YouTube just turned 6 today and they released some staggering statistics ( source link ): -3 billion views per day (up 50% in the past 12 months). 48 hours of video are uploaded every single minute (100% increase year over year). So the question you have to ask yourself is, are you using YouTube as part of your overall marketing or blogging strategy? just don’t have enough time to create compelling video regularly. The fact is, in addition to those staggering numbers, YouTube is also the 2nd largest search engine in the world. Use YouTube as a community more. MORE >>

pamorama marketing, life, social media Home About Bookshelf Links Contact Top 10 Twitter Tutorials on YouTube by Pam Dyer on June 8, 2010 Share We all know that YouTube is a treasure trove of entertainment, with endless hours of Justin Bieber crooning to tweens and cats playing the piano. Whether you want to get your mom started on Twitter or want the scoop on some of Twitter’s best desktop apps and how to use Twitter for brand building, these YouTube videos will keep you entertained while educating you about various aspects of the Twitterverse. Thanks for sharing! MORE >>

As many videos are viewed on YouTube every day – last count, 3 billion hours every month – you can’t ignore video optimization best practices. It isn’t enough to simply add your video to YouTube any more. You have to optimize it to give it the best chances for ranking in YouTube’s, and Google’s, search algorithms. They should also tell your viewers what your videos are about and encourage viewers to stop and watch. Make it long enough to get real traction and tell your viewers what your video is about. MORE >>

I spent some time with comic video whiz Tim Washer  (also @timwasher ) at B2B Forum last week, and he followed up with a few questions about how B2B companies are using online video as part of their content marketing programs. What companies have succeeded/failed at using videos for B2B marketing? Cisco has long done a good job of leveraging video in almost every kind of communications, from product announcements to contests to customer testimonials. Here’s one: I like IBM’s customer videos a lot ( example ). The  Project Glass  video is inspired. MORE >>

But the portion of the podcast I found most enlightening was when we talked about fame from YouTube. YouTube Partnerships. few weeks ago, YouTube launched its partnership program , which is meant to help video creators either amplify their work or create a YouTube-based career. It seemed like a good idea, but no one knew who it would benefit: YouTube or the “star.” We are the service and YouTube needs us to create more videos so they can sell against it. Books, Music, Video. No, no. Not  that kind of size. MORE >>