Justin Levy

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Announcing The Socialized Business Podcast

Justin Levy

If you’re more the type that likes to hang out on Twitter, you can use the #SocializedBusiness hashtag or ping us directly at @justinlevy , @britopian and/or @jasonkeath. After a few months of brainstorming, planning and prepping, Jason Keath , Michael Brito and I are thrilled to announce the launch of The Socialized Business podcast. The first episode of the show is already live.

Marketing Fit Interview: Mike Vardy of Productivityist

Justin Levy

You can connect with Mike Vardy on his website , his podcast , Twitter , Facebook , LinkedIn or Google+. While I don’t consume  every post from the majority of the blogs or podcasts that I subscribe to, there are a handful that I  never miss an article or episode from. If there is a new productivity tool or technique, Mike has likely already tried it. That’s a tough one for me.

12 Ways to Improve Focus

Justin Levy

While Twitter, Facebook, IM and our other communications tools are important, it is equally as important to know when turn them off to work on a project. We’re all incredibly busy these days trying to balance an endless list of demands on our time. To maintain laser focus takes effort and is something that we have to continually work on individually. Turn up the music!

Shut Down Work Apps at Night to Improve Work-Life Harmony

Justin Levy

You might have Outlook, Twitter, PowerPoint, Gmail, Facebook and more open at the same time. Are you having trouble achieving the proper work-life harmony? If your primary machine is a laptop, then you are likely using it for your work and personal apps. This means that most of the time you have a blend of apps and websites open. Sound familiar? Photo Credit:  Thomas Leuthard.

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Getting in Shape and Achieving Success in Social Media

Justin Levy

We become frustrated when we’re not in the “Top 25 Twitter Users for the First Week of January” list. You’ve decided that this year will be your year to get into shape. You’re going to hit the gym a few days per week and start eating healthier. You grab a few tops, a few shorts, new super comfortable socks and a pair of running sneakers. lowered blood pressure).

It’s Not About the Platform

Justin Levy

Now that Twitter, Facebook, YouTube and Flickr are out ahead as the major social networks, it becomes harder to debate social platforms, though it definitely still occurs, especially with location-based platforms. A favorite hobby of many in this industry seems to be telling people that they’re doing “it&# wrong, whatever “it&# is in the given conversation. Debate is good.

Using Impressions as a Success Metric

Justin Levy

This debate is similar to the number of followers one has on Twitter. We report success based on impressions, whether they’re media impressions, Twitter followers, RSS subscribers or Facebook likes. One thing that has struck me lately is the reliance on “media impressions&# as a measure of success in PR campaigns. million impressions, that article MAY have been seen by 8.2

14 Situations When You Shouldn’t Tweet

Justin Levy

This morning started like every morning usually does, with me taking Sasha outside for her morning walk before heading to the office. I use the time that I walk her in the morning to gather my thoughts for the day, check and process email, jump into Twitter for a minute or two and read Playbook. Tags: facebook fun social media twitter and what some others who responded thought.

Recharging and Disconnecting

Justin Levy

When I take weekend getaways or domestic vacations I know I’m guilty of this.  I might not spend all day on email, Twitter, Facebook and RSS as I do during a regular workday but I’ll still check in a few times throughout the day. Many of us work long hours, often times deep into nights and over weekends. Not just from my connected world but from  everything. And guess what?

8 Tips to Get More Out of LinkedIn

Justin Levy

When we talk about social media platforms there is a tendency to point to Twitter and Facebook as the platforms where we all agree that we spend a majority of our time online. Twitter and Facebook are the dominant platforms in our lives and LinkedIn takes a backseat to those activities. When we need videos we go to YouTube. When we need photos we head over to Flickr. Here are a few.

Finding Fresh Voices

Justin Levy

Twitter Lists – It’s easy to build your own echo-chamber if you rely on the same Twitter Lists and searches without ever switching things up a bit. As we wind down 2010, I’ve begun assessing what I’ve accomplished and what new challenges I’m going to take on in 2011. then created searches for 3 sets of keywords that I want to monitor in the coming months.

Using Impressions as a Success Metric

Justin Levy

This debate is similar to the number of followers one has on Twitter. We report success based on impressions, whether they’re media impressions, Twitter followers, RSS subscribers or Facebook likes. One thing that has struck me lately is the reliance on “media impressions” as a measure of success in PR campaigns. That’s not going to pay back the loan.

12 Ways to Improve Focus

Justin Levy

While Twitter, Facebook, IM and our other communications tools are important, it is equally as important to know when turn them off to work on a project. We’re all incredibly busy these days trying to balance an endless list of demands on our time. To maintain laser focus takes effort and is something that we have to continually work on individually. Turn up the music!

Getting in Shape and Achieving Success in Social Media

Justin Levy

We become frustrated when we’re not in the “Top 25 Twitter Users for the First Week of January” list. You’ve decided that this year will be your year to get into shape. You’re going to hit the gym a few days per week and start eating healthier. You grab a few tops, a few shorts, new super comfortable socks and a pair of running sneakers. lowered blood pressure).

It’s Not About the Platform

Justin Levy

Now that Twitter, Facebook, YouTube and Flickr are out ahead as the major social networks, it becomes harder to debate social platforms, though it definitely still occurs, especially with location-based platforms. A favorite hobby of many in this industry seems to be telling people that they’re doing “it” wrong, whatever “it” is in the given conversation.

Being a Big Deal Isn’t Such a Big Deal

Justin Levy

Is being a Twitter celebrity as cool as it seems if you lose your day job because you spend so much time on Twitter? When I talk to my family, friends, colleagues or community and ask them how they’re doing, usually they respond with some variation on being too busy, tired and in need of a vacation. We’re taught to focus on achieving our next accomplishment.

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Why Work Doesn’t Happen at Work

Justin Levy

We’re also a society that is constantly connected and tools such as Twitter, Facebook and email make it even harder to disconnect. It is common to hear people, especially nowadays, complain that they have so much work to do that they’re pulling long night and weekend hours just to stay near the surface. Maybe so. What’s your take? Do you have this problem at your office?

Meetings Are Broken

Justin Levy

Merlin recently publicly rolled out this new presentation during a session at Twitter HQ. In most companies meetings are broken. You and I both know it. We organize and attend meetings that take too long, are unstructured, involve too much rambling and not enough follow-up. We meet for the sake of meeting, not out of necessity. know this has happened to me. Meetings don’t have to suck!

Facebook Marketing: Now Available! | Justin Levy

Justin Levy

link] This comment was originally posted on Twitter [link] tweetamar Facebook Marketing? link] This comment was originally posted on Twitter [link] thgbusiness Facebook Marketing: Now Available!: link] This comment was originally posted on Twitter [link] jlevymedia Facebook Marketing: Now Available! link] This comment was originally posted on Twitter [link] David B.

12 Ways to Improve Focus

Justin Levy

While Twitter, Facebook, IM and our other communications tools are important, it is equally as important to know when turn them off to work on a project. We’re all incredibly busy these days trying to balance an endless list of demands on our time. Every day it seems as though we’re saying “yes” to another personal or professional project while jotting down another idea that we hope to pursue someday. In order to accomplish everything that we have on our plates and keep the balls in the air takes a lot but you’ll never get through it all without focus.

Coca-Cola's Happiness Machine | Justin Levy

Justin Levy

link] This comment was originally posted on Twitter [link] outsidein Coca-Cola’s Happiness Machine [link] (via @justinlevy) This comment was originally posted on Twitter [link] StarrGazr Have you seen the @cocacola “Happiness Machine&# yet? link] /via @justinlevy This comment was originally posted on Twitter [link] Christi_Millar Awesome!!! Seems completely normal, right? 

The Power of a Note

Justin Levy

As I continue to see the amount of physical mail I receive decrease due to paying bills online, receiving email newsletters, and communicating mainly via email and social networks such as Twitter and Facebook , when a card or note from someone arrives, it means so much more. Tony is behind the company’s main Twitter account , currently hovering around 1.1 save it. Guess what?

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Twitter Homepage Refresh | Justin Levy

Justin Levy

Justin Levy Marketing and Social Media Home About Archives Contact Disclosures Newsletter Speaking Twitter Homepage Refresh Written on July 28, 2009 by Justin Levy in social media , twitter 17 Comments - Leave a comment! Since many of you probably use a third-party application like TweetDeck or Seesmic , you may not log into the Twitter homepage that often anymore. 

When a Taco Truck Meets Twitter

Justin Levy

Justin Levy Marketing and Social Media Home About Archives Contact Disclosures Newsletter Speaking When a Taco Truck Meets Twitter Written on July 29, 2009 by Justin Levy in business , social media , twitter 14 Comments - Leave a comment! link] This comment was originally posted on Twitter [link] DJ Waldow Love that story. Great burgers though. Rock on. United States License.

Google News Should Integrate Twitter Search

Justin Levy

Justin Levy Marketing and Social Media Home About Archives Contact Disclosures Newsletter Speaking Google News Should Integrate Twitter Search Written on July 27, 2009 by Justin Levy in google , social media , twitter 3 Comments - Leave a comment! Will it happen?  If Google ever buys Twitter then I think we’ll see some variation of this concept.  Do you use Google News? 

Using Impressions as a Success Metric

Justin Levy

This debate is similar to the number of followers one has on Twitter. We report success based on impressions, whether they’re media impressions, Twitter followers, RSS subscribers or Facebook likes. One thing that has struck me lately is the reliance on “media impressions” as a measure of success in PR campaigns. That’s not going to pay back the loan.

It’s Not About the Platform

Justin Levy

Now that Twitter, Facebook, YouTube and Flickr are out ahead as the major social networks, it becomes harder to debate social platforms, though it definitely still occurs, especially with location-based platforms. A favorite hobby of many in this industry seems to be telling people that they’re doing “it” wrong, whatever “it” is in the given conversation.

The 9 Deadly Sins of Facebook Pages and Their Administrators

Justin Levy

Twitter and Facebook are two separate platforms. When I speak to groups or am interviewed about Facebook, I am often asked to provide examples of companies that are “doing it right.” It’s only natural. Many companies jump in and set up a Facebook Page but aren’t really sure where to go from there. There is no strategy. No goals. No content calendar. Inconsistency.

The 9 Deadly Sins of Facebook Pages and Their Administrators

Justin Levy

Twitter and Facebook are two separate platforms. When I speak to groups or am interviewed about Facebook, I am often asked to provide examples of companies that are “doing it right.” It’s only natural. Many companies jump in and set up a Facebook Page but aren’t really sure where to go from there. There is no strategy. No goals. No content calendar. Inconsistency.

19 Marketing Experts Share Tips and Insights – Inbound Marketing Summit 2010 Preview

Justin Levy

Tags: ebooks facebook hubspot inbound marketing marketing marketing strategy new marketing labs social media twitter ebook ims10 newmarketinglabs social media strategy

Recharging and Disconnecting

Justin Levy

When I take weekend getaways or domestic vacations I know I’m guilty of this.  I might not spend all day on email, Twitter, Facebook and RSS as I do during a regular workday but I’ll still check in a few times throughout the day. Many of us work long hours, often times deep into nights and over weekends. Not just from my connected world but from  everything. And guess what?

Are Blog Comments Dead? | Justin Levy

Justin Levy

Written on July 30, 2010 by Justin Levy in blog , community , facebook , interactions , social media , twitter 23 Comments - Leave a comment! As engagement and sharing on Twitter, Facebook and other social tools continues to increase, many bloggers are noticing a sharp decrease in comments on their blogs.  Of course, that doesn’t mean that interest is declining.  Both are great. 

What Websites Are You the One True Fan of?

Justin Levy

Web site owners can use existing channels, such as Twitter and Facebook, to communicate with readers. The service leverages your Twitter social graph so there’s no need to go out and seek followers all over again, which is always an annoying feature of many new social networks. They are, after all, a location and these applications are location-based applications. in 2007.

Help Bring Noor and Ramsay Home | Justin Levy

Justin Levy

Show your support on Twitter and encourage your network to help Noor and Ramsay by using the hashtag #noorramsay Thank you for the help and everything you do from here. If youre new here or just an old friend, Id love it if you subscribed via RSS feed. Thanks for taking time out of your day to come hang out here! You realize that your children have been kidnapped. United States License.

An Overhaul to LinkedIn Groups | Justin Levy

Justin Levy

Here is a video demoing the new features to help explain it all… This update makes me even more excited about LinkedIn.  It is a network that I find huge value in but, admittedly, don’t spend a lot of time in.  I tend to spend most of my time over on Twitter ( follow me ) or Facebook ( friend me ) and LinkedIn would always come in a distant third. That all changes now.

Gatorade's Social Media Command Center | Justin Levy

Justin Levy

Maybe a tool like Radian6 on one screen, Twitter on the other, a cool visualization chart that you’re not really sure what it does on yet another screen, multiple keyboards, touchscreens, iris scanners, fingerprint readers, and other cool gadgetry.  Ok, maybe I got a little carried away. link] This comment was originally posted on Twitter [link] kuriouskatrina Super Cool!

12 Cloud-Based Tools to Stay Productive | Justin Levy

Justin Levy

Backupify can secure your data from a variety of services including: Flickr, Twitter, Delicious, Zoho, Google Apps/Docs, WordPress, Basecamp, Gmail, Facebook, Google Calendar, and many more. However, Hootsuite is important because it allows me to stay connected on too many Twitter accounts and Facebook Pages to count. Thanks for taking time out of your day to come hang out here!

The Two Faces of Privacy on Facebook | Justin Levy

Justin Levy

Most use LinkedIn as a professional network, Facebook as a personal network, and Twitter is a hybrid that people are still trying to figure out.  Justin Levy Marketing and Social Media Home About Archives Contact Disclosures Newsletter Speaking The Two Faces of Privacy on Facebook Written on July 22, 2010 by Justin Levy in books , facebook , social media 0 Comments - Leave a comment!

The Promise: President Obama Year One [Book Review]

Justin Levy

Justin Levy Marketing and Social Media Home About Archives Contact Disclosures Newsletter Speaking The Promise: President Obama Year One [Book Review] Written on June 23, 2010 by Justin Levy in books , presidentobama , reviews , video 4 Comments - Leave a comment! If youre new here or just an old friend, Id love it if you subscribed via RSS feed. Here are some more thoughts that I had on the book.

The Growth of Demand Discovery

Justin Levy

You can catch up with David on Twitter. How consumers digest advertising and make buying decisions has forever been altered by the likes of Facebook, Twitter, Foursquare and LinkedIn. Considering that the business models of Facebook and Twitter are predominantly ad based, we better hope that advertising isn’t dead. lead the Demand Generation team at my organization.