Waxing UnLyrical

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Creating Great Video Without the “Shoot”

Waxing UnLyrical

Video is a wonderful tool for telling a compelling story. That said, one of the challenges a number of my clients face is a desire to use video but a very limited budget with which to work. That said, one of the challenges a number of my clients face is a desire to use video but a very limited budget with which to work.

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Optimize: a Discussion with Lee Odden [Video]

Waxing UnLyrical

The video is rather long (for me); it clocks in at around 11:36 minutes (including the intro/outtro), but I do think it will be well worth your time. Here’s the video (and click here if, for some reason, the video doesn’t show up in your Reader): Good stuff, right? optimizing B2B v. B2C communications.

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6 iPhone Accessories for Almost-Professional Photos/Videos

Waxing UnLyrical

After all, you don’t have to be an “expert” to blog well, to excel at online marketing, to take great photos and/or videos… right? Here’s how you can too, with six terrific iPhone accessories that will give you a mobile [sic], “good enough” photo/video studio. Enter the GorillaPod Video tripod.

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Product Review: MoShow–Slidehow Movie Maker App

Waxing UnLyrical

Social video has moved from nice to necessary. So when I had a chance to review the MoShow app, I was hopeful to find something that fits into a larger social video strategy. So when I had a chance to review the MoShow app, I was hopeful to find something that fits into a larger social video strategy. Guest Post by Dan Farkas.

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Microvideo Will Dominate 2014

Waxing UnLyrical

Still, the use of Vine, and Instagram’s answer to it of 15 second videos, didn’t seem like something brands would be able to leverage quickly. This post from Pew in October , though, shows use of video online doubling from 2009 to 2013. Will Vine and Instagram videos be the preferred method for digital marketers in 2014?

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Getting Started With Vlogging

Waxing UnLyrical

Video Blog Posts. In addition to the video embedded here in the post , I’ll offer some additional tips, guidelines and rules of thumb that I’ve found to be quite helpful in my vlogging experience. What is the goal with the video post? They each have their own unique voice, style and approach to video posts. I say, “Yes!”.

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Become the Pied Piper of Community Building

Waxing UnLyrical

Hubspot recommends creating, “blog posts, instructional videos, how-to guides, and showcasing practical examples from your customers. When you make a video, it’s an advertisement. When your customer makes the video … it’s a gold strike.”. Invite your community to join in and give examples their own. Engagement.