Jeff Esposito

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Trouble in the Social Citi

Jeff Esposito

Image: Wikipedia. After some back and forth over the phone, their social media team had me fixed up right. Ever since then, I thought they had the social game right and would use it to help repair their image post-bailout era in a similar fashion to the auto industry. He was the first major bank CEO to do so.

Banking 48
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Six WordPress Plugins to Install on your Site Today

Jeff Esposito

Image: Wikipedia. My favorite thing about the WordPress blogging platform is that outside of the backend system, no two blogs operate the same way. This is mostly due to third-party plugins that meet certain requirements that bloggers have. Over the past few years, I ave tried dozens of plugins to accomplish goals for the site.

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30 Social Media Stats for the C-Suite

Jeff Esposito

42 percent of American internet users over 18 actively use Wikipedia ( Pew ). Below are 30 of the top stats I have seen over the past few months that can help you either sell social media to the higher ups in your company or help you in securing additional resources for your company’s social program.

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Social Media’s Redheaded Stepchild

Jeff Esposito

Image: Wikipedia. It’s a response that all of us who engage in the social media space have probably heard at one time or another when we ask someone if they are on LinkedIn. And whenever I hear this statement, I typically counter with something along the lines of, “that’s too bad, you’re really missing out on some opportunities.”.

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What BP could have done better – a counterpoint

Jeff Esposito

Image - Wikipedia. But the public is not going to be so quick to smile at or shake hands with the brand that mishandled so many things in the Gulf last year, most notably the disaster itself. BP did some things right here.