Direct Marketing Observations

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Children and Facebook-15 links to Help Parents Learn

Direct Marketing Observations

Stay tuned for the wiki. I’m listening to the pushback from Facebook users and parents who are concerned about Privacy. I’m compiling an exhaustive list of blog posts and articles related to Facebook, children, and privacy and how it impacts all of us.

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Social networks are redefining what a friend or a relationship really is

Direct Marketing Observations

Anyone want to start a wiki? *I know there were a ton of other “social&# words that don’t mean the same thing as they used to that I did not mention. I’ll leave that up to you guys.

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Avoid Managing the Minutiae of Social and Search

Direct Marketing Observations

In social you have to have the ability to create and manage a strategy, understand and manage social analytics, create blogs, wikis, microblogs, manage profiles and activity feeds, create and manage communties, create tags, create and manage campaigns and then rinse and repeat. Social has virtually the same amount of moving parts.

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If You Could Use Only One Social Media Solution, Which Would It Be?

Direct Marketing Observations

Let’s short list 11 high level social media solutions and tools right now. A Ning Like community or Forum solution. Social Bookmarking. Podcasting. Social Monitoring. Each of the above have specific bells and whistles that allow you to do certain things. Remind me again, what’s the goal of social media? To have conversations?

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14 Quick Tactics to Encourage Corporate Social Media Adoption

Direct Marketing Observations

10) Show corporate executives how social media tools like wikis and internal communities, can help increase productivity. Find them. 9) A first step for company enthusiasm could be to use social media to help build community within the company – HR bonding. not all SM is external.

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I have a client…

Direct Marketing Observations

So at the end of the day, as I peel through Peter Kim’s wiki, looking for that “thing&# I haven’t done yet, thinking there might be some “other&# things I could try, the reality is, as you know, that not every social media solution is the right solution for every client.

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