, many businesses are only just opening themselves up to the possibility of influencer marketing.

Ecommerce During Uncertain Times: How Brands Are Delivering on Promises to Customers

Pixlee

The world of ecommerce has undergone two seemingly contradictory changes over the past 12 months. On one hand, online spending in the US was up by 44% compared to 2019. On the other, many ecommerce businesses have gone under, unable to survive the negative impacts on sales of the pandemic. .

UGC 83

How to Make Video Testimonials That Boost Sales

Pixlee

Customer acquisition is an ever-changing process that brands in all industries are striving to perfect.

UGC 52

Dos and Don’ts of UGC Curation 2021 

Pixlee

In today’s digital landscape, user-generated content (UGC) has become more important than ever as 64% of customers will not only value online reviews but will actively seek them out before making a purchasing decision.

UGC 83

Ambassador Marketing in 2021: The Stats Marketers Need to Know

Pixlee

Digital business has given birth to digital marketing, and web owners are constantly trying to reach customers through marketing tactics that speak to this digital age. The digital world is moving at a fast pace, and clinging to traditional strategies may be a marketer’s downfall to competitors. .

Unboxing Videos: An Ecommerce Brand’s Guide to Sourcing, Creating and Monetizing Unboxing Videos 

Pixlee

Unboxing videos, or videos that show customers taking a product out of it’s package and beginning to use it, are a goldmine for brands. Made popular by YouTube, unboxing videos can now be seen on almost all social media platforms.

UGC 83

Complete Your 2021 Email Audit In 4 Easy Steps Now

Pixlee

One of the most important parts of starting a new year, new job, or even a new quarter is to conduct an email audit as an email marketer.

Brand Reputation Management: Designing a Modern Strategy and Filling Gaps

Pixlee

When it comes to online brand reputation, any marketer can confirm that they’ve had their share of negative reviews for their brand. Sometimes, you can blame it on unforeseen circumstances.

5 Ways Social Media Data Can Help Your Business

Pixlee

More business owners are using social media as a platform to generate awareness and promote their products. This is important to campaign success, but so is knowing what metrics to focus on and learn from in the social sphere. Social media data, if used the right way, can help your business succeed.

UGC 52

5 Ways Social Media Data Can Help Your Business

Pixlee

More business owners are using social media as a platform to generate awareness and promote their products. This is important to campaign success, but so is knowing what metrics to focus on and learn from in the social sphere. Social media data, if used the right way, can help your business succeed.

UGC 52

Send Tweet: Insights From the #PixleePros with Chantelle Marcelle

Pixlee

Editor’s Note: Community is everything to us at Pixlee. We’re thrilled to welcome our community of #PixleePros in our latest series “Send Tweet: Insights From the #PixleePros.” This week I had the pleasure of speaking with Chantelle Marcelle! .

Send Tweet: Insights From the #PixleePros with Chantelle Marcelle

Pixlee

Editor’s Note: Community is everything to us at Pixlee. We’re thrilled to welcome our community of #PixleePros in our latest series “Send Tweet: Insights From the #PixleePros.” This week I had the pleasure of speaking with Chantelle Marcelle! .

Three Reasons Why Your Social Media Profiles Are Losing Followers

Pixlee

Marketing on social media is not a personal choice anymore. With almost 4 billion combined active users of various social media platforms, the audience present on these platforms is simply too big to be ignored from a marketing perspective.

UGC 83

The Definitive Guide to Running a Social Media Contest in 2021

Pixlee

Drumming up engagement for your brand with a social media contest is possibly one of the most tried-and-true methods marketers have at their disposal.

UGC 76