The Realtime Report

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Red Bull Wins Top Social Video Brand of the Year

The Realtime Report

The study looked at Interbrand’s 2012 Best Global Brands (with the addition of Red Bull and Old Spice), evaluating their performance based on volume, total views and engagement for video content uploaded to YouTube, Vimeo and Facebook throughout the year. The top social video brands of the year (in order of rank): Red Bull. Nintendo.

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Check In, Get Gumball: Geolocation Gets Interactive With Check’n Chew

The Realtime Report

CheckNChewShort from Tyler DeAngelo on Vimeo. .” This can be a powerful tool for venues: if the average Facebook user has 300 friends, 10 check-ins at a specific location could be seen by 3,000 people on the social network. ”The value comes from the impression you can garner from someone checking in,” says DeAngelo.

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Cinime Lets Moviegoers Connect Little Screen To Big Screen

The Realtime Report

Cinime Ben & Jerry’s from cinime on Vimeo. Users can then take part in quizzes throughout the movie, and win prizes depending on how successful they have been in answering movie-related questions. Does that mean it’s now ok to have your phone buzzing and ringing during the film?

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Augmented Reality: Budweiser Uses Blippar To Power Campaign Designed To Generate “Smiles”

The Realtime Report

To see how the campaign works, check out this video: Learn how to Blip a Budweiser Blippable image from The Confluence on Vimeo. What do you think? Will Blippar catch on with brands — and their fans? And how did your picture with Kevin Harvick turn out?

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It’s All About.SOCIAL

The Realtime Report

They are currently utilizing www.lamborghini.social to redirect their audience to a social hub where customers can find all the links to the brand’s comprehensive social media profiles including Facebook, Twitter, Google+, YouTube, LinkedIn, Instagram, Spotify, Pinterest, Vimeo, SoundCloud, FourSquare, VK, Weibo, Youku, WeChat, Vine and Periscope.

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Realtime Marketing: How To Plan For The Moment

The Realtime Report

You can find him there every Friday with the latest news on Twitter, SoundCloud, YouTube, Google, and Vimeo marketing developments, and find useful tips on how to use these social platforms. About the Author: Matthew Yeoman is the blogger/writer/creator over on the Devumi.com Social Media Marketing blog.

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