Trending Articles

Instagram announced new designs in Explore

Sherrilynne Starkie

Instagram is introducing new designs in Explore to improve the discovery experience. The new navigation bar features shortcuts to IGTV and Shopping followed by topic channels tailored to the user’s interests, such as Food, Art and Travel.

Social Media Basics: The Correct Image Sizes, Dimensions and File Types to Use [Infographic]

Social Media Today

Ensure your social media content looks its best with this guide to optimal image sizes and file types for each platform

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Top Digital Customer Experience (CX) Trends for 2019

Waxing UnLyrical

Guest Post by Angela White. In the competitive market space within an ever-evolving digital age, prioritizing customer experience is arguably the most efficient way to stand out of the crowd for businesses.

Trends 192

Best Brand Monitoring Tools – At Any Price

Webbiquity SMM

Given the increasing importance of reviews, not just for consumer brands but B2B offerings as well—plus backlinks, microinfluencers, and social media conversations—it’s vital to track online brand mentions.

Social Media Automation 101

A beginner's guide to social media automation tools and getting automation right.

Benefits of Taking Your Business To A Trade Show

The Realtime Report

Benefits of Taking Your Business To A Trade Show. There comes a time when businesses large and small need to look at how their company is performing. How are the people who are interested in your products converting into customers? What can you do to attract more leads to help boost your profits?

Instagram launches @shop profile

Sherrilynne Starkie

Instagram launched a new @shop account to curate shoppable posts earlier this week. Content featured on this account will be 100 per cent community-trends driven and is supposed to be as a real-time indicator of what’s new and cool.

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Facebook Announces Two New Algorithm Updates Aimed at Improving On-Platform Engagement

Social Media Today

Facebook has announced two new updates to its News Feed algorithm designed to highlight content from close friends, and promote better quality content from Pages

[Analysis] Veganism - the health craze storming the UK

Audiense

This is a guest blog written by Raven Wheatley-Hawkins, Digital Marketing Executive at Adroit Data & Insight. Connect with her on LinkedIn. According to recent reports veganism is on the rise.

Building Long Term Relationships with Customers and Clients

The Realtime Report

Building Long Term Relationships with Customers and Clients. Instead of working so hard to land new clients, more business owners should work on the clients they already have. Their repeat business should be the lifeblood of your company, and if they’re happy, they’ll refer new customers to you.

Issues 103

Eight Tips for Increasing PR Coverage

Meltwater

Landing PR coverage can be tricky, even for some of the biggest brands. It’s easy to see how "cool" brands, like Apple, Nike or ASOS can find stories that would… Read More >>>.

Apple 98

The Content Marketing Survival Guide: How to Navigate the Wilds of Social Media

Use this guide to inspire your creativity and ignite more successful and sustainable social media conversations.

How Recent LinkedIn Updates Can Be Leveraged to Engage Your Audience

Ignite Social Media

LinkedIn has prioritized on-platform engagement over the last few months, developing a handful of new features that encourage dialogue and help facilitate interaction between members. With record levels of engagement – up 24% year over year – it seems those efforts are paying off.

5 Simple Ways to Grow Your Facebook Following

Social Media Today

With the almighty algorithm limiting Page reach, growing your Facebook following is harder than ever - here are some tips to help improve your performance

Tips 169

What to Do (and What Not to Do) in Social Listening

agora pulse

Even though 76% of marketers say they need a data-focused strategy to succeed online, only 24% of brands actually engage in social listening. The majority of marketers are not using one of the most powerful and cost-effective methods of engaging with their audience.

Advantages And Disadvantages Of Corrective Maintenance

The Realtime Report

Advantages and Disadvantages of Corrective Maintenance. Performing a CMMS is essential, whether your company is large or small and regardless of the industry in question. But do you know which maintenance strategies are most appropriate for you and when you should adopt each one?

Cost 116

Social Media Marketing GPS

SMGPS will tell you the why & how to use social media for marketing, 1 tweet at a time. You'll learn essentials in digestible little spoonfuls.

5 Best Tools To Embed Facebook Feed On The Website

Social Media Marketing

Facebook has crawled into our daily habits like nothing else. The first thing in the morning that we do is to check the Facebook stories and posts, our friends and family members have posted over the platform. This is just an example to show how impactful Facebook is as a platform.

Feed 82

Pinterest Shopping Intent – What the IPO Means for this Network

Ignite Social Media

Pinterest is the top social network for finding and shopping for products among US users.* So it’s no surprise that after their IPO announcement, Pinterest is expanding their lower funnel ad offerings to support shopping intent.

100+ Social Media Stats to Help You Choose the Right Platform for Your Business [Infographic]

Social Media Today

Which social platforms is your audience using? Check out this infographic

How to Craft an Authentic Brand Voice & Maintain It Across Social Media Platforms Successfully

agora pulse

Businesses and social media managers alike have all seen social media accounts that are lively, with engaged followers and distinct, well-formed brands. As much as we’ve admired those accounts, we’ve also hated them (at least a little) and been a tiny bit jealous of how amazing they are.

How to Be Social: A Social Media Manifesto

Learn the 10 worst social media marketing mistakes and how to avoid them.

Debunking 7 Myths About Being a Rideshare Driver

The Realtime Report

Debunking 7 Myths About Being a Rideshare Driver. Interested in signing-up with a rideshare company like Uber or Lyft?

10 of the Best Customer Data Platforms to Power Cross-Channel Marketing

Oktopost

Almost 1,500 years ago, the general and philosopher Sun Tzu wrote that the best way to win a battle is to “know your enemy.” Change a word or two, and that could be equally solid advice for today’s professional marketers.

21 Ways to Get More Engagement on Instagram Stories

Later

Want to get more engagement on Instagram Stories? First, focus on the views. Second, get creative with stickers! Instagram Stories are a fun, free, and effective way to engage with your audience, even if they aren’t seeing your posts in their feed.

The Influencer Marketing Statistics You Need to Know [Infographic]

Social Media Today

Struggling to keep up with the many influencer marketing reports and studies? This infographic collects the most significant data points of 2019 into one piece

8 Stupid Simple Social Media Tricks to Boost SEO

Discover just how easy it is to boost SEO with social media.

Content Strategy: When Less is More

Pixlee

High-quality content goes a lot further than large quantities of content in your content strategy. Chances are that you have clicked onto a site and immediately left because the content was marred by spelling mistakes, factual inconsistencies, or an awkward tone.

UGC 83

Building A Strong Brand Relationship With Millennials

The Realtime Report

Building A Strong Brand Relationship With Millennials. Brand loyalty is something every small or large business is seeking. Having loyal customers that can deliberately serve as brand ambassadors for your business is essential, especially in the era of micro influencers.

Brands 112

5 Things No One Tells You When You Become An Entrepreneur

Forbes Social Media

Anyone who has started a business can attest to the fact that there are a lot of things they do daily that have nothing to do with their core competency. Here are a few things that no one told me when I became an entrepreneur

How to Run Your Own Instagram Audit: 8 Steps to Building a Better Profile

Later

Whether you’ve been using Instagram for a few months or several years, it’s never a bad time to run an Instagram audit! .

3 Overlooked Ways to Maximize Twitter for Your Business

Social Media Today

Are you getting the most out of Twitter for your business? Check out these tips from contributor Dhariana Lozano

The Social Media Metrics That Matter Most

Likeable

With all of the social media metrics out there, how do you know which ones to look at when measuring success? Given today’s pay-to-play reality, all of your social content should have paid support—so looking at the cost per desired outcome is one of the best ways to measure success.

How Reliable Are Energy Comparison Websites?

The Realtime Report

How Reliable Are Energy Comparison Websites? Utility rates keep on changing. The price that you had before that you thought was cheap may now cost you more. Switching to another utility provider is an effective way to save money on your utility bills, especially as they are on-going expenses.

Why Meteorologists Worry 5G Networks Could Degrade Weather Forecasts

Forbes Social Media

Why the emergence of 5G could set us back years in weather forecast accuracy and warning the public

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Influencer Marketing: 10 Top Mistakes Brands Make and How to Fix Them

Pam Moore

Influencer marketing is expected to be a $6.5 billion dollar industry in 2019. This is up from $1.7 billion in 2016. Influence marketing is helping brands of all sizes big and small engage their dream customers, ignite communities, increase brand awareness and nurture powerful relationships.

LinkedIn Publishes New Guide on What to Post on the Platform [Infographic]

Social Media Today

LinkedIn has launched a new guide which aims to answer the most commonly asked questions about publishing on LinkedIn