Small Business Mavericks

AUGUST 7, 2012

As many videos are viewed on YouTube every day – last count, 3 billion hours every month – you can’t ignore video optimization best practices. It isn’t enough to simply add your video to YouTube any more. Make it long enough to get real traction and tell your viewers what your video is about.

YouTube 101

YouTube Video Types Google 101

Small Business Mavericks

FEBRUARY 17, 2014

Just like they did with PPC advertising and social media, some YouTube video marketers have got the idea that they can buy video views and succeed. Buying video views ranks right up their with buying PPC clicks and social media shares. Video Marketing video YouTube' It seems they’ve started to take notice.

Buy 98

Buy Video YouTube Reputation 98

Small Business Mavericks

FEBRUARY 6, 2014

It’s only been a few days since Facebook released its Look Back video for users. The video goes back through your Facebook history from the past 10 years and highlights the most liked, commented on, and shared items in your timeline. Well, the good news is Facebook is working on allowing you to edit your Look Back video.

Video 101

Video Facebook How To Eventful 101

Small Business Mavericks

SEPTEMBER 12, 2012

Converting video viewers to customers is getting more difficult all the time. One reason is because there are a lot more videos being produced and shared online today, so people who watch videos have a lot more to choose from. While it is more difficult to convert video viewers, it’s not impossible.

Video 101

Video Conversation Marketing 101

Small Business Mavericks

APRIL 13, 2012

Is video marketing a useful SEO tool? Put together a video that can viral, and you’ll drive that video to top of the search results, and most likely get a mention in the trending topics listed in the search engines. One video currently doing the rounds proves this point well – more on that shortly.

SEO 105

SEO Video Marketing Engineering 105

Small Business Mavericks

JANUARY 29, 2015

One of the best ways to capture interest is video. But those videos that folks are watching usually are not like this: infomercial-style. It is far better to produce one high-quality video that appeals to your targeted demographic than a whole bunch of poorly produced clips that nobody wants to see. lots of jargon.

Video 70

Video Film Marketing Survey 70

Small Business Mavericks

OCTOBER 1, 2013

It’s the largest video sharing site. But to give you the maximum advantage you need for better video exposure , I recommend you implement these three tactics for all of your YouTube videos. If that is the case, then why share your videos at all? YouTube video marketing is a search and social media marketing tactic.

YouTube 101

YouTube Video Embedding Engineering 101

Small Business Mavericks

JULY 6, 2012

Now you can share videos too. In fact, video sharing on Pinterest is a powerful feature because you can mix your videos in with your regular images, unlike YouTube where people go specifically to watch videos. It’s a great site for sharing videos and you should use it. But Pinterest isn’t YouTube.

Video 98

Video Marketing YouTube Engineering 98

Small Business Mavericks

SEPTEMBER 26, 2012

Forget video marketing as inbound link building. Let’s talk about ways you can increase your on-page optimization using videos. These are simple, easy-to-implement ways you can use videos to increase the on-page optimization of your website and your YouTube channel, but mostly your website.

SEO 105

SEO Video Embedding YouTube 105

Small Business Mavericks

MARCH 8, 2013

Video marketing just keeps getting better and better. For instance, your YouTube video channel will look the same on a desktop as it does on a laptop or a TV. Even smartphone users and tablet users can see your YouTube videos the way you intended for them to be seen. Try these: The Pet Collective. Laura In The Kitchen.

YouTube 93

YouTube Video Examples Platform 93

Small Business Mavericks

FEBRUARY 13, 2012

Imagine having videos that were personalized in much the same way. You can, and I suggest you look out for them as they are said to be the next big thing in marketing – smart videos. Two questions then – what are smart videos, and are they right for your business. Videos in general are great marketing tools.

Video 98

Video Strategy Marketing Cost 98

Small Business Mavericks

JULY 19, 2012

You can make videos just like this. With a little creativity, you can produce great videos for your YouTube channel, and you can do it on a modest budget. So what can small businesses learn from this approach? Maybe not on the same scale, but you can do it. Be an entertainer, not a salesman.

Video 93

Video Marketing Small Business YouTube 93

Small Business Mavericks

FEBRUARY 8, 2012

We would much prefer an image, or better yet, a series of moving images in the form of a video, to the written word. However, while videos are a great marketing tool , they can also become a business’s worst enemy. A video for the sake of a video is not a good idea. So what makes a good video?

Video 98

Video Campaign Marketing Small Business 98

Small Business Mavericks

DECEMBER 29, 2014

One of the trends in online marketing is the increasing use of video. As she rightly points out, “ AdWords for video offers search marketers the chance to reach a big, very engaged, very specific audience with rich content. In-Stream ads roll before the video the user wants to see.

YouTube 146

YouTube Adwords Content Wireless 146

Small Business Mavericks

NOVEMBER 6, 2011

The best thing about the new search feature for YouTube videos is that it isn’t obtrusive. It’s just big enough for you to enter your search term and when you do a small popup box appears – just about the size of a video – and you can see your video search results. Don’t like what you see?

YouTube 170

YouTube Google Video Features 170

Small Business Mavericks

DECEMBER 27, 2011

Consider doing various videos or podcasts about you, your business, what your products are and other ways. Whatever the service is, you could have short videos on tips and tricks of the trade to help someone do something instead of always hiring to have it done. Are you wondering what else you could do to enhance your website?

YouTube 150

YouTube Project Video SEO 150

Small Business Mavericks

JULY 16, 2014

There’s a new study that has been announced, “ Crème de la Crème: A Guide to Creating Successful Mobile Video Advertising Units.” Here are their “Five Foundations” for creating video ads designed for the interaction you get with mobile users: Entice and Intrigue.

Mobile 107

Mobile Press Release Small Business Advertising 107

Small Business Mavericks

MAY 16, 2013

The next phase of video marketing has begun. Not too long ago, YouTube rolled out live streaming videos for specific channels. If you are just getting started in video marketing or you are well on your way to reaching 1,000 subscribers, then you have a measurable goal to strive for. Video marketing just got tons better.

YouTube 101

YouTube Video Features Marketing 101

Small Business Mavericks

JANUARY 3, 2014

And they love video. That’s why Flipagram is promising to be a popular new smartphone app that allows users to make short videos using their own photos and music provided by the app. All you’ll need is a library of photos and someone to put them together in a simple video format. People love to show off.

Mobile 101

Mobile Library Issues Video 101

Small Business Mavericks

FEBRUARY 3, 2014

Use videos effectively - Videos are powerful marketing tools. Create great videos, post them on YouTube, and embed them on your blog. Branding authority blogging Google Authorship Social Media Video Marketing' Share your posts on Facebook and Twitter – Push your content out to pull your clients in.

Brands 107

Brands Newsletter Google Video 107

Small Business Mavericks

MARCH 19, 2011

All you have to do is set up a YouTube account and start producing and uploading videos. You have to create good, entertaining videos that people will want to watch. 1, if you produce good videos that are entertaining and informative, then you can gain a following on YouTube. OK, it’s a little more complicated than that.

Small Business 150

Small Business YouTube Real Estate Case Study 150

Small Business Mavericks

JANUARY 31, 2014

Video marketing – People love to embed videos. Create great videos and let people embed them. link building e-books guest blogging links podcasting Video Marketing' These are not by any means the only ways to create more links back to your website, but they are great ways of building links outside of guest blogging.

Directory 98

Directory Resources Blogger Video 98

Small Business Mavericks

JULY 5, 2011

Facebook is now offering Skype video chat. They click the Skype button and video chat pops up on your screen. The particulars on how Skype video chat will work on Facebook are not yet known, but you can be sure we’ll find out in short time. I said it was going to happen. WebProNews reported the news over the weekend.

Facebook 164

Facebook Small Business Widget Course 164

Small Business Mavericks

MAY 21, 2013

Specifically, there are three new improvements to Flickr that I think make it worth sharing photos (and videos) to again. Here they are (in a nutshell): 1 terabyte of space for storing photos and videos. You can share videos up to 3 minutes in length. Social Media blogging Flickr photos videos yahoo'

Flickr 101

Flickr Hubpages Yahoo WordPress 101

Small Business Mavericks

APRIL 3, 2013

One of the biggest mistakes YouTube marketers make is thinking they’ll get a rush of traffic from their uploaded videos. That’s because people go to YouTube to watch videos. If you can get your YouTube videos in front of a lot of eyeballs, that’s powerful branding. They are not looking for websites to visit.

YouTube 87

YouTube Brands Embedding Reputation 87

Small Business Mavericks

MAY 25, 2012

The problem is, old content still rises to the top in search results, especially when it comes to images and videos. Create a sales video that makes an offer, for example, buy A and receive B free, and, unless you are very specific with expiry dates, that offer could have an infinite life span. Old content doesn’t just get stale.

Content 98

Content Video Cost Engineering 98

Small Business Mavericks

AUGUST 14, 2015

Video Marketing – YouTube is the second largest search engine online and one of the largest Web properties. Videos are not just relegated to that one channel alone, however. You can upload shorties to Vine and full videos to other channels. It’s also still growing by leaps and bounds.

Engineering 70

Engineering Mobile Consultant Social Media 70

Small Business Mavericks

NOVEMBER 23, 2012

There are a lot more uses for this online realtime video technology. Conduct customer interviews or interviews with executives in your company. These are just a few of the ways you can use Google+ Hangouts. You can host meetings in public or private, and you can live stream them through YouTube or your website.

Google 164

Google Tools Press Release Hosting 164

Small Business Mavericks

JULY 30, 2012

It might not end up in the way that it’s being tested right now, but I believe that Google+ content will end up being preferred content in the SERPs the same way that YouTube videos are.

Google 161

Google Reputation Engineering Small Business 161

Small Business Mavericks

JUNE 25, 2012

Videos – Post videos to YouTube and other video sharing websites. Directories – Directories can sometimes still be good sources of traffic. Niche websites and blogs - Write guest blog posts or get a link from a relevant website within your niche.

Press Release 168

Press Release Directory Flickr Engineering 168

Small Business Mavericks

JULY 11, 2012

Yet, both marketers and ad agencies see more value in online advertising, mobile marketing, and video marketing. It seems that neither marketers no ad agencies have increased their value on blog content since 2009. Don’t get me wrong. I have nothing against any of those marketing tactics.

Marketing 164

Marketing Reputation Mobile Advertising 164

Small Business Mavericks

JANUARY 29, 2013

is planning a comeback in search, video, and mobile. is still in the game: Its acquisition of OnTheAir – OnTheAir is a video app that allows users to set up their own webinars. CEO Marissa Mayer, a former Googler, has a lot of tricks up her sleeve, and I’m betting on her. According to this article at TechCrunch, Yahoo!

Yahoo 101

Yahoo Compete Mobile Google 101

Small Business Mavericks

FEBRUARY 16, 2012

In an era in which video, smart video, and social media dominates marketing discussions, it seems that podcasts have become the forgotten friend of business professionals. Demand is always going to be an important factor when using technology like video and audio.

Small Business 87

Small Business Reputation Video Social Media 87

Small Business Mavericks

NOVEMBER 6, 2012

Video marketing. Make a big impression with your videos by using a persona. Your e-mail newsletter. Your newsletter and e-mail marketing is the perfect place for your persona to shine. Your audience is opt-in and ready to listen. Write articles and distribute them around the Internet.

Marketing 101

Marketing Newsletter Engineering Video 101

Small Business Mavericks

DECEMBER 16, 2014

Watch Video: Pretty self explanatory. Direct visitors to watch a video of your choice. Shop Now: Direct visitors to your e-commerce store. Sign Up: Direct visitors to your mailing list sign up page, a webinar sign up page, or something like that. When will we see these roll out? In the US, probably soon.

Facebook 125

Facebook Hotels Overview Journal 125

Small Business Mavericks

AUGUST 27, 2013

Video – This is a simple concept that takes time and commitment. Conduct the interview then distribute the video online to video sharing websites. You can then embed the video on your own site. Here are four ways you can use interviews to build links back to your website or blog. Bring your camera.

Newsletter 101

Newsletter YouTube Sites Video 101

Small Business Mavericks

DECEMBER 27, 2012

Turn your newsletter into a series of videos – Or, maybe just one video newsletter. Turn your articles into little video articles that might even include a multimedia presentation. If the article includes a call to action, give readers the shortest route possible to take the action you want them to take. Keep it short.

Social Media 121

Social Media Newsletter Social Networking LinkedIn 121