Buffer Social

MARCH 28, 2017

Facebook Insights is one of the most powerful Facebook analytics tools available. When you dive into your Facebook Insights, you’ll receive a wealth of data to help you understand more about your Facebook Page.

Analytics 87

Analytics Strategy Facebook Social Media 87

Buffer Social

MARCH 9, 2017

Working on social media can be a little lonely at times, especially if you are working as a team of one. Imagine being around like-minded people who understand your daily struggles and learning from top professionals in the marketing world. Social media conferences are the secret to all that. CMX Summit (TBA).

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Conference Social Media Price Forums 103

Ignite Social Media

MARCH 13, 2017

The world of social media never slows down and this week is no exception. Below are some highlights including the value of a social media fan, if Snapchat’s new IPO was a success or failure, and Pinterest continuing its foray into the visual search world, all in this week’s edition of Social You Should Know.

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Meme Price Social Media Authentication 116

The Social Media Hat

MARCH 17, 2017

So how do you get from 0 to 1 in a highly environment like social media and Instagram? How do we jump the branding chasm with an inexpensive marketing budget? Here's how.

Instagram 166

Instagram How To Social Media Brands 166

Convince & Convert

MARCH 8, 2017

From a marketing perspective, there is no such thing as “social media.” ” It’s nearly pointless to think of social media as one thing, because the audiences, use cases, technology, algorithms, optimal cadences and other characteristics of each social platform continue to diverge.

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Social Media Strategy Template Templates 165

Convince & Convert

MARCH 6, 2017

It’s not every day that you hear someone saying, “The return on my social media strategy is outstanding!” ” In fact, new research from eMarketer shows that less than 20% of B2B marketers know for sure that their social media is generating positive results, and I’d guess the B2C data is similar.

Social Media 117

Social Media NGO ROI Research 117

Devumi

MARCH 7, 2017

Of all the social media platforms that are used for marketing online, Pinterest is often the one that is least prioritized. In fact, the best Pinterest marketing can be quite lucrative. The post The 3 Best Pinterest Marketing Brands: A Case Study appeared first on Devumi.

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Case Study Study Brands Marketing 110

Ignite Social Media

MARCH 6, 2017

That and more in this week’s Social You Should Know. After announcing some flaws in their insights data, Facebook is reworking the platform and striving to provide more accurate data to marketers. One step they announced earlier this month is their commitment to an accuracy verification audit by the Media Rating Council.

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Data Facebook Buy Trends 108

Sprout Social

MARCH 15, 2017

As social media marketers, it’s easy to get caught up in the fun, creative work of managing a great social media campaign. From tracking how your networks look to social media KPIs (key performance indicators) like engagement rates and follower counts, every section has its purpose.

Social Media 105

Social Media How To Analytics Cost 105

Sprout Social

MARCH 8, 2017

If you hang around a social media marketer long enough, you’re bound to hear the term social media influencers tossed around in conversation. Social media influencers are the bread and butter to marketing strategies and help brands build valuable relationships on social media platforms.

Influencer 111

Influencer Social Media How To SEO 111

Pam Moore

MARCH 29, 2017

Have you been spinning your wheels trying to utilize social media to grow your business? Do you feel as though you know the tactics and strategies yet are still struggling with how to align social media to your business for real results? Much of this comes from the fud that exists in the social ecosystem.

Social Media 131

Social Media Small Business ROI Analysis 131

Direct Marketing Observations

MARCH 1, 2017

When a brand pushes out a “piece” of social media content, they’re hoping that content will move the needle in the form of a standard KPI, i.e. mentions, likes, favorites or followers. The need to have an over-arching strategy to every social media platform is not only a key to success but it should be a mandate.

Content 115

Content Social Media LinkedIn Platform 115

agora pulse

MARCH 8, 2017

If you’re a marketer though, it has a more serious purpose because it’s a valuable tool for driving traffic to your blog, website or landing page. When people click a link in your tweets, tons of magical marketing reactions can occur. We all know that using great images inspire positive reactions on social media.

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Twitter How To Hashtag Domain Name 153

Rebekah Radice

MARCH 19, 2017

Using social media before, during, and after an event will set you apart. Want to get a jumpstart and use social media for your next event? How ALL Wildly Successful People Use Social Media for Events. Twitter is one of my favorite social networks and a perfect place for initial research.

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Eventful Social Media Conference Hashtag 132

Rebekah Radice

MARCH 6, 2017

Want to create videos you can share on social media, but struggle to find the right tool? With the top video creation tool on the market – Animoto ! If you’re ready to get started with video marketing… I’ve got the step by step instructions to creating, sharing, and using video content on social media.

Video 134

Video Social Media Tools How To 134

Buffer Social

MARCH 13, 2017

When I hear the words “LinkedIn marketing” my mind immediately jumps to traditional sales tactics. Although a robust sales tool, LinkedIn rarely gets brought up in conversations about effective social media marketing channels for businesses. Oversight Marketing and what it means for your presence on LinkedIn.

LinkedIn 100

LinkedIn Marketing Social Media Management Social Media 100

Buffer Social

MARCH 6, 2017

We’ve refreshed this post for 2017, check out the latest and greatest social media analytics tools below. Where do you turn for meaningful stats on your social media marketing ? I’m grateful for the insight from some truly incredible tools that help make sense of the actions I take on social media.

Analytics 111

Analytics Social Media Tools Klout 111

Pam Moore

MARCH 29, 2017

It’s easy for marketing and business leaders to get caught up in the whirlwind of social media and content marketing vanity metrics. Take a listen to the latest Social Zoom Factor podcast episode #229 to learn 25 Ideas for Helpful Content Marketing that will inspire, educate and empower your dream customer!

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Content Template Templates Marketing 130

Sprout Social

MARCH 13, 2017

It has to do with a little psychological phenomenon called social proof. What is Social Proof? Social proof is the notion that people will follow the actions of the masses. That’s social proof in action. Social proof isn’t new. Why Social Proof is Important for Digital Marketing.

Conversation 110

Conversation How To Review Influencer 110

Ignite Social Media

MARCH 20, 2017

Facebook Love, Instagram’s clap back at Snapchat, & GenX is the new trend in this week’s edition of Social You Should Know. As marketers, this “easy to find” group is ours to embrace, if we do it the right way. Facebook Reactions will Impact News Feed Rankings.

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Trends Facebook Feed Feedly 117

Ignite Social Media

MARCH 2, 2017

Avid college basketball fans everywhere will be filling them out, and subsequently crumbling them up half way through the first round of games, but how will brands utilize the bracket mania on the social landscape? Because of this, most brands who aren’t official sponsors use various ways to market themselves during March Madness.

Social Media 96

Social Media Brands Trends Course 96

Unmetric

MARCH 2, 2017

Social media has been established as one of the key channels of the modern day marketing mix. However, for some industries like Pharma, the number of regulations around publishing content makes maintaining a solid social media presence complex. Social Presence. Time Period - Jan 01 - Dec 31, 2016.

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Pharmaceuticals Industry Brands Metrics 95

Sprout Social

MARCH 20, 2017

With algorithmic changes and the increasing need for paid social efforts, the time to rely on your core Instagram analytics data is now. Instagram’s native tools can help you scratch the surface, but true social media marketers have to benchmark, reconfigure and improve campaigns or Instagram strategies with the data.

Analytics 102

Analytics Data Instagram Hashtag 102

Buffer Social

MARCH 13, 2017

Snapchat is the latest platform taking the social media world by storm. This post will give you the lowdown on Snapchat, from the basics of how it works to 5 super-actionable tips for brands and businesses from marketer, Everette Taylor. Getting to Know the Ghost: A Handy Guide to Using Snapchat for Marketers.

Social Networking 111

Social Networking Social Media Examples Video 111

Socialmedia.biz

MARCH 20, 2017

How businesses can use email marketing to turn casual fans into paying buyers. Target audience: Businesses, brands, digital marketers, advertising agencies, SEO specialists, entrepreneurs, Web publishers, email specialists. The most effective way is through email marketing. Social syncing. Post by Megan Totka.

Platform 63

Platform Social Media Retail Small Business 63

Jenn's Trends

MARCH 30, 2017

And, once again, another Social Media Marketing World conference has come and gone. I look forward to this event all year long and then the event itself seems to fly by in the blink of an eye. The post Top Takeaways from #SMMW17 appeared first on Jenn's Trends.

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Conference Trends Eventful Social Media 107

agora pulse

MARCH 28, 2017

Every Social Media Manager has been there at some point. The sales manager enters the marketing office on the last week of the month because leads are down and the company looks set to miss target. As Social Media Manager it is your duty to save the day … but how? The Social Proof Tweet.

Social Media Management 107

Social Media Management Advertising Team Twitter 107

agora pulse

MARCH 21, 2017

Scheduling software can be one of the best tools that you can have in a world that relies so heavily on social media. This makes the process of organizing your social media calendar so much easier, allowing you to plan posts for the perfect days and times. These include: Schedule posts regularly.

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Instagram Notification Publishing Analytics 127

Twist Image

MARCH 16, 2017

If I pulled you aside and told you that I had built a social media application that allowed people to share simple text message (140 characters at a time), small images and short videos, would you think this was a good idea? It's not hard to see that the markets, the media and some people are (very) sour on Twitter.

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Twitter Journal Applications Advertising 59

The Realtime Report

MARCH 3, 2017

Since it was first introduced five years ago, it has overtaken Twitter to become the social media’s rising star for businesses. Knowing who to target when updating the social media feed with content is crucial. “67% of customers turn to social media for inquiries and complaints.”

Small Business 85

Small Business Instagram How To Hashtag 85

The Realtime Report

MARCH 26, 2017

Your strategy will enable you to hone your policies and internal procedures, as well as allow you to develop powerful marketing messages that resonate with prospective customers. Online marketing development and analysis. Global marketing communication. Social influence processes and persuasion. Leadership and delegation.

Strategy 111

Strategy Skills Training Analysis 111

Twist Image

MARCH 22, 2017

This week marks the annual pilgrimage to Social Media Marketing World in San Diego. For others, it's a vital part of the year to get a brand's digital marketing stack in order. For others, it's a vital part of the year to get a brand's digital marketing stack in order. It's hard not to feel old.

Marketing 45

Marketing Loyalty Advertising Transportation 45

Buzzlogix

MARCH 31, 2017

Visuals play an important role in marketing. Hence, Instagram is the perfect platform for any successful Internet marketing campaign. Unfortunately, few social media marketing teams understand the true value of the platform, especially when sharing captivating pictures translate into engaged followers and more sales.

Instagram 53

Instagram Hashtag URL Influencer 53

Twist Image

MARCH 12, 2017

When the state of media, news, broadcasting and digital channels creates more confusion than better solutions, there are few big brains I'd rather sit and discuss this with than Douglas Rushkoff. Rushkoff (for those who do not know) is the person responsible for coining terms like 'digital natives', 'social currency' and 'viral media'.

News 51

News Advertising Google Influencer 51

The Realtime Report

MARCH 2, 2017

This is clear because over 60% of marketers use webinars in their marketing efforts. Even though this is clear, according to Smart Insights, 47% of businesses did not have a digital marketing strategy in 2016. In effect, it is also safe to assume that a significant number of marketers do not have a clear strategy for webinars.

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Conversation How To Software Analytics 98