Jeff Esposito

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30 Social Media Stats for the C-Suite

Jeff Esposito

42 percent of American internet users over 18 actively use Wikipedia ( Pew ). 40% of corporate Twitter accounts engage in some kind of customer service ( Burson-Marsteller ). 140 Million Tweets are sent each day ( Twitter ). 64 percent of Twitter users are female ( Pew ). percent of males ( AdAge ).

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Trouble in the Social Citi

Jeff Esposito

So out of frustration, I turned to the best place I know to get help – Twitter. Image: Wikipedia. After some back and forth over the phone, their social media team had me fixed up right.

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Social Media’s Redheaded Stepchild

Jeff Esposito

Image: Wikipedia. LinkedIn allows users to provide status updates (much like Facebook and Twitter) or integrate other social media profiles. Feel free to connect with him on Twitter at @OffThe_Record. . You have to start by investing in the platform.

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What BP could have done better – a counterpoint

Jeff Esposito

Image - Wikipedia. Before that, he was at Sprint for two years where he managed the company’s employee social network, Sprint Space, and led efforts to improve customer outreach via social media, specifically Twitter. BP did some things right here.