How to Identify Popular Hashtags on Twitter
JUNE 21, 2016
If you are yet to explore this avenue, Jack Danielson shares four proven ways to find trending topics on Twitter that people in your niche are actually discussing about. The post How to Identify Popular Hashtags on Twitter appeared first on Spin Sucks. Social Media Twitter hashtag Hashtagify.me Comments Thanks! by Jack Danielson Thank you, Paula. I’m glad you liked the post.
Agency Leads Must Absolutely Use Twitter
JULY 8, 2015
We try it all first and take our learnings and apply them to that of our clients. A few weeks ago, a client asked if we should try Twitter Lead Generation Cards for their business. Just Follow on Twitter? You see the author, a lead at a very well-known firm, thinks those of us who run agencies should only follow people on Twitter—not engage, respond, or even tweet. She agreed.
Why the E. L. James Twitter Chat Went Horribly Wrong
JUNE 30, 2015
James, the author of this horribly written book, participated in a Twitter chat…and the Internet took her to task. In this case, her publicist should have come back and said, “Here are all of the things that could go wrong”: There are many people who think the writing—particularly in the first book—is really bad and will have fun with it on Twitter. It seems E.L.
How Political Posts Will Quietly Kill Your Network
JUNE 27, 2016
Comments Comments Related Stories How NOT to Build a Following on Social Media How to Identify Popular Hashtags on Twitter Google+: The Social Platform We All Love to Hate. David (DFish) Fisher makes the case on why you shouldn't share political posts on social media for the mere fact that you will always anger someone.
Using Twitter to Disseminate News Without a News Release
OCTOBER 17, 2012
That’s why I was so interested to read Peter Himler’s , “ Can Twitter Displace the News Release? The spate of #DREAMeconomy tweets — organized by the Center for American Progress to promote their study out this morning — were a notable example of what is fast becoming the new press release for a media and political class that lives on Twitter. million followers).
Google+: The Social Platform We All Love to Hate
MARCH 16, 2016
Google+ Social Media facebook Google Google+ page indexed content niche communities Quality vs. Quantity relevant content SEO marketing SEO rankings seo tool Small Business Snapchat social network Twitter valuable content walmartKimberly Erskine says Google+ is not dead and makes the case on why businesses are discounting their SEO efforts if they don't use it consistently.
A Stroll Down Memory Lane for the 10th Birthday of Twitter
MARCH 22, 2016
It's the 10th birthday of Twitter and we take a stroll down memory lane that goes all the way back to Robert Scoble in June of. The post A Stroll Down Memory Lane for the 10th Birthday of Twitter appeared first on Spin Sucks. Comments Gini, I met and fell in love with Twitter on September 6, 2008. by Nancy Myrland 140 is staying for now! by Nancy Myrland Or just being drunk…
Love it or Hate it: Let’s Talk Email Marketing for Business
FEBRUARY 3, 2016
Email Marketing Marketing Canadian Legislation email is far from dead email marketing myths facebook instagram marketing tactics newsletter Small Business TwitterEmail marketing is not dead. In fact is more alive than ever and Lara Wellman not only busts the myths, but shares why every business should use it as one of their marketing tactics.
How NOT to Build a Following on Social Media
MAY 2, 2016
Eleonora Israele looks at the five things you shouldn’t do on Facebook, Twitter, Instagram, LinkedIn, and more. Community Social Media build a following choose the right network digital agency don't buy followers engage your audience facebook instagram learn analytics LinkedIn social media best practices social media ethics social media landscape social media marketing agency Twitter
Twitter Brand Pages are Pointless
DECEMBER 13, 2011
Twitter introduces brand pages. It won’t be a game changer, because NOBODY uses Twitter for tweeting…or at least they shouldn’t be. ” It isn’t that they are making an effort to improve the Twitter site for its users that pisses me off; it’s that there are ANY users. Twitter provides a service I love. Those people are idiots. Seriously!
Using Twitter for Effective Media Relations
NOVEMBER 28, 2011
Over the past year or so I have been using Twitter to contact journalists. The worlds of the media and PR agencies are both fast paced so the immediacy of Twitter enables both parties to take advantage of reacting to trends and breaking news – stories can be imagined, written and published within an hour if it’s a hot topic. Do you already use Twitter for PR? Pitch. Thank.
Thirteen Ways to Get the Best Out of Networking
SEPTEMBER 29, 2015
public thank you on Facebook or Twitter. By Gini Dietrich. On Sunday, I was trolling through Facebook during the horrible, horrible, horrible Bears game (yet, I couldn’t bring myself to turn it off) and found an article someone had posted titled, “ How Not to Be a Networking Leech: Tips for Seeking Professional Advice.” ” In fact, it’s rather valuable. Um, no?
Four Ways to Keep Content Fresh
JULY 29, 2015
Read the Twitter streams. By Gini Dietrich. Do you know the story of how BlendTec used Will It Blend to keep content fresh about industrial-strength blenders? While a big fan of their super smart and creative videos, I didn’t know the idea to see what their blenders could blend came about because an executive noticed sawdust on the floor. And they would. And a story they found.
The 10 Commandments of Online Etiquette
JULY 23, 2015
Thou shalt not use your Twitter , Facebook , Google+ , and LinkedIn accounts as news feeds for your organization. By Gini Dietrich. How many of you love to receive spam email ? How about when you meet someone and they automatically add your to their newsletter list? And how many of you love to get information that talks all about the sender and tells you nothing valuable?
As Twitter Locks Out Developers, a New Site Welcomes Them
SEPTEMBER 26, 2012
It won’t come to a surprise to many of you that I love Twitter. Without the social network, I would have never met some of these people and the idea makes me very sad. I’ve always contended Twitter wouldn’t last forever. Until now, Twitter has been an open platform and it’s part of the reason the social network has grown as quickly as it has. IFTTT.
Authentic Storytelling in an Age of Mass Marketing
NOVEMBER 16, 2015
recently sat down with Ted Rubin , the most followed CMO on Twitter and one of the ‘Top 20 Social Media Power Influencers’ in the world, in a brand-new podcast series filmed by my team at Ph.Creative. By Bryan Adams. Research from Media Dynamics, Inc. has revealed the extent of the average adult’s daily exposure to marketing and advertising, and the results are shocking. Lead Acts to Follow.
Six Simple Public Relations Efforts that Take Less than 10 Minutes
SEPTEMBER 14, 2015
Seek and Tweet on Twitter. Asking Asking for a consumer’s Twitter handle may seem invasive, and directly spamming their stream is even more bothersome. However, However, there’s nothing wrong with researching who mentions your product on Twitter and following-up with them about a used product or service. By Cam Secore. Six Simple Public Relations Winning Efforts. Who knows?
To Taylor Swift, Love Spin Sucks
JUNE 24, 2015
She uses both Twitter and Instagram to make a personal connection with her fans, and it works so well, she’s been able to bypass the intermediaries that sell her music. She used shared media with her Instagram and Twitter use, which ingratiated her fans even more. Tweeted it to her 60 million Twitter followers. By Gini Dietrich. Taylor Swift rocks! The PR Behind Taylor Swift.
Ten Ways to Treat Media Relations Like Dating
OCTOBER 15, 2015
Find them on Twitter, then add them to a Twitter list so you see everything they tweet. By Gini Dietrich. Yesterday, we talked about the six things every business leader should consider before they hire a PR firm. If you take only one thing away from that blog post, it’s this: Know the difference between media relations and public relations. Personalize your pitch. It works.
Grow Your Business with Social Listening
MARCH 18, 2015
Link Listening to Build Community One of my favorite social listening techniques is “link listening” on Twitter. Sure, you can get a certain amount of legacy data from a Twitter API call, but what you really want is the the fresh stuff as it happens in real-time. Give it a try now: Enter SpinSucks.com into the Twitter search box (no [link] and voila! Content marketing wonks?
How to Create a Call-to-Action for All of Your Content
FEBRUARY 16, 2015
Did they subscribe to your blog or follow you on Twitter? By Gini Dietrich I spend a considerable amount of time on the road, working with business owners through an organization called Vistage International. Vistage is a professional development organization for business leaders. Every month, a group meets and brings in a speaker on a specific topic. Our time equals money. You read.
The FTC and Social Media: You Have to Disclose
JANUARY 6, 2015
Mary Engle, director of the division of advertising practices at the FTC told The Wall Street Journal that, “while this was the FTC’s first case regarding Twitter and misleading behavior, it’s unlikely to be our last.” By Gini Dietrich. Allow me to set the stage. You work for a company with lots of employees. No harm, no foul, right? It says so in your bio. Always.
Four Secrets of Successful Hashtag Marketing
APRIL 28, 2015
You see this both on Instagram and Twitter frequently through searches for things such as #contentmarketing or #mediarelations. This Twitter-based contest encouraged participants to pair up and tweet about a destination of their choice served by the airline. But that doesn’t mean you can use them haphazardly or without strategy. And afterall…#PetroPOWER!!!!!
The Business Guide to Using Instagram
MARCH 17, 2015
Like Facebook or Twitter, you can use a hashtag on Instagram that will help you attract new followers. By Gini Dietrich Instagram is most noted by teenagers and college students as a way to connect quickly with friends through photos. Please note the verbiage there—it is the most used social media outlet. Instagram has 300 million users—and they aren’t all teenagers. Celebrations.
Newsjacking: The Good, the Bad, and the Superbowl
JANUARY 26, 2015
Communication Media Relations #deflategate best buy memes New England Patriots newsjacking Seattle Seahawks serial Superbowl Twitter Twitter fails By Lindsay Bell I hate newsjacking. Like, viscerally hate it. Thankfully, that didn’t happen—not that I’m aware of, anyway. And I’m still sighted’ish. Ok, I should clarify: I hate “if it bleeds it leads” style newsjacking. Because, really?
The Four Skills Digital Marketers Need Today
MAY 13, 2015
Ten percent of the businesses I looked at cite a requirement for social media experience among applicants, and that experience needs to go far beyond keeping up an active personal Twitter account. Develop site-specific and interactive content : Are you posting the same things to Twitter as you are to LinkedIn? Are you keeping up? Analytics : How are you measuring mobile performance?
Feature Content that Answers Questions for Better SEO
MAY 4, 2015
Finding Sources on Twitter. I was reminded of this interesting way to produce content when I recorded FIR with Shel Holtz yesterday (more on that tomorrow). He found an article on Medium by Daniel Victor that explores how you should search on Twitter , specifically (though it would work on Google, too), by adding one word. By Gini Dietrich. Think about it from your perspective.
Reporter’s Twitter Account Suspended for Critiquing Olympics Coverage
JULY 31, 2012
” has extended to Twitter. critic of NBC and it’s coverage of the Olympics has had his Twitter account suspended…with no update on when it might be reinstated. He was relentless in his tweets, but didn’t say anything (in my opinion) I haven’t seen from my friends all over Facebook and Twitter. Twitter Account Suspended. The Back Story.
Content Distribution: Eight Ways to Gain New Readers
JANUARY 27, 2015
This means you should set up your plugin to have your Twitter handle in it and an easy way to grab the headline. It has the headline, the author’s Twitter handle, the link, and our Twitter handle. Twitter. By Gini Dietrich This whole digital world is a funny beast. ” because what worked in 2010 no longer works today. Social Share Buttons. told you. Email.
How Social Media Affects Search
JANUARY 12, 2015
He walks you through how to use Twitter, LinkedIn, Google+, and Feedly to become friends with influencers. By Gini Dietrich. It’s our first webinar of the year and we kick it off with the one and only Andy Crestodina. For those of you who don’t know Andy, he is the co-founder and strategic director at Orbit Media, a web design and development firm in Chicago. Webinar Details.
Five Reasons People Aren’t Reading Your Blog
AUGUST 24, 2015
Share each of your new blog posts across your social media networks such as LinkedIn, Facebook, and Twitter. By Rebecca Devine. By now, most companies understand they need to harness the power of social media and content marketing. You’ve talked to enough marketing gurus and experts to know blogging can be a powerful way to expand your online presence and communicate thought leadership.
Social Media New Year’s Resolutions for 2015
DECEMBER 30, 2014
Social Media Social Media Strategy facebook LinkedIn Networking new year''s new year''s resolutions social media best practices social media resolutions Twitter By Eleanor Pierce. The new year is almost here, and methinks it’s time for a few New Year’s resolutions. My first resolution: None of my resolutions will be related to dieting. Woohoo! It’s kind of annoying. It works. Not once.
Effective Marketing from Bob the House
JANUARY 22, 2015
According to Bob’s Twitter bio, he’s in a very family-friendly neighborhood. But I’m certainly glad I became friends with Bob because he is a fantastic case study in effective marketing. A House that Tweets I met Bob on Twitter one day last week. By Laura Petrolino I know this house named Bob. That’s right, Bob. My friend. He’s a house. That’s not a metaphor.
22 PR Tools From the #PRstack Community
DECEMBER 14, 2015
lively community has developed and grown on Facebook and Twitter. Anewstip is a simple tool to quickly find relevant journalists to pitch your stories to on Twitter. Then use Canva to create Facebook, Tumblr, or Twitter posts in your clients’ colors. — Scott Guthrie. By Stephen Waddington. The community has developed a list of its favorite 22 PR tools for Spin Sucks. Canva.
2015 Social Media Predictions
NOVEMBER 26, 2014
Someone Will Want to Buy Twitter Followers. Social Media Trends 2015 social media ello facebook future of social media Snapchat social media predictions Twitter yo By Eleanor Pierce. It’s officially been snowing on much of the Arment Dietrich staff for weeks. American Thanksgiving is tomorrow. The days are getting painfully short. All this? Social Media Predictions. Sexting ?
The Spin Sucks Inquisition: Shonali Burke
FEBRUARY 6, 2015
Where You Can Find Shonali Burke You can find Shonali on Twitter , Facebook , LinkedIn , Google+ , Pinterest , Instagram , YouTube , Slideshare , and on her blog. By Gini Dietrich If you don’t already know Shonali Burke, this Inquisition will push you over the edge. If you practice communications for a living, you MUST know Shonali Burke ! Or the time we were in Washington, D.C.
Apple Should Not Buy Twitter
MARCH 26, 2012
I was just reading a GigaOm article titled, “ Should Apple Buy Twitter? ” It likely comes as no surprise to you that I’m shocked Twitter is still around. Twitter automagically makes Apple a defacto player in social. entrepreneur Innovation Apple TwitterWhile I love it and spend a good amount of time on it, I have no idea how they’re surviving.