Sherrilynne Starkie

APRIL 26, 2021

This social media app allows users to shoot and post 60 second videos. There are nearly one billion video views each day on TikTok. A hashtag challenge provides a bunch of opportunities for TikTok users to participate, come with their own creativity and create videos under specific hashtags. Tik Tok for Business.

Brands 273

Brands Hashtag UGC Aggregator 273

Sherrilynne Starkie

JULY 19, 2018

Google has around $40 billion in sales in banner and video ads outside the U.S. Call recordings combine everyone’s video as well as any screens shared during the call. The post Top Five: Bohemian Rhapsody trailer video goes viral appeared first on Sherrilynne Starkie. This new function will be a boon to podcasters!

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Video Apple YouTube Google 34

Sherrilynne Starkie

APRIL 26, 2021

This social media app allows users to shoot and post 60 second videos. There are nearly one billion video views each day on TikTok. A hashtag challenge provides a bunch of opportunities for TikTok users to participate, come with their own creativity and create videos under specific hashtags. Tik Tok for Business.

Brands 195

Brands Hashtag UGC Aggregator 195

Sherrilynne Starkie

FEBRUARY 28, 2010

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Foursquare Video 230

Sherrilynne Starkie

DECEMBER 20, 2020

Increasingly, Canadians are enjoying the video-based platform TikTok. Video content is encouraged because almost 80 per cent of all Internet activity is video consumption. The fourth most-popular social network for Canadians is Instagram. Almost half of the nation is on Instagram and two-thirds of those us it daily.

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Marketing Syndication Adwords News 367

Sherrilynne Starkie

JANUARY 6, 2012

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Video 302

Sherrilynne Starkie

MARCH 14, 2018

For example, a 30-second video story will engage people who don’t want to spend time reading long stories. Trick 5: video video video. If you are not including video in your social media and content marketing campaigns, what’s the point of having one ? Video is 80 per cent of all Internet traffic.

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Consultant Social Media Content Marketing 268

Sherrilynne Starkie

JANUARY 2, 2019

Produce something people find useful or entertaining, such as a funny video or an article explaining how to do something, and you’ll get clicks, shares and comments. It’s an online tool that takes existing content such as blog posts, social content, podcasts and videos and implements it an attractive template.

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eBook Template Templates Skills 262

Sherrilynne Starkie

OCTOBER 25, 2018

YouTube announced it is changing the attribution criteria for TrueView for action video ads. YouTube is changing the default attribution window from 30 seconds and 30 days to 10 seconds and 3 days to better reflect “the relationship between video ad exposure and conversions.”. — SS. — SS. — SS.

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News Research Facebook YouTube 225

Sherrilynne Starkie

NOVEMBER 1, 2018

Vimeo has introduced a new feature that will allow videos to be published directly to LinkedIn. The expansion to LinkedIn is another example of the company’s shift in focus from being a video destination site to one that sells tools and services to professional and semi-professional video creators. — SS.

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Vimeo LinkedIn Privacy Publishing 186

Sherrilynne Starkie

MAY 10, 2010

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Video 240

Sherrilynne Starkie

MAY 21, 2010

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Foursquare Video How To 199

Sherrilynne Starkie

AUGUST 8, 2018

YouTube now adapts video player to video aspect ratio. YouTube has changed its video player so that it now adapts to match the aspect ratio of content. The adjustment is automatic and is retroactive to all uploaded video. As marketers, we too need to adapt constantly to leverage video content.

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API YouTube Data News 150

Sherrilynne Starkie

AUGUST 8, 2019

Twitter said video ad formats continued to show strength, pointing at the Video Website Card, In-Stream Video Ads, and First View ad formats. Revenue was split $455m in the US against $386m, internationally. The US grew at twice the rate of international at 24 per cent. New services listings on LinkedIn.

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News Instagram Social Media Retail 186

Sherrilynne Starkie

DECEMBER 20, 2020

Increasingly, Canadians are enjoying the video-based platform TikTok. Video content is encouraged because almost 80 per cent of all Internet activity is video consumption. The fourth most-popular social network for Canadians is Instagram. Almost half of the nation is on Instagram and two-thirds of those use it daily.

Marketing 195

Marketing Syndication Adwords News 195

Sherrilynne Starkie

NOVEMBER 26, 2017

Facebook Creators for video content. Video creators are getting a whole slew of tools and resources from Facebook. More evidence that Facebook is gunning for YouTube in the race for video content supremacy. Nov 26, 2017.

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Features Tools Smart Phone LinkedIn 230

Sherrilynne Starkie

MAY 2, 2018

The company is now making YouTube TV programming part of Google Preferred, its premium video advertising program. And video chat is coming soon. May 02, 2018. YouTube announced several initiatives to help advertisers reach TV screen viewers. Google has created a new audience segment in AdWords called “light TV viewers.”

Social Networking 230

Social Networking Adwords API YouTube 230

Sherrilynne Starkie

MAY 22, 2018

If I get stuck on something, there’s a comprehensive help and how-to content including video tutorials. In the video below, Designrr creator Paul Clifford explains how to use an ebook as a lead magnet. eBooks for Content Marketing. These ebooks are doing a great job in building my marketing list for me.

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eBook How To Overview ROI 207

Sherrilynne Starkie

DECEMBER 18, 2017

There are seven main Facebook ad formats available including video , photo, slide show, carousel, dynamic product ads and lead form ads. Canada’s two largest publishers recently closed dozens of newspapers because local advertising budgets have largely migrated to Facebook and Google. The key is relevance.

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Advertising Facebook CPM CPC 305

Sherrilynne Starkie

AUGUST 26, 2012

A full list of links to the original videos is available here:??. Casey Anthony’s video PR stunt. You might be aware of the hundreds of amateur covers that have sprung up on YouTube. Songwriter Gotye knows about them too. Related posts: The ROI of social media. Betty White flogs insurance via YouTube.

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Remix Insurance YouTube ROI 334

Sherrilynne Starkie

FEBRUARY 13, 2018

Consultants also manage content development, graphic design, video and podcast production, photography or any campaign collateral. The ability to create images extends to video. A consultant should create quick, authentic, compelling videos. Checking and adjusting ad programs is a daily activity to maximize ad budgets.

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Consultant Social Media Drupal Content management systems 265

Sherrilynne Starkie

FEBRUARY 14, 2019

Top five social media news stories for marcoms professionals this week feature new innovations for businesses from Facebook, LinkedIn Live video and new features from YouTube and Whats App. Called LinkedIn Live, it allows individual professionals and organizations to broadcast real-time video.

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Facebook YouTube iPhone LinkedIn 150

Sherrilynne Starkie

FEBRUARY 16, 2013

You’ve spent the time, resources and effort required to develop original, compelling stories, videos, podcasts and photographs and it’s starting to pay off in terms of website traffic, enhanced reputation and sales enquiries. In our case we knew within 24 hours that our videos were being used. Good for you. It happens all the time.

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Content Marketing Notification Creative Commons 318

Sherrilynne Starkie

DECEMBER 7, 2017

Now when searching for news about Will Ferrell, or any of a couple of dozen other celebrities, you’ll find a short video clip of him answering frequently asked questions. Google introduces celebrity selfie searches.

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Google News Questions Video 170

Sherrilynne Starkie

AUGUST 7, 2018

Surprisingly, the study shows that images, not video, receive the highest levels of engagement. This has implications for content formats especially visuals and video. Vertical screens, video and text lengths, captions are all important considerations for mobile. This drop can be seen across all content formats.

Brands 150

Brands Facebook Study Mobile 150

Sherrilynne Starkie

MAY 4, 2019

Instagram introduced a new camera design including Create Mode, which gives users an easy way to share without a photo or video. Facebook announced a new redesign that puts groups first in its attempt to rebuild communities on the platform. These are just some of the new products, features and technologies coming out of F8. Photo: Wikipedia.

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Wikipedia Facebook Conference Groups 170

Sherrilynne Starkie

MARCH 9, 2018

Facebook tops YouTube for branded video. Facebook, along with Instagram, now controls 74 per cent of the digital video campaign market according to a survey by Clinch, a video ad technology company. And video is now 80 per cent of the Internet content use. What are you doing with video in your marketing programs?

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Google API Microsoft LinkedIn 123

Sherrilynne Starkie

JANUARY 30, 2016

Initially this test will support campaigns driving website clicks or conversions, or video views. To start, promoted tweets and videos will appear on profile pages and tweet detail pages on desktop web apps only. This trial includes selected advertisers in the US, UK, Japan, and Australia.

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Twitter Social Networking Advertising Features 150

Sherrilynne Starkie

SEPTEMBER 11, 2018

The feature is available from the same interface where you would normally launch live video. Ottawa Senators owner Eugene Melnyk says in a new video and open letter that he and the franchise are in Ottawa for the long haul. Twitter is introducing a new feature that allows users to create audio-only broadcasts. — SS. — SS.

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Newsletter Team Twitter Features 170

Sherrilynne Starkie

MARCH 3, 2018

Video content anchored the campaign, and a smart social media strategy promoted to great effect. An award winning social media campaign allowed Export Development Canada (EDC) speak to their clients on a different level. They wanted to talk about why small business and entrepreneurs do what they do.

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Campaign Small Business Social Media Industry 170

Sherrilynne Starkie

JUNE 15, 2018

Driving this trend is the widespread availability of high-quality digital video. Online video (+24.6 And so, mobile will represent a quarter of global ad spend, 25.2 per cent, this year. Canadian Ad Spend by Media By Dentsu Aegis Network. Worldwide digital media spend will increase by 12 per cent in 2018.

Paid Search 139

Paid Search Mobile ROI Advertising 139

Sherrilynne Starkie

SEPTEMBER 12, 2015

This is commonly used to bring a business’s most important objective to the forefront, for example Contact Us, Watch Our Video, Shop Now, Learn More, Sign Up, Book Now or Download. This will include the addition of a tab for each page section, somewhat like the current ones for videos and photos. Managing Facebook ads from your phone.

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Mobile Facebook Retail Hashtag 150

Sherrilynne Starkie

JANUARY 4, 2018

Logan Paul video: How to unsubscribe from a YouTube channel. It was bound to happen, and it looks like commercial messages will be coming to Amazon’s Alexa sooner rather than later. Big opps for consumer brands here. Jan 03, 2018. To understand just how fleeting net fame can be.check out this young YouTube star’s fall from grace.

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Facebook YouTube Instagram Feed 218

Sherrilynne Starkie

JUNE 13, 2012

The video below showcases the campaign: Congrats to the account team! The agency I work for, Thornley Fallis Communications, and our client, the Ontario Real Estate Association (OREA), have just been awarded a Gold Canadian Public Relations Society (CPRS) National Award of Excellence – for Best Multi-Media Projects for external audiences.

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Real Estate ROI Newsletter Applications 313

Sherrilynne Starkie

MAY 2, 2015

Snapchat, the social network favoured by teens and millennials, is a messaging mobile app that lets users share photos and videos with their friends knowing that after a few seconds the message will disappear and be deleted from the recipients’ devices. A week after the story broke, Mr Cullinan was out of a job.

Banking 150

Banking Social Networking Instagram Education 150

Sherrilynne Starkie

FEBRUARY 7, 2013

We produced a raft of videos for use online to support the launch, one of which ran on cbs.com during the Superbowl. My agency, Thornley Fallis Communication s was part of the global launch of BlackBerry 10 last week. It wasn’t until the day after I was aware that it featured my Twitter profile. So fleeting.

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ROI Newsletter Social Media Features 262

Sherrilynne Starkie

JUNE 8, 2018

Here’s the video: As an opening session for IABC 18, Jain’s talk presented a dark and forboding look at future life and communication. It aimed to give a glimpse into a near-future city where people co-habitate with intelligent, semi-autonomous networked flying machines.

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Comparison System Conference Education 218