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Awesome Association Marcomm Jobs – Week of July 24

SocialFish

Here are some cool jobs, hand-picked by me, that you can find via the SocialFish job board ! We focus on jobs in social media , marketing , communications , PR , advocacy , and digital. .

Social Media Listening – It’s About Emotions

Janet Fouts

Let’s face it, most of us make purchase decisions emotionally, rather than logically. But much of the research we do when marketing products and services is focused on big data, filtered and sifted, often to get the results we are looking for rather than to divine what the customer wants.

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Hot Association Jobs – July 12

SocialFish

Here are some cool jobs, hand-picked by me, that you can find via the SocialFish job board ! We focus on jobs in social media , marketing , communications , PR , advocacy , and digital. .

We Made These 10 Social Media Mistakes so You Don’t Have To

Buffer Social

This might sound contradicting — and it’s scary for us to admit. But, despite building a product that helps people succeed on social media , we have committed a good number of social media mistakes ourselves. Mistakes that have cost us reach and engagement, maybe even fans and customers.

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Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

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Why I Think Social Media Is For Branding and Engagement, Not Traffic or Revenue

Buffer Social

Social media is changing. It used to be a one-to-many channel. Businesses would publish links, photos, and videos on Facebook, Twitter, and Instagram, hoping to reach as many people as they can and drive a high number of leads and sales.

What I learned from using Linkedin video in 4 days.

Koka Sexton

I think I’ve found my video wings with Linkedin. Making promo videos for Instagram or Facebook was nice. A few. The post What I learned from using Linkedin video in 4 days. appeared first on Koka Sexton. Linkedin tips Social Media Tips Social Selling Strategies

The Beginner’s Guide to Influencer Marketing on Facebook

Simply Measured

You’re planning to execute an influencer marketing campaign on social media. The problem is, you’re not sure which social media platform you should use, or how to get started. Facebook continues to be the most popular social media network worldwide. It’s also the favorite platform of nearly one-third of influencers in the US for sharing branded content, followed by Instagram. A Mavrck study found that when influencers and other users post about a brand on Facebook, it drives 6.9

How to Create Effective LinkedIn Ads for Business

Convince & Convert

There is no social media site more important for creating a professional image and networking with others in your industry than LinkedIn. With more than 430 million members , including leaders from each Fortune 500 company, the site has become the go-to network for professional purposes.

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

3 Ways Social Media Changed This World for the Better

SocialFish

It’s somewhat in trend these days to keep talking about how social media actually made us lonely. We keep sharing examples and funny memes on how people used to meet each other in person and these days everyone just keeps staring into their phones.

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The Ideal Facebook Cover Photo Size And How To Make Yours Stand Out (Including 12 Excellent Examples)

Buffer Social

This post was originally written on April 7, 2016, and we have just updated it with the latest information. The Facebook cover photo. It feels like it should be so easy to pick one, and yet finding the perfect image feels super hard at the same time.

Linkedin adds video stories to their mobile app.

Koka Sexton

Today it was confirmed after a brief set of rumors online that Linkedin was, in fact, releasing a video app. The post Linkedin adds video stories to their mobile app. appeared first on Koka Sexton. Blog Linkedin tips Social Selling Strategies

How to Track Links Shared on Social Media

Razor Social

When you share a link on social media channels, are you able to properly attribute your website traffic to a specific link? Google Analytics can help you understand and analyze referral traffic coming from different social media channels.

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A World Gone Social

Learn how companies must adapt to survive.

Facebook Ads: Create Audiences of Those Who Engage on Instagram

Jon Loomer

Several updates are rolling out that improve custom audience creation related to Facebook ad targeting. Most of these updates are related to Instagram. If you’re a business on Instagram, you are bound to benefit! Let’s take a closer look… Engagement Audience Updates.

The #GetSocialSmart Show Episode 028: 5 Little Known Facebook Features

Katie Lance

Today we’re going to talk about Facebook and I’m going to share with you five things that not a lot of people I feel like are using on Facebook and a few things that I think will make a big difference in your Facebook strategy. Number one, Facebook audio.

LinkedIn and Microsoft Announce New Windows 10 App

Myrland Marketing

LinkedIn is on a bit of a roll. Last week, it announced the reintroduction of video to the platform. I say reintroduced because their video effort last year was less than stellar. Today came the first noticeable result of Microsoft’s 2016 $26.2 billion acquisition of LinkedIn.

10 Social Video Statistics That Will Make You Rethink Video

Socially Sorted

According to Facebook, we are living in a “video first” world, where Social Video will soon be at the heart of everything. If you are a marketer wanting to reach consumers with video then listen up! In this post I share 10 statistics that will have you thinking. // Read More.

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

The Modern Salesperson and the 6 Must-Have Sales Skills

Social Selling Masters

Imagine an assertive salesperson and these images come to your mind ‒ pushy, can bend even an absolute truth, talkative, and has only one goal in mind and that is for you to blindly buy anything they sell no matter… Continue Reading → Prospecting Social Selling Best Practices

Infographic: San Diego Comic-Con 2017

Meltwater

Since its inception in 1970, San Diego's Comic-Con has brought together comics creators, science fiction and fantasy… Read More.

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5 Reasons Why Your Content Marketing Strategy Is Underperforming

Simply Measured

Whether you’re a small business or brand, your content marketing strategy – or lack of one – can make or break your success online. But if content marketing is so important, why do so many brands struggle with it? Let’s break down five common problems when it comes to content marketing. You Don’t Have a Content Marketing Strategy.

Why You Need an Integrated Digital Marketing and Social Media Plan

Pam Moore

Businesses of all sizes are experiencing incredible pressure to find ways to break through the noise online to inspire and attract their ideal customers.

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

How to Use Instagram Stories to Increase Reach

agora pulse

Subscribe to The 6 Minute Social Media podcast via iTunes | Stitcher. When Instagram stories rolled out, I didn’t really get it.

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How the Evolution of Technology is Changing the Sales Process

Social Selling Masters

As consumer buying habits change, so too do the strategies used to sell them products and/or services. In the past 10-20 years, sales processes have gone through a whirlwind of dramatic changes.

My Two-Step Secret to Making LinkedIn Your Beeyatch

Waxing UnLyrical

Happy Saturday! Do you have fun weekend plans? Me, I’m getting ready to head to Antigua tomorrow (if you’ve been reading my blog regularly you know all about that). Super-excited! So: LinkedIn. It’s *the* business social network to have a presence on, right? Right.

How to Keep Up With Social Media News in Just 10 Minutes a Day

Buffer Social

Keeping up with new changes on the various social media platforms is essential to staying ahead on social media. Did you know for example that Facebook now allows you to upload GIFs ? Or that Facebook has also changed the News Feed to encourage high-quality links to be shared ? If a piece of social media news is big enough (such as the launch of Instagram Stories ), we’ll usually read about it online on the day itself or the next. Or hear about it from our colleagues and friends.

8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

The #GetSocialSmart Show Episode 029: How to Use Instagram Stories

Katie Lance

Are you using Instagram Stories? If you haven’t seen Instagram Stories it’s a great way to share the back story, to share what I call the story behind the story. Today I want to share with you a few tips for really making the most of this hot, new platform. First of all, be creative.

Uncovering the Madrid World Pride Audience

Audiense

A few weeks ago Nielsen published a report focusing on the consumer habits of the LGTBI community highlighting their significant spending power.

Social Selling In 140 Characters : Twitter 101

Social Selling Masters

Social media provides an enormous opportunity for “social selling.” It is becoming more important and consistently increasing revenue. Twitter is a very effective resource to promote social selling.

4 Massive Trends in PR and Communications Your Brand Needs to be Dominating Right Now

Meltwater

The marketing world is constantly changing, and the environment we operate in today is entirely… Read More.

Maximizing LinkedIn for Business

Get started on truly maximizing your LinkedIn presence with this informative eBook.