Navolutions

4 Reasons the New Google Local Stack Sucks

Navolutions

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Google Home Services Concierge: The Newest Experiment

Navolutions

Another day, another weird experiment from Google. Google’s latest oddball comes in the form of a “Google Home Services Concierge.”

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Navolutions Announces $500 Scholarship for Taking Down Internet Explorer

Navolutions

If you’re like us, you probably hate Internet Explorer. It’s clunky, slow, prone to malware, and just a terrible browser all around. While the latest versions have finally managed to add many of the features you’ll find on real browsers, we believe it’s too little too late.

4 Reasons Why We Love Super Long Tail Informational Posts

Navolutions

“Informational long tail posts” might not be the hottest topic in SEO, but we’ve learned to love them. Between you, me, and the wall, a lot of our clients operate in boring industries.

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

Blind Luck: What To Do With Weird, Unpredictable, and Unavoidable Customer Horror Stories

Navolutions

What do you do when a customer means to order one product, but somehow manages to order another? If it’s a T-shirt or a DVD, you’d probably just exchange it, but what if it’s a really big ticket item that has high shipping costs?

Why Did a Russian Weed Company Just Buy Ebola.com for $200,000?

Navolutions

If you haven’t heard the news, businessman Jon Schultz just sold Ebola.com for a whopping $200,000, and that’s just the tip of the iceberg.

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Who’s Afraid of the Big Bad Yelp?

Navolutions

If I had a dime for every time a business owner tore into Yelp, I’d already be retired. It turns out that the internet’s most popular business review site, at over 100 million registered users, still isn’t popular with everyone.

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What To Do About a Filtered Yelp Review

Navolutions

It’s happened to the best of us. A customer goes on Yelp to leave a review, ends up writing a 5 star masterpiece longer than most Hemmingway novels, and Yelp filters it out.

Review 169

Where Exactly Are Google’s Home Service Ads Displaying?

Navolutions

Search Engine Land just reported that Google’s Home Service Ads, which only launched last month, are already expanding from plumbing and locksmiths to house cleaners and handymen. For those who haven’t been following along at home, Home Service Ads are a new advertising block that literally replaces the local stack. That means if HSAs are showing in your market and you’re not paying for advertising through Google, your company just literally fell off the map.

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The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

Why Facebook’s Updates (probably) Won’t Kill Your Business

Navolutions

There has been a lot of misinformation out there about Facebook’s latest announcement. With headlines like New Facebook Rules Will Sting Entrepreneurs and Facebook is Killing Small Business Entrepreneurs with new Policy Rule , it’s hard not to get a little excited (if you like getting your news from the source, Facebook’s actual post can be found here.) The big issue is that some posts by business pages aren’t being seen by as many people as they used to be.

How to Get More Google+ Reviews for Your Business

Navolutions

Every time you look at a search results page on Google, there is a good chance that you may see something new. It wasn’t too long ago that videos, images, author profiles, links to Google plus reviews, and maps weren’t all shown on the same screen.

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What the New Google+ Mobile App Additions Mean to Small Business Owners

Navolutions

Google+ just won’t sit still. If you haven’t taken advantage of the platform yet, now is definitely a good time to start.

Why Your Business Presence Has To Be Mobile Ready

Navolutions

No one is going to argue that the internet hasn’t fundamentally changed the way that people experience the world. Ten years ago, they might have, but not anymore. Now, mobile technology is doing it again.

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Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

How We Got a Link from The Huffington Post

Navolutions

By David Shankbone (Own work) [CC-BY-3.0 ([link] via Wikimedia Commons There are plenty of blogs that get links from HuffPo on a daily basis, but this was a first for us. This is how we got it. A couple weeks ago, I was browsing Reddit on my lunch break and saw a post that caught my attention.

Phil’s Fish Market Just Hit the Jackpot

Navolutions

SEO professionals (and SEO “professionals”) love to talk about great content. “Content is king” may be the oldest adage in the industry, but a lot of SEO people are under the impression that more is always better, and that great content is just a matter of sweat equity.

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SEO in 2014: Where It’s All Headed

Navolutions

It’s that magical time of the year again when everyone tries to guess what’s next for SEO. 2013 was a downright bizarre year for SEO, which is why you’re bound to see all sorts of wacky predictions for 2014.

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Today is Internet Day!

Navolutions

Did you know that October 29th is the anniversary of the first bits of data ever sent over a long distance computer connection? Check out TheInternetDay.com to learn more! The post Today is Internet Day! appeared first on Navolutions. News internet day october 29th the internet day

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How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

Is Hummingbird Good for your Business?

Navolutions

Right now, the bird is the word. From Bloomberg to Mashable, everyone is talking about Google’s Hummingbird update. Search for Hummingbird on SearchEngineJournal , one of the SEO industry’s leading publications, and you’ll find roughly 2,000 results.

Free Badge and Button Set for Your Website

Navolutions

Today we’re giving you a free set of buttons (the kind you click) and badges (the kind you show off) to use on your website. They’re the kind we use for plumbing, electrician, and other service industry websites, though we’re sure you could use them for all sorts of industries.

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What Your Webmaster Can’t Do For You

Navolutions

R5GJNQWPUEK8 . Pop culture has an obsession with all powerful computer nerds.

What We Can Learn from Walmart’s Bazillion Dollar Facebook Campaign

Navolutions

Every once in a while, someone tells you that your business needs to be on Facebook. Or Twitter. Or Pinterest, Foursquare, Instagram, or any of a thousand different sites.

8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

What the New Google+ Mobile App Additions Mean to Small Business Owners

Navolutions

Google+ just won’t sit still. If you haven’t taken advantage of the platform yet, now is definitely a good time to start.

Our Pleasanton Young Professionals Presentation: A Wrap Up & Reference

Navolutions

Thanks to everyone who joined us at today’s Pleasanton Young Professionals presentation, where we covered the basics of SEO and social media marketing. You can use the following guide to reference what we covered and access a few of the tools that we mentioned in the presentation. If you have any other questions about what we covered, or how we can help with your SEO & SEM, you’re always welcome to leave us a comment or contact us directly. What is SEO?

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Can We Talk? Why Your Company’s Social Media Needs to Sound Human

Navolutions

You may not think that a book written about the internet in 1999 would have much to offer us in the realm of web marketing today, but think again. Here’s a snippet of The Cluetrain Manifesto that was dead-on about the fundamentals: “…Markets are conversations. Their members communicate in language that is natural, open, honest, direct, funny and often shocking. Whether explaining or complaining, joking or serious, the human voice is unmistakably genuine. It can’t be faked.”.

Gentec Services, Inc. is giving $1 to the Taylor Family Foundation for every new like on their Facebook page

Navolutions

And that’s all I have to say about that. Go make them donate! https://www.facebook.com/pages/Gentec-Services-Inc/191215340902145. R5GJNQWPUEK8. pwt id=’2′]. The post Gentec Services, Inc. is giving $1 to the Taylor Family Foundation for every new like on their Facebook page appeared first on Navolutions. Social Media

Gentec Services, Inc. is giving $1 to the Taylor Family Foundation for every new like on their Facebook page

Navolutions

And that’s all I have to say about that. Go make them donate! https://www.facebook.com/pages/Gentec-Services-Inc/191215340902145

A brilliant idea for a charity organization

Navolutions

Have you ever heard of Project Home Again ? I hadn’t, until just a few minutes ago, and I’m already sold on the idea. Project Home Again is a program by the MSCA (Mechanical Service Contractors of America) that helps find missing children by turning your everyday service truck into a giant, rolling milk carton.

How social media transformed PR

Sherrilynne Starkie

Back in December 2007, the Society for New Media Research Symposium did a study into the influence of social media in PR. In the survey of 300 communications professionals, more than half agreed that social media was becoming valuable.

Changes to Google News

Sherrilynne Starkie

Google is now using machine learning to group top media stories in Google Search and has implemented carousels to improve search relevance and make news easy to access. Searchers now see a carousel of articles at the top of the search results highlighting relevant news.

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Why Justin Trudeau’s Trevor Noah tweet is brilliant

Sherrilynne Starkie

When the government announces new funding for a children’s charity there is usually a news release, a press conference and a photo opportunity of some description. The media will break the story. The political opposition will provide a critical soundbite. Spin doctors will provide colour and context.

Top news in social media

Sherrilynne Starkie

Each week I scan the hundreds of industry websites to keep abreast of the news. Here’s this week’s list of the most important, must-know social media news featuring LinkedIn, World Emoji Day, Instagram Sales and Instagram anti-bullying.

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Once Upon a Time …: The Art of Storytelling

Waxing UnLyrical

Guest Post by Elena Bosch. The art of storytelling is rooted in the origins of every society. As far back as history can reach, humans have used storytelling to teach the next generation, to connect with others, to protect their culture and much, much more.

Instagram announced new designs in Explore

Sherrilynne Starkie

Instagram is introducing new designs in Explore to improve the discovery experience. The new navigation bar features shortcuts to IGTV and Shopping followed by topic channels tailored to the user’s interests, such as Food, Art and Travel.

Unknown Facts About Plagiarism

SocialFish

People usually think that understanding the concept of plagiarism is very easy! Especially when we talk about students, we see that they often take plagiarism and plagiarism checkers to be one of the most well-understood and explored topics in their immature career.

A 10 Step Guide To Creating A Social Media Marketing Plan

Webbiquity SMM

Guest post by Marvellous Aham-adi. There are almost 3.5 billion social media users in the world. With so many people—from every country, every age, and every profession—marketing professionals have ramped up their use of social media marketing over the past decade.